Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Know Which Intent Data is Trustworthy?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Lead411

DECEMBER 14, 2023

Mastering B2B Lead Generation: A comprehensive Guide to Harnessing the Power of Technographic Data In the dynamic realm of B2B sales and marketing, the ability to uncover actionable insights about potential leads is a game-changer. Incorporating Intent Signals into the Mix 1.

Ideal Customer Profile 52

Ideal Customer Profile Lead Generation Intent Signal B2B 52

Sales Hacker

MARCH 26, 2024

He was the founding CMO of Gainsight where he and his team are credited with creating the Customer Success category — a novel business imperative, profession and software category that helps subscription companies grow sustainably by becoming customer obsessed. 17:51) The evolution of media: from content to software. (20:41)

Media 93

Media Intent Signal Marketing Distribution 93

Sales Hacker

APRIL 16, 2024

13:35 – The future of B2B software demos and TestBox’s innovative approach. 28:35 – The importance of aligning presales, sales, and customer success. 31:05 – James’ vision for the future of presales and B2B software demos. Synch is a single platform for all of your Sales & Sales Ops tooling.

Scale 81

Scale Revenue Intent Signal Pivotal 81

Sales Hacker

APRIL 2, 2024

Kyle Lacy spent the last 17 years building, scaling, failing, and winning in high-growth software. Discussed in this Episode: Aligning marketing and sales is crucial for the success of a company, and marketers should focus on numbers and pipeline models from the early stages. Pocus turns data into revenue. Brought to you by Synch.

Scale 112

Scale Intent Signal Hiring Lead Rank 112

Zoominfo

OCTOBER 28, 2020

Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. After discovery, three key problems needed to be addressed: The problem: Creating a clearer, future-proof signal: There was too much noise in our legacy intent offer. In other words, there was too much data , which led to too many intent signals.

Intent Data 208

Intent Data Buyer Intent Intent Data 208

Zoominfo

JUNE 11, 2021

If your sales team hasn’t dealt with enough upheaval over the past 15 months, get ready for even more adjustments in the upcoming post-pandemic world. Exploring post-COVID-19 sales strategies will be necessary as we bounce back from economic hardships. Evaluate These Changes to the Sales Process. increase in these applications.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

JUNE 11, 2021

If your sales team hasn’t dealt with enough upheaval over the past 15 months, get ready for even more adjustments in the upcoming post-pandemic world. Exploring post-COVID-19 sales strategies will be necessary as we bounce back from economic hardships. Use buying signals to get in front of newly established businesses.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

SEPTEMBER 7, 2021

For sales teams on the early edge of digitizing their operations, big data sounded like a way to get every piece of information needed on prospects. Today, smart sales teams still see potential in big data. So much data rolled down to sales teams that they weren’t ready for it. What Can Sales Teams Do with Small Data?

Intent Signal 130

Intent Signal Buyer Intent Intent Data Intent 130

Zoominfo

JULY 12, 2021

When it’s time to build a technology stack, sales teams are faced with hundreds of solutions that offer lofty promises of automation, efficiency, and higher revenue. What is the Sales Tech Stack? Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals. Take sales reps.

Data 147

Data Intent Signal Sales Qualified Lead Software 147

Zoominfo

OCTOBER 5, 2021

Scenario With website visitor insight software, you can turn anonymous, high-value visits to your website into known accounts with strong first-party buyer intent signals.

Intent Signal 100

Intent Signal Buyer Intent Prospecting Campaigns 100

Zoominfo

JULY 20, 2021

When it’s time to build a technology stack, sales teams are faced with hundreds of solutions that offer lofty promises of automation, efficiency, and higher revenue. What is the Sales Tech Stack? Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals. Take sales reps.

Data 130

Data Intent Signal Sales Qualified Lead Software 130

Sales Hacker

JANUARY 5, 2024

This feels like the year that many companies have now realized that sales-led and product-led aren’t exclusive; they’re more of a spectrum. Factors to Consider for Product-Led Sales There are important factors that make a purely product-led growth motion easier. Happy New Year! 2024, we’re officially here. Let’s get into it.

