Zoominfo

NOVEMBER 1, 2024

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 244

Intent Data Intent Data Intent Signal 244

Zoominfo

DECEMBER 11, 2024

In Q4, we released enhancements to Copilot, our GTM Intelligence platform, that further empower enterprise GTM teams to engage prospects and customers with greater precision, speed, and intelligence. We believe these innovations will continue to revolutionize how teams identify opportunities, engage prospects, and close deals.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Zoominfo

FEBRUARY 7, 2025

But generative AI tools have empowered them in ways GTM teams can scarcely imagine. Armed with tools like GenAI, buyers zigzag through buying stages now, reacting immediately to real-time insights and shifting priorities. Buyers Demand Relevance and Timing Prospecting thats irrelevant or poorly timed can harm deals more than help them.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Nutshell

MAY 15, 2023

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. Sales prospecting tools for lead generation are critical for helping sales representatives find, qualify, and reach more prospects.

CRM 127

CRM Tools Ideal Customer Profile Prospecting 127

Sales Evangelist

OCTOBER 2, 2020

How Recognizing Intent Signals Can Help Overcome Objections Objections are common in sales but many struggle with knowing how to overcome them well. Today’s guest will talk about recognizing intent signals as a tool to overcome objections. You can use sales engagement tools with the ability to track clicks.

Intent Signal 59

Intent Signal Intent Objections Face-to-face 59

Zoominfo

OCTOBER 28, 2020

For readers unfamiliar with intent data, lets provide essential context: intent data uncovers buying signals based on online consumption patterns. Its primary purpose is to help companies identify prospects interested in specific topics related to their value propositions. . Let’s start here: Data is a fickle beast.

Intent Data 208

Intent Data Buyer Intent Intent Data 208

Zoominfo

JUNE 21, 2024

ZoomInfo Copilot’s Personalized Target Account Digest feature empowers go-to-market professionals by alerting them when their most promising prospects exhibit the right signals. These spikes show a growing curiosity about your products or services — making it the ideal moment to reach out and engage with prospects.

Intent Signal 130

Intent Signal Account Buyer Decision Maker 130

Zoominfo

FEBRUARY 18, 2025

These tools not only help teams track performance, but improve engagement strategies and optimize sales workflows. But how can you choose the right tool for your team? These tools typically include features such as click-to-call functionality, local number generation, automated follow-ups, and call recording.

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

JANUARY 29, 2025

GTM Intelligence also gives companies the fuel to create automations, workflows, and agents that are far more powerful than basic AI solutions, driving real value at scale much faster than mass-market AI tools or simple CRM assistants. Its the engine that powers prospecting, personalization, and pipeline generation.

B2B 130

B2B Intent Signal Scale Marketing 130

Zoominfo

MAY 31, 2023

With increased investments in intent data, targeting capabilities, buying committee concepts, and integrated ABM technology tools, creating a solid ABM engine is more accessible than ever. But too many marketing leaders still report that they haven’t built a complete ABM tech stack to deliver the automation they need. The good news?

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Intent Intent Signal 130

Vengreso

MARCH 2, 2021

Prospecting to generate sales leads is one of the most important jobs of the modern sales professional. In fact, if you ask any sales leader what their teams struggle with the most (and I have), they would say it’s prospecting, especially now that virtual selling is the norm. And this is what this prospecting guide is all about.

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Zoominfo

DECEMBER 16, 2020

Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. From a rep’s perspective, there’s nothing worse than finding that perfect prospective account on LinkedIn. Let’s start with a reminder: CRMs have a purpose. Think about it.

SalesForce 219

SalesForce Territories Intent Signal Buyer Persona 219

Nutshell

NOVEMBER 7, 2019

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. LEARN MORE.

CRM 91

CRM Tools Prospecting Lead Rank 91

Zoominfo

AUGUST 30, 2023

Modern go-to-market teams have the tools, data, and tactics that would make their predecessors wildly jealous. Prospects who love your product may not be ready to buy. We think of intent data across a continuum of signal strength: Derived intent signals are a mix of first-party and third-party signals.

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

JANUARY 16, 2025

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Need-Based Signals : These show active research behaviors, such as downloading content related to solutions. The challenge?

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Zoominfo

MAY 5, 2021

You’re better off getting your advertisement in front of 100 people in a single row of that stadium—as long as they’re good-fit prospects. While intent data is extremely valuable in helping you to prioritize accounts, reduce customer churn, and get in front of your ideal customer ahead of your competitor, the information expires quickly.

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Zoominfo

AUGUST 1, 2023

What if you could see opportunities arise with your prospects before they go public? Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity.

Intent Data 130

Intent Data Intent Intent Signal Data 130

Zoominfo

OCTOBER 5, 2021

Scenario With website visitor insight software, you can turn anonymous, high-value visits to your website into known accounts with strong first-party buyer intent signals. Combining visitor tracking tools with automated workflows allows you to automate communications to accounts with meaningful activity on your website.

