Remove Lead Management Remove Prospecting Remove Trade Show
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Top Ways to Maximize Trade Show Opportunities

Score More Sales

Can you remember back to that time, perhaps not so long ago, when you had an amazing trade show booth opportunity to showcase your company and for whatever reason you did not capitalize on it? 2) An industry event like a trade show is a great way to be “many-to-one” in meeting up with buyers and existing customers.

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Lead Capture Software: Top Tools for Converting Sales Prospects

Zoominfo

Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels. From websites and social media to events and trade shows, these lead capture systems ensure that no opportunity to introduce a lead to your sales funnel slips through the cracks.

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Your 2014 Marketing Budget Roadmap

SBI Growth

There are way too many budgets that include bloated dollars for things like trade shows, promotion, sponsorships and advertising. Ask yourself, how many actual real opportunities came from a trade show. The new buyer isn’t hanging out at trade shows. Make sure to include Lead Management in your budget.

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Is Anyone Leading Lead Management?

Pointclear

Sales Lead Management is a complicated process. Sales lead management is a tough subject to truly get your arms around. There are dozens of outside vendors who say they manage some portion of the sales lead process and more than two dozen internal departments that contribute to the process and the decision making.

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Can HR Avoid a Pay War Between Sales and Marketing in 2013?

SBI Growth

Best-in-class Lead Management programs provide sales with more than 50% of all leads. A post by my colleague Vince Koehler explores ownership of the Lead Management function. For example, Marketing may take money from ineffective trade show spending. This is an emerging best practice. Call to Action.

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Inside Sales Power Tip 115 – Be Social

Score More Sales

In past posts I’ve talked about how your social footprint is your 365 day per year, 24×7 online trade show where your buyers and potential referral partners can learn about you on their own schedule. There are three major reasons you need to have regular time blocked off in your calendar for being social online.

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When Was Sales Not Social?

Score More Sales

We have always had to communicate with potential buyers, ask for referrals, work trade shows, and advertise / market for new business. Unless you can show me an immediate benefit, why should I change? Unless you can show me an immediate benefit, why should I change? The big change now is the tools and technology.