Scale 103

Scale Intent Signal Ideal Customer Profile Intent 103

Zoominfo

MAY 16, 2022

For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals. Software isn’t cheap.

Account Based Marketing 130

Account Based Marketing Intent Signal Scale ROI 130

Zoominfo

AUGUST 23, 2022

For B2B sales leaders, these challenges become even more pronounced. The B2B software market has undergone immense changes in recent years. Before COVID, sales had traditionally been an in-person endeavor. Many sales professionals assumed this would be temporary, and eagerly awaited the days when business travel could resume.

Trends 100

Trends B2B Decision Maker Scale 100

Zoominfo

AUGUST 3, 2022

Creating a global sales strategy is one of the most important and challenging exercises for a business. When we built ZoomInfo’s global sales team, we gained some valuable insights. We share these lessons with you today in the spirit of elevating both the sales profession and the remarkable people that work in it across the globe.

Hiring 130

Hiring Webinar Metrics Strategy Intent Signal 130

Zoominfo

MARCH 31, 2024

Key Steps Ghostwrite an executive email : The sales team can tee C-level officers up for success by drafting key outreach messaging for them — an open-ended ask for help with the account becomes one more to-do on their already busy calendar, but a compelling outreach draft makes approval and sending easy. Schuck says. “If I’m not the AE.”

Top of Funnel 130

Top of Funnel Decision Maker Scale Ideal Customer Profile 130

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Sales professionals — yes, even managers — on frontlines of business development. Let’s start with a reminder: CRMs have a purpose. It’s not just reps who suffer, either.

SalesForce 219

SalesForce Territories Intent Signal Buyer Persona 219

Zoominfo

JUNE 6, 2023

Routing : Automatically assigns new leads to the right sales rep using rules-based workflows. It can be done as the data is added to or modified within a software application — this is called inline deduplication. Faster and more accurate lead conversion Is your sales team struggling to act on marketing leads?

Benefit 130

Benefit Data Scale Lead Rank 130

Zoominfo

OCTOBER 28, 2020

Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. Problem #1: Creating a clearer, future-proof signal: There was too much noise in our legacy intent offer. In other words, there was too much data , which led to too many intent signals. Not every company is in your target market.

Intent Data 100

Intent Data Buyer Intent Intent Ideal Customer Profile 100

Zoominfo

DECEMBER 3, 2021

Competition for experienced sales professionals has never been more intense, and it’s likely to remain a strongly candidate-driven market for at least the foreseeable future. Here’s how sales leaders can maximize the impact of their existing sales teams and survive in today’s highly competitive labor market.

Maximizer 100

Maximizer Hiring Top of Funnel Lead Rank 100

Nutshell

MAY 15, 2023

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. Sales prospecting tools for lead generation are critical for helping sales representatives find, qualify, and reach more prospects. Users can compare pricing, features, and more for their search results.

CRM 127

CRM Tools Ideal Customer Profile Prospecting 127

DiscoverOrg Sales

JANUARY 8, 2019

I think, 3 years from now, it will be commonplace to talk to a company with 50 or 100 people driving sales through intent and activity data. That probably means plugging data into tools like Tableau , Einstein , DataRobot , or other modeling software that visualizes patterns and suggests activities. The sales use case.

Data 149

Data B2B Intent Data Intent 149

Sales Hacker

JANUARY 27, 2024

Take a look at these contrasting statements: GTMfund is an early-stage venture capital firm investing in pre-seed to series A software companies. Previously, he was the Founder and CEO of Sales Hacker, a global digital media company that he grew and successfully sold to Outreach in 2018. Let us help you get from 0 – IPO.

Positioning 94

Positioning Top of Funnel Ideal Customer Profile Intent Signal 94

Nutshell

FEBRUARY 28, 2024

You can then access this information, usually in a spreadsheet or shared directly into your CRM software. Website visitor tracking aims to convert visitors into customers by getting them into your sales pipeline. It’s an excellent feature to boost your B2B sales and marketing opportunities.

