Zoominfo

DECEMBER 11, 2024

In Q4, we released enhancements to Copilot, our GTM Intelligence platform, that further empower enterprise GTM teams to engage prospects and customers with greater precision, speed, and intelligence. We believe these innovations will continue to revolutionize how teams identify opportunities, engage prospects, and close deals.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 244

Intent Data Intent Data Intent Signal 244

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Zoominfo

FEBRUARY 7, 2025

The sales and marketing go-to-market frameworks weve relied on for decades staples like the funnel, the flywheel, and the buyers journey are fast becoming obsolete or are out the door already. Buyers Demand Relevance and Timing Prospecting thats irrelevant or poorly timed can harm deals more than help them.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Zoominfo

APRIL 21, 2021

Familiarizing yourself with the industry by learning about the core metrics and pain points is the key to filling your sales pipeline with qualified medical and healthcare leads. Understanding hyper-specific terms and key performance indicators is the first step — then you should incorporate prospects’ pain points into your sales strategy.

Ideal Customer Profile 246

Ideal Customer Profile Top of Funnel Lead Rank Lead Scoring 246

Sales Evangelist

OCTOBER 2, 2020

How Recognizing Intent Signals Can Help Overcome Objections Objections are common in sales but many struggle with knowing how to overcome them well. Today’s guest will talk about recognizing intent signals as a tool to overcome objections. You can use sales engagement tools with the ability to track clicks.

Intent Signal 59

Intent Signal Intent Objections Face-to-face 59

Zoominfo

MAY 27, 2021

Selling points and promises aside, without fully understanding their prospects (i.e. the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. Without benefiting from it through sales. That’d be something.

Intent Data 246

Intent Data Intent Data Top of Funnel 246

Zoominfo

OCTOBER 28, 2020

Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. For readers unfamiliar with intent data, lets provide essential context: intent data uncovers buying signals based on online consumption patterns. In other words, there was too much data , which led to too many intent signals.

Intent Data 208

Intent Data Buyer Intent Intent Data 208

Zoominfo

JANUARY 29, 2025

The world of B2B sales and marketing is at an inflection point. And when outdated, incomplete, and unreliable data meets the rising complexity of modern buyer behaviors, the result is chaos bad data erodes the effectiveness of marketing campaigns, derails sales efforts, and creates inefficiencies across revenue operations.

B2B 130

B2B Intent Signal Scale Marketing 130

Zoominfo

JUNE 21, 2024

Engaging the right buyers at the right time is the key to success for any sales team. ZoomInfo Copilot’s Personalized Target Account Digest feature empowers go-to-market professionals by alerting them when their most promising prospects exhibit the right signals.

Intent Signal 130

Intent Signal Account Buyer Decision Maker 130

Zoominfo

FEBRUARY 18, 2025

Sales teams thrive on the energy of effective outreach, but managing outbound calls at scale requires a lot more than just smiling and dialing. These tools not only help teams track performance, but improve engagement strategies and optimize sales workflows. But how can you choose the right tool for your team?

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

AUGUST 30, 2023

Prospects who love your product may not be ready to buy. Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. When used correctly, B2B intent data boosts conversions and sales. What Are the Different Types of Intent Data? How is Buyer Intent Data Collected?

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. ZoomInfo); Sales Engagement Platform (e.g. The top 4 categories were Data Platform (e.g.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Vengreso

MARCH 2, 2021

Prospecting to generate sales leads is one of the most important jobs of the modern sales professional. In fact, if you ask any sales leader what their teams struggle with the most (and I have), they would say it’s prospecting, especially now that virtual selling is the norm. What is Prospecting?

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Zoominfo

DECEMBER 16, 2020

Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. Sales professionals — yes, even managers — on frontlines of business development. Meanwhile, SDRs need to be able to prospect based on leads that their Account Executives own.

SalesForce 219

SalesForce Territories Intent Signal Buyer Persona 219

Zoominfo

MAY 31, 2023

Many of the early struggles that slowed ABM adoption — such as sales and marketing alignment and coordinating efforts — are eminently solvable today. Having access to real-time intent signals increases the likelihood that you reach out to accounts at the right time and ahead of the competition, even if they don’t come in as a new lead.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Intent Intent Signal 130

Zoominfo

SEPTEMBER 20, 2021

Their success hinges on buyer engagement — getting the prospect’s attention, holding it throughout the sales cycle , and maintaining interest to build customer loyalty beyond closing. Here are three must-have data tips to engage B2B prospects and customers for more wins, renewals, and growth.

Buyer 130

Buyer Data Intent Signal Decision Maker 130

Zoominfo

JANUARY 31, 2025

Sales and marketing teams that once relied on high-volume outreach to hit their numbers are seeing diminishing returns. What behavioral or intent signals indicate real buying interest? How can we segment our efforts to engage the right prospects at the right moment? The traditional go-to-market playbook is dead.

