Zoominfo

FEBRUARY 12, 2025

And lets face it, most B2B marketing teams didnt exactly have a foolproof plan to ensure ROI. Enrich the attendee list with additional data like scoops and intent signals to help you prioritize those who are actively researching your category. Track total event costs and measure ROI of your investment ongoing.

B2B 130

B2B Marketing Strategy Lead Scoring 130

Zoominfo

DECEMBER 28, 2020

What are examples of data-based buying signals. When you consistently identify and interpret B2B buying signals, you create more predictive strategies for both sales and marketing. And you improve your ROI. Here’s a snapshot of buying signals. Here’s what that would look like on the ground. Identify new prospects.

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

Zoominfo

MAY 11, 2021

A high match rate means you’re reaching the right people and positioning yourself for a healthy digital advertising ROI. (At Intent data notifies you when prospects show interest in learning more about—and potentially purchasing—a solution like yours by consuming content relevant to your business. At ZoomInfo, we prove that this works.

Top of Funnel 130

Top of Funnel ROI Campaigns Maximizer 130

Zoominfo

MAY 11, 2021

A high match rate means you’re reaching the right people and positioning yourself for a healthy digital advertising ROI. (At Intent data notifies you when prospects show interest in learning more about—and potentially purchasing—a solution like yours by consuming content relevant to your business. At ZoomInfo, we prove that this works.

Top of Funnel 130

Top of Funnel ROI Campaigns Maximizer 130

Zoominfo

FEBRUARY 28, 2025

ZoomInfos actionable, real-time intent signals, combined with the 360-degree view of customers businesses offered by our firmographic, hierarchical, and technographic data, allows marketers to identify and act on fresh new cross- and upsell opportunities as they happen.

CRM 130

CRM Data Ideal Customer Profile Lead Rank 130

Cincom Smart Selling

FEBRUARY 14, 2025

This article outlines 10 CPQ best practices to help optimize your performance, eliminate inefficiencies, and maximize ROI. Set up AI-driven dynamic pricing models, allowing the system to adjust prices based on demand, inventory levels, or customer intent signals. 5- How can I measure the ROI of my CPQ system?

ROI 48

ROI Maximizer Lead Rank Discount 48

Lead411

NOVEMBER 7, 2024

Prioritize Leads with Intent : Focus on prospects showing high buying intent, as they are further along in the buying cycle. Intent signals might include frequent visits to your website, engaging with relevant content, or increased activity around keywords related to your industry. Here’s a guide to help you.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Sales Process B2B 52

Zoominfo

MAY 31, 2023

Industry surveys show that account-based marketing is consuming an ever-larger share of B2B budgets, and it’s easy to see why: smarter targeting, increased efficiency, and better ROI are enough to make any CMO’s eyes light up. You cannot waste precious ad dollars on accounts that aren’t going to respond or convert anytime soon.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Intent Intent Signal 130

Zoominfo

MAY 5, 2021

Achieving granularity may require a hefty investment, but with quality data fueling your campaigns, you lay the foundation for a healthy ROI. Trend #2: Leveraging real-time intent data. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy.

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Zoominfo

JULY 13, 2021

Both Zoominfo and Chorus believe in delivering technology solutions that are easy to use, scalable, and deliver extremely high customer ROI. We are confident this addition will improve the customer experience, create greater stickiness across our product suite, and deliver greater ROI to our customers.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Lead411

DECEMBER 5, 2024

Maximizing ROI A misfired email or call can cost you more than just time—it could lead to reputational damage. Precision targeting ensures your efforts are focused on high-value opportunities, boosting ROI. Growth Intent Insights – Lead411 goes beyond static contact data by providing intent signals.

B2G 52

B2G Marketing Government Intent Signal 52

Lead411

APRIL 29, 2025

The Future of Sales is Intent-Driven Sales is no longer about volumeits about timing and relevance. B2B intent data gives your team a competitive edge by revealing whos ready to buy, and when. Platforms like Lead411 make intent signals easy to interpret and act upon by utilizing A.I.