Ideal Customer Profile 71

Ideal Customer Profile B2B Top of Funnel Tools 71

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Sales professionals — yes, even managers — on frontlines of business development. Let’s start with a reminder: CRMs have a purpose. It’s not just reps who suffer, either.

SalesForce 100

SalesForce Territories Intent Signal Buyer Persona 100

SugarCRM

JANUARY 18, 2024

The game has changed, with more and more buyers doing research outside the typical sales process. Add in economic ups and downs, and you’ve got a real sales rollercoaster. So, what’s happening? Sales intelligence tools! Data may include category intent, competitor views, or content downloads on their sites.

Intent Data 26

Intent Data Intent SugarCRM Data 26

Zoominfo

MARCH 15, 2023

To be a strategic revenue partner in 2023, B2B marketers need to prioritize sales and marketing alignment, increase efficiencies, and scale consistently. Priority #1: Sales and Marketing Alignment One of the key levers to help drive more revenue is to improve sales and marketing alignment.

Top of Funnel 130

Top of Funnel Lead Rank Ideal Customer Profile Scale 130

Zoominfo

JULY 25, 2023

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Why Invest in B2B Lead Generation?

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Nutshell

NOVEMBER 7, 2019

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. LinkedIn Sales Navigator.

CRM 91

CRM Tools Prospecting Lead Rank 91

SalesLoft

OCTOBER 6, 2022

How Sales Tools Increase Revenue. Sales tools are the technologies sales professionals use to carry out and streamline their activities so they can close more deals. Avoid the Trap of Too Many Sales Tools. In early 2021, the types of B2B sales tools available grew to around 1,200. Consolidate your sales tech stack.

Sales Tools 52

Sales Tools Tools Forecasting Lead Rank 52

SBI

SEPTEMBER 10, 2019

New ZoomInfo Powered by DiscoverOrg platform combines a robust suite of software tools with advanced machine learning and human research to enable sales and marketing teams to hit their growth numbers. ZoomInfo CEO Henry Schuck.

B2B 69

B2B Data Intent Signal SAP 69

LeadBoxer

AUGUST 15, 2021

If your sales team isn’t leveraging intent data when researching prospects, then you can assume there’s a huge leak in your pipeline. When it comes to identifying accounts with the highest likelihood of doing business with your company, intent data is the most important tool at your disposal. What is Intent Data?

Intent Data 52

Intent Data Intent Data Lead Rank 52

Crunchbase

AUGUST 18, 2022

It’s no secret that the shift to digital has forever changed the sales cycle as we know it. Sales reps fostered trust at dinners, coffee dates and in-person meetings. Sales reps fostered trust at dinners, coffee dates and in-person meetings. But when the pandemic made these interactions impossible, sales reps had to pivot.

Sales Cycle 64

Sales Cycle Face-to-face Intent Signal How To 64

Vengreso

JANUARY 8, 2021

At the end of every month, quarter, and year sales leaders are trying to figure out what is going to close and what is going to slip. Sales forecasting is a challenge for most sales teams, either because they don’t know how to do it or because their methods are imprecise. What is sales forecasting? Click To Tweet.

Sales Forecasts 117

Sales Forecasts Forecasting Revenue Lead Rank 117

Sales Hacker

AUGUST 16, 2019

Like family dynamics, sales and marketing dynamics can be… Interesting. . Having been on both sides of the equation, I’ve seen how lack of alignment gets in the way of everyone’s best intentions. BUT just like there is a path to a drama-free Thanksgiving, Sales and Marketing alignment is possible. 12 percent!! .

Top of Funnel 73

Top of Funnel Intent Signal Account Based Marketing Marketing 73

Showpad

OCTOBER 28, 2019

The benefits of a quick Sales cycle are clear: Sales reps can efficiently move through prospects and close new deals at a continuous pace. Yet the general trend across industries has been for a more involved, more complex Sales funnel. How can Sales reps reverse that trend and drive success? What is Sales acceleration?

Top of Funnel 53

Top of Funnel Lead Rank Funnel Collateral 53