No More Cold Calling
JUNE 25, 2020
The lyrics perfectly sum up the most common B2B lead generation mistakes: “I was lookin’ for love in all the wrong places, Lookin’ for love in too many faces, Searchin’ their eyes and lookin’ for traces, Of what I’m dreaming of.”. Are you looking for your B2B sales leads in all the wrong places?
Zoominfo
JANUARY 15, 2021
The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. One thing is clear — lead generation has never been more central to a business’ success. Get Your Lead Magnets Out There. Make Content King.
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Zoominfo
OCTOBER 24, 2024
By analyzing vast amounts of information in real time, these tools provide a competitive edge that manual processes simply can’t match. With just about every sales software tool now offering AI-assisted features, it’s hard to tell which ones are real, and which are window dressing. The downside? What is AI Sales Assistant Software?
No More Cold Calling
JULY 13, 2021
They believe a call isn’t cold because it’s a marketing-qualified lead, because the prospect downloaded a whitepaper, or because they have a mutual connection on LinkedIn. I blame outdated lead-gen strategies, metrics, and leadership. Some salespeople fool themselves into believing what I call the “warm call fantasy.”
Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology
Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).
Zoominfo
AUGUST 6, 2024
Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. This is where lead capture software comes into play, offering a powerful solution for businesses looking to streamline their lead generation processes, boost their sales pipeline , and track key sales metrics.
Zoominfo
FEBRUARY 27, 2021
Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies.
Advertiser: ZoomInfo
Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.
Advertiser: Showpad
Internal Showpad research reveals a day in the life of today’s sales managers and how they can lead more effectively with the right tools and support. However, they often face a number of challenges, starting with a lack of training and preparation for their responsibilities to overseeing large, globally-dispersed teams.
Speaker: Brian Carroll, CEO & Founder of markempa
The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts.
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Genuine connection facilitates an openness to trust, which leads to consistent sales. Sales reps who learn to tell rather than sell have a critical tool for creating connections with their prospects. In our fast-paced, digital world sometimes the best way to stand out in sales is to slow down and connect.
Speaker: Brian Massey, Founder of Conversion Sciences LLC
The tools optimizers use to increase conversion rates. Scoring" leads with dollars. In Brian’s session, you’ll learn: How a data-driven landing page is crafted. How to make design and copy decisions with data. Data you already have but aren't using. The way data changes the way we design online.
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But any sales leader will tell you that — love them or loathe them — these strategic sales tools are one of the most powerful instruments in their arsenal of deal-closing weapons. Proposals can cement a sale, lead to a larger-than-expected transaction, or even result in more business down the line. This balancing act is crucial.
Speaker: Steve Benson, Founder and CEO, Badger Maps
To enable your team to perform at its best and increase sales efficiency, it’s important that you give them the training, knowledge and tools that they need to be successful. Every sales rep has their own unique strengths and you need to be able to identify them to leverage their skills accordingly and empower your entire team.
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Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.
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