Intent Data 52

Intent Data Intent ACT B2B 52

Zoominfo

MAY 16, 2022

For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals. It’s why marketers don’t see ROI on personalization efforts,” AlMukhtar says.

Account Based Marketing 130

Account Based Marketing Intent Signal Scale ROI 130

Sales Hacker

SEPTEMBER 27, 2024

Leverage partner intent signals to time outbound Partner intent signals – like changes in tech stack or recent customer acquisitions – provide actionable insights that tell you when an account is ready for engagement. UserEvidence – launched ROI Studies.

Outbound 112

Outbound Lead Rank Scale Intent Signal 112

Zoominfo

JUNE 10, 2024

The ROI for their business may be clear and convincing. ZoomInfo Copilot provides sellers with a list of recommended next actions to take based on the urgency of the buying signals and intent data surfaced by ZoomInfo Copilot. Sure, they might be the perfect fit for your solutions.

Buyer 100

Buyer Opportunity Closing Intent Signal 100

Sales Hacker

JANUARY 5, 2024

Common Room supercharges your GTM motion by bringing all of your product usage data, social media signals, community activity, and CRM insights together so you can surface high-intent prospects, convert customers faster, and drive more revenue. Mostly budget cuts, layoffs, and focus on bringing ARR per Employee to reasonable levels.

Scale 126

Scale Intent Signal Ideal Customer Profile Intent 126

Zoominfo

NOVEMBER 6, 2023

From a tools perspective, they were frequently confronted with bad data (including intent), high cost and time to set up and manage the platforms, poor integrations, and difficulty in seeing and proving ROI.

Account Based Marketing 147

Account Based Marketing Ideal Customer Profile Intent Data Scale 147

Zoominfo

MAY 5, 2021

Achieving granularity may require a hefty investment, but with quality data fueling your campaigns, you lay the foundation for a healthy ROI. Get a Demo Trend #2: Leveraging real-time intent data Real-time intent data is the competitive advantage every marketer needs in their 2022 strategy.

Segment 130

Segment Lead Rank Trends Marketing Qualified Lead 130

SalesLoft

APRIL 18, 2024

This ultimately leaves you with an inflated tech spend, poor ROI, and an unhappy team. In this post, we’ll break down eight unique, highly productive ways to take advantage of your Salesloft integrations – because who doesn’t want greater ROI from their technology investments ?

Software 98

Software Software Top of Funnel Intent Signal 98

DiscoverOrg Sales

AUGUST 22, 2017

Today, the average organization has upwards of 20+ marketing and sales tools in their tech stack and many thousands more exist, all promising to boost ROI in their own way. Things have changed a lot in a decade. But in the midst of all the change, the CRM has maintained and reinforced its central role.

SalesForce 120

SalesForce CRM Lead Rank Lead Scoring 120

Zoominfo

DECEMBER 28, 2020

What Are Examples of Data-Based Buying Signals When you consistently identify and interpret B2B buying signals, you create more predictive strategies for both sales and marketing. And you improve your ROI. Here’s a snapshot of buying signals. Here’s what that would look like on the ground.

Lead Rank 100

Lead Rank Intent Data Closing Marketing Qualified Lead 100

MarketJoy

OCTOBER 8, 2024

How MarketJoy Leverages Buyer Intent MarketJoy elevates buyer intent by integrating it into a comprehensive outbound marketing strategy. Here’s how: Intent-Driven Targeting MarketJoy uses AI tools and data analytics to track buyer intent signals, such as web behavior, content engagement, and third-party data.

Buyer Intent 52

Buyer Intent Intent Outbound Buyer 52

Zoominfo

JULY 13, 2021

Both Zoominfo and Chorus believe in delivering technology solutions that are easy to use, scalable, and deliver extremely high customer ROI. We are confident this addition will improve the customer experience, create greater stickiness across our product suite, and deliver greater ROI to our customers.