Intent Signal 100

Intent Signal Buyer Intent Prospecting Campaigns 100

Zoominfo

SEPTEMBER 20, 2021

Here are three must-have data tips to engage B2B prospects and customers for more wins, renewals, and growth. Engage Prospects Based on Industry Change Data Getting an alert that an ideal company just raised money signals the need to spring into action and hit the phones.

Buyer 130

Buyer Data Intent Signal Decision Maker 130

Zoominfo

JANUARY 31, 2025

What behavioral or intent signals indicate real buying interest? How can we segment our efforts to engage the right prospects at the right moment? A rule of thumb I go by: if there is no clear reason to reach out to a prospect, then it is not worth the effort. CRMs are where data goes to collect dust.

Ideal Customer Profile 130

Ideal Customer Profile Marketing Intent Signal Lead Rank 130

Zoominfo

FEBRUARY 5, 2024

Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. Outbound lead generation is the process of identifying, qualifying, and proactively engaging with prospective customers.

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

Zoominfo

NOVEMBER 18, 2024

Visitor identification software offers a powerful solution, helping your go-to-market team transform anonymous website visitors into qualified prospects, leads, and revenue. Top Website Visitor Identification Software Tools 1.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

Zoominfo

SEPTEMBER 7, 2021

For sales teams on the early edge of digitizing their operations, big data sounded like a way to get every piece of information needed on prospects. For example, popular buyer intent data (also known as buyer signals) pulls from big data to present upticks in online interest in certain topics from potential prospects.

Intent Signal 130

Intent Signal Buyer Intent Intent Data Intent 130

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Integration: Tools that integrate smoothly with existing Salesforce workflows, minimizing disruption.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

FEBRUARY 28, 2024

For Chris Slauter, a Senior Specialist in Corporate Prospect Research at Phoenix Children’s Foundation , this presents significant challenges as well as considerable opportunities. Many organizations are eager to donate to Phoenix Children’s, but prospecting to find such donors can be a time- and labor-intensive process.

Intent Signal 130

Intent Signal Nonprofit Face-to-face Scale 130

Zoominfo

SEPTEMBER 24, 2024

In a world where sales professionals have more tools and data than ever, the real challenge isn’t creating a precise profile of your target customer or even getting access to your ideal buyer — it’s standing out from the crowd. We know this challenge well, and we’re obsessed with solving it. Funding : Major funding rounds in the last 90 days.

Ideal Customer Profile 130

Ideal Customer Profile Pipeline Lead Rank Demand Generation Targets 130

Vengreso

APRIL 7, 2022

Imagine how much more targeted your outbound marketing or prospecting could be. . That’s the exact topic we dive into in this episode of the Modern Selling Podcast with my expert guest, who is leading the way in leveraging intent-based data to revolutionize the sales game.

Intent 90

Intent Maximizer Intent Signal Outsourcing Services 90

Zoominfo

JUNE 11, 2021

Sales leaders who are thinking ahead will focus their reps on the advantages of technology and how hybrid work schedules will influence prospecting. Census Bureau Intent data and buying signals will not only keep you ahead of competitors in a pressure-filled race, but will also unearth new prospects that didn’t exist a year ago.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

JUNE 11, 2021

Sales leaders who are thinking ahead will focus their reps on the advantages of technology and how hybrid work schedules will influence prospecting. Intent data and buying signals will not only keep you ahead of competitors in a pressure-filled race, but will also unearth new prospects that didn’t exist a year ago.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

DECEMBER 6, 2024

Weve pulled together top solutions based on third-party reviews, customer validation, and our own product expertise for this guide to the top live chat software tools for B2B marketing and sales. But first, some background on what chat can do and how to evaluate the top tools for your live chat needs.

Software 130

Software Software Sales Qualified Lead Customer 130

LeadBoxer

AUGUST 1, 2020

It’s no secret that to make sales, you need to know your individual prospects inside and out, from the size of their company to their most recent source of funding. Sales intelligence tools automatically find and interpret this data so your reps don’t have to. That’s where sales intelligence tools come in.

Comparison 66

Comparison Tools Lead Rank Lead Scoring 66

Sales Hacker

APRIL 2, 2024

Curated dinners and high-quality content are effective strategies for building relationships and engaging prospects and customers. Combine all product usage and intent signals your team needs to prioritize the best opportunities and take quick action. Synch is a single platform for all of your Sales & Sales Ops tooling.

Scale 120

Scale Intent Signal Hiring Lead Rank 120

DiscoverOrg Sales

JANUARY 8, 2019

That means who my reps talk to – all their activities, in fact – will all be driven by insights that come from the CRM and the tools layered in there. A tool that links to engagement platform in an automated way. Learn how to use Intent data (without creeping out your prospects) to get started down this path.

Data 149

Data B2B Intent Data Intent 149

Crunchbase

JULY 9, 2021

While pay-per-click ads and cold outreach are popular methods for generating leads — the future of lead generation lies in buyer intent data. By mapping out your prospects’ behaviors and capturing their interest, buyer intent data offers insight into your potential leads. Intent monitoring tools make this process easier.

Buyer Intent 105

Buyer Intent Intent Data Intent Buyer 105