Ideal Customer Profile 130

Ideal Customer Profile Marketing Intent Signal Lead Rank 130

Zoominfo

NOVEMBER 1, 2024

In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets. Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

JUNE 11, 2021

If your sales team hasn’t dealt with enough upheaval over the past 15 months, get ready for even more adjustments in the upcoming post-pandemic world. Exploring post-COVID-19 sales strategies will be necessary as we bounce back from economic hardships. Evaluate These Changes to the Sales Process. increase in these applications.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

JUNE 11, 2021

If your sales team hasn’t dealt with enough upheaval over the past 15 months, get ready for even more adjustments in the upcoming post-pandemic world. Exploring post-COVID-19 sales strategies will be necessary as we bounce back from economic hardships. Use buying signals to get in front of newly established businesses.

Intent Signal 130

Intent Signal Strategy Cold Calling Sales Qualified Lead 130

Zoominfo

AUGUST 1, 2023

What if you could see opportunities arise with your prospects before they go public? Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity.

Intent Data 130

Intent Data Intent Intent Signal Data 130

Nutshell

MAY 15, 2023

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. Sales prospecting tools for lead generation are critical for helping sales representatives find, qualify, and reach more prospects.

CRM 127

CRM Tools Ideal Customer Profile Prospecting 127

Zoominfo

OCTOBER 5, 2021

Scenario With website visitor insight software, you can turn anonymous, high-value visits to your website into known accounts with strong first-party buyer intent signals.

Intent Signal 100

Intent Signal Buyer Intent Prospecting Campaigns 100

Zoominfo

APRIL 9, 2024

That’s why ZoomInfo is delighted to announce that TrustRadius, a leading software buyer intelligence platform, is now fully integrated into ZoomInfo Sales. ZoomInfo’s TrustRadius integration offers marketers and salespeople accurate, real-time downstream intent data matched to the unique B2B company profiles in ZoomInfo Sales.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

JANUARY 16, 2025

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Need-Based Signals : These show active research behaviors, such as downloading content related to solutions. The challenge?

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Zoominfo

MARCH 29, 2023

Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast. “We We are in a measured buying environment.

Sales Cycle 130

Sales Cycle Intent Signal Lead Rank Decision Maker 130

Zoominfo

FEBRUARY 5, 2024

Every business dreams of a pipeline of well-qualified inbound leads that land in their sales team’s laps. Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. What is Outbound Lead Generation?

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

Zoominfo

MAY 23, 2023

It’s enough to ruin any sales professional’s quarter: that prospect your team has spent months engaging — scheduling demos, addressing concerns, comparing features — suddenly decides they’re not ready to buy after all. You can’t stop every account from getting cold feet or misreading their company’s appetite for new solutions.

Intent Data 130

Intent Data Intent Account Data 130

Vengreso

APRIL 7, 2022

Imagine how much more targeted your outbound marketing or prospecting could be. . That’s the exact topic we dive into in this episode of the Modern Selling Podcast with my expert guest, who is leading the way in leveraging intent-based data to revolutionize the sales game.

Intent 90

Intent Maximizer Intent Signal Outsourcing Services 90

Crunchbase

JULY 9, 2021

While pay-per-click ads and cold outreach are popular methods for generating leads — the future of lead generation lies in buyer intent data. By mapping out your prospects’ behaviors and capturing their interest, buyer intent data offers insight into your potential leads. Generate personalized messaging to boost outreach.

Buyer Intent 105

Buyer Intent Intent Data Intent Buyer 105

Zoominfo

NOVEMBER 18, 2024

Visitor identification software offers a powerful solution, helping your go-to-market team transform anonymous website visitors into qualified prospects, leads, and revenue. Unlike basic analytics, this software bridges the gap between raw traffic data and actionable sales intelligence.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

Zoominfo

DECEMBER 9, 2024

Identify Real-Time Intent Signals with TechnologyAdvice With approximately 80% of deals won by the first seller to engage buyers at the right time in their journey, reaching them before the competition has never been more important. The integration is available to mutual ZoomInfo and TechnologyAdvice customers now.

Buyer 130

Buyer Top of Funnel Intent Data Buyer Intent 130

Zoominfo

SEPTEMBER 7, 2021

For sales teams on the early edge of digitizing their operations, big data sounded like a way to get every piece of information needed on prospects. Today, smart sales teams still see potential in big data. So much data rolled down to sales teams that they weren’t ready for it. What Can Sales Teams Do with Small Data?

Intent Signal 130

Intent Signal Buyer Intent Intent Data Intent 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

JULY 12, 2021

When it’s time to build a technology stack, sales teams are faced with hundreds of solutions that offer lofty promises of automation, efficiency, and higher revenue. When layers of data are tightly integrated with software, sales reps and marketers have the most effective way to successfully engage with prospects and find their next buyers.

Data 147

Data Intent Signal Sales Qualified Lead Software 147

Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. The source of intent also affects the quality of the lead.

Intent Data 130

Intent Data Buyer Intent Intent Data 130