Making the Business Case to Eliminate Lead Gen Forms in Your ABS/ABM Strategy
Sales Hacker
NOVEMBER 21, 2017
There’s no denying how influential account based sales and marketing have become over the past few years. Instead, they’re forced to fill out lead capture forms and wait for follow-ups. The Rise of AI for Sales, by the Numbers. High-performing sales teams are 3.4x McKinsey/HBR ). McKinsey/HBR ). Salesforce ).
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