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Wanna Win? Jump Up the Lead Quantity and Add Nurturing!

Pointclear

If you don’t implement a nurture program, you’ll waste marketing dollars by giving salespeople more than they can handle, and irritate prospects because follow-up falls. If you don’t have a marketing automation tool, get one. What’s worse, sales will not incrementally increase in proportion to the marketing spend. How to qualify them?

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New Leads Study Supports Quickness and Follow Up

Score More Sales

This fact is from research previously done by Leads360 , a cloud based leads management and sales automation company. The study showed that 40% of the prospects in the study who had given an email address never received a single email from the seller. I hope they see this research. What could be wrong with that?

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Schools solve enrollment challenges with Leads360

Velocify

In just over two years, more than 125 schools have started using the Leads360′s enrollment management platform. What we hear consistently from clients like Kim is how challenging it is to reach prospects quickly and follow-up with the right level of persistence, not wasting too many resources on inquiries not likely to enroll.

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Moving mortgage sales from chaos to cohesion

Velocify

Just keep moving, snapping for possible prospects, and hope for the best. In my 25 years working with mortgage technology, I’ve seen some amazing innovations—online loan applications, electronic forms and disclosure statements and real-time product and pricing tools to name a few. This is why I joined Leads360.

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Nurture inactive inquiries to boost enrollment rates

Velocify

Yet a new study shows there is an opportunity to boost enrollment rates simply by re-engaging inactive prospects. According to a new white paper, “ Inclined But Inactive: Strategies to Win Over Past Prospects ,” schools are missing a significant opportunity to boost enrollment rates at a lower cost than the cost of acquiring new prospects.

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Prevent a wasted marketing automation investment

Velocify

Leads360 joins Marketo Launchpoint, bringing conversion horsepower to the marketing nation. By focusing on both, more prospects will convert. Last month Leads360 joined the Marketo Lauchpoint ecosystem, a big step in helping companies seamlessly implement best-of-breed tools in both marketing automation and sales automation.

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‘You’ve got mail’ – 3 tips for more effective email in selling

Velocify

Not surprisingly, the dawn of email as a remote communication tool helped put a nail in the coffin of the door-to-door sales era. Here are three simple tips to consider when implementing email into your sales process: While it may seem obvious, make sure to capture a prospect’s email address through your web forms or when on the phone.