Top of Funnel 130

Top of Funnel Conversion Marketing Lead Rank 130

Lead411

MARCH 28, 2024

Enhanced Personalization: With access to specific buyer intent data, firms may personalize their interactions with customers, giving tailored messages and offers that are more likely to appeal to particular preferences. Finally, buyer intent data is a helpful tool for firms that want to better understand and engage their target audience.

Buyer Intent 52

Buyer Intent Intent Data Intent Buyer 52

Hubspot Sales

APRIL 1, 2025

For example, if an AI agent is embedded into a CRM, sales reps can get a ranked list of warm leads in the CRM, complete with insights on intent signals and recent interactions. But beyond just the numbers, what exactly are these AI agents doing to drive such impact? AI Agents for the Win? Not exactly.

Enterprise 52

Enterprise Enterprise Lead Rank Data 52

SendBuzz

MAY 1, 2023

Account-based marketing has the highest ROI of all B2B marketing strategies because it is precise and measurable. Account-based marketing outperforms all other marketing strategies, according to 84% of marketers who track ROI. The cycle is reduced with account-based marketing since all prospects are cultivated at once.

Email Marketing 52

Email Marketing Account Based Marketing B2B Marketing 52

SendBuzz

MAY 1, 2023

Account-based marketing has the highest ROI of all B2B marketing strategies because it is precise and measurable. Account-based marketing outperforms all other marketing strategies, according to 84% of marketers who track ROI. The cycle is reduced with account-based marketing since all prospects are cultivated at once.

Email Marketing 52

Email Marketing Account Based Marketing B2B Marketing 52

SalesLoft

SEPTEMBER 12, 2023

This approach maximizes the return on investment (ROI) from the tool by applying its capabilities to various aspects of the business. Does it bring you more value from your buyer intent signals? Product teams can gather direct customer feedback, uncover unmet needs, and gain insights into product usage patterns.

Conversion 52

Conversion Intent Signal Follow-up Negotiation 52

SalesLoft

SEPTEMBER 12, 2023

This approach maximizes the return on investment (ROI) from the tool by applying its capabilities to various aspects of the business. Does it bring you more value from your buyer intent signals? Product teams can gather direct customer feedback, uncover unmet needs, and gain insights into product usage patterns.

Conversion 52

Conversion Intent Signal Follow-up Negotiation 52

Gong.io

JULY 11, 2022

Revenue and ROI tend to be more predictable from inside sales teams. For example, you’ll gain insight into intent signals exhibited by key accounts, as well as firmographic data such as a prospective account’s yearly revenue or employee headcount. Sales presentation tools.

Inside Sales 62

Inside Sales Outsourcing Services Hiring Sales Qualified Lead 62

Zoominfo

FEBRUARY 7, 2025

Without leveraging data and intent signals, the flywheel stalls in its ability to generate sustainable growth. By combining data, signals, and AI, GTM leaders can leave behind outdated linear strategies and embrace a smarter, more agile approach to buyer engagement. Pilot-test AI models within specific segments or verticals.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Lead411

DECEMBER 10, 2024

But the truth is, the ROI from accurate, compliant, and actionable data far outweighs the cost. Intent Signals: Tools that show when prospects are ready to buy give you a competitive edge. Quality Leads Save Time and Close Deals With paid data, youre not just getting a list of names and emailsyoure getting a head start.

Data 52

Data B2B B2G Intent Signal 52

Zoominfo

NOVEMBER 21, 2024

Any seasoned marketer knows that demonstrating the connection between intent topics and tangible ROI can be difficult, if not impossible. ZoomInfo is the only solution that converts recommended intent signals into qualified signals.

Intent 147

Intent Intent Signal Lead Rank Lead Scoring 147

Sales Hacker

MARCH 14, 2025

ROI alignment Will AI actually improve your GTM metrics? If your CRM is full of outdated contacts or your marketing automation tools are cluttered with low-intent activity, AI will amplify those problems, not solve them. Are we providing AI with real intent signals, or just noisy activity data?

Lead Rank 77

Lead Rank Scale Lead Scoring How To 77