Zoominfo

FEBRUARY 18, 2025

By analyzing conversation patterns, talk-to-listen ratios, and objection handling, sales managers can identify coaching opportunities and refine messaging strategies. Buyer Intent Signals: Identify high-priority prospects based on real-time data, including website visits and engagement patterns.

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

SEPTEMBER 20, 2021

You give your reps access to data that goes beyond a name and number — information on target market changes (such as new investments), buyers’ pain points and objections in sales conversations, and an account’s increased search activity around a hot-button topic. The intent signal data also provides upsell and cross-sell opportunities.

Buyer 130

Buyer Data Intent Signal Decision Maker 130

Zoominfo

DECEMBER 16, 2020

We give teams access to their Salesforce data within the ZoomInfo platform, and provide them with the means to personalize their lists based on criteria such as: Object owner Email opt-outs Account type Lead status. They need to generate segmented lists and remove contacts who have opted-out of previous communications.

SalesForce 219

SalesForce Territories Intent Signal Buyer Persona 219

Zoominfo

JULY 13, 2021

Chorus will change the game by exposing an entirely new category of sales signals for targeting and workflows — signals that surface in every interaction with prospects and customers. Difficult technical questions may be routed to support or technical experts.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Lead411

JANUARY 16, 2025

Lead411 combines advanced AI-powered intent data with robust contact information to help sales teams identify and prioritize prospects most likely to convert. Example Use: A SaaS company uses Lead411 to find decision-makers in specific industries and score leads based on intent signals. Best for: Sales engagement automation.

Ideal Customer Profile 52

Ideal Customer Profile Sales Tools Tools Intent Signal 52

Tenbound

FEBRUARY 19, 2025

AI-Driven Efficiency Meets Seamless Workflow Integration Apollo Labs leverages advanced AI models to automate the prospecting process: AI-powered SDMs identify, engage, and qualify high-intent prospects. Human Callers step in for direct dialing, personalized follow-ups and complex objections. Whats Next?

Outsourcing Services 52

Outsourcing Services Sales Qualified Lead Meeting Intent Signal 52

Sales Hacker

APRIL 2, 2024

Creativity in marketing should be balanced with alignment to sales goals and objectives. Combine all product usage and intent signals your team needs to prioritize the best opportunities and take quick action. When choosing advisors, look for individuals with relevant experience in the stage and industry of your company.

Scale 128

Scale Intent Signal Hiring Lead Rank 128

Zoominfo

JUNE 12, 2023

This approach starts with intent signals that identify who’s in-market, so you can get your team in front of the right prospects at the right time, and follows up with plays targeted to those prospects. Sales and Marketing Alignment is Key Do your sales and marketing teams have the same objectives?

Intent Signal 130

Intent Signal Top of Funnel Follow-up Research 130

Zoominfo

MAY 11, 2021

Intent signals show a purchasing spectrum, ranging from no or little intent to high intent. Each intent type provides clues as to where your audience is in the buyer’s journey. This is where the audience objective matrix comes into play. This information is not black or white.

Top of Funnel 130

Top of Funnel ROI Campaigns Maximizer 130

Zoominfo

MAY 11, 2021

Intent signals show a purchasing spectrum, ranging from no or little intent to high intent. Each intent type provides clues as to where your audience is in the buyer’s journey. This is where the audience objective matrix comes into play. This information is not black or white.

Top of Funnel 130

Top of Funnel ROI Campaigns Maximizer 130

Zoominfo

JANUARY 12, 2024

For example, the marketing team can turn intent signals from priority audiences into paid audiences and ensure that high-value prospects are added to a nurture stream at the right time. Without ZoomInfo, it would be extremely difficult — if not impossible — to achieve our business objectives.

Data 130

Data Maximizer Lead Rank Sales Qualified Lead 130

Zoominfo

JULY 13, 2023

Internal communication and alignment between corporate and sales objectives are crucial for success. Without clear communication, sales teams may miss important objectives and continue operating within their comfort zones instead of pushing themselves to improve. Setting SMART goals. Measuring progress.

Strategy 130

Strategy Customer Hiring How To 130

Allego

APRIL 17, 2025

To truly enable sales in this environment, product marketers must: Preempt buyer objections by addressing concerns before they are voiced. When reps cant quickly access case studies, demo scripts, or objection-handling guides , they default to generic messagingor worse, make it up. Thats a massive miss. The result?

B2B 62

B2B Top of Funnel Marketing Vendor 62

Zoominfo

MAY 22, 2024

If the original ZoomInfo platform was the world’s best roadmap to higher revenue, ZoomInfo Copilot is a luxury, chauffeur-driven journey, giving salespeople a uniquely customized, guided experience based on their accounts, their targets, and their company’s objectives. ZoomInfo Copilot: Delivering AI-Driven Insights Here’s how it works.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Scale Marketing 130

Zoominfo

JANUARY 4, 2022

This indicates that within a few years we should expect people won’t be thinking about ABM and demand separately — it’ll be part of the same objective,” Withers says. According to research firm Ascend2 , about 70% of marketers either had intent strategies in place or were introducing intent as part of their toolkit in 2021.

Account Based Marketing 130

Account Based Marketing Trends B2B Marketing 130

Sales Hacker

DECEMBER 9, 2022

Rather than solely drawing from what you already know, predictive analyses allow you to learn what you didn’t know you didn’t know via intent signals and behavioral patterns. The bottom line is, your quota methodology needs to align with your business objectives. Common pitfalls when segmenting and scoring accounts .

Lead Rank 120

Lead Rank Territories Lead Scoring Quota 120

DiscoverOrg Sales

AUGUST 22, 2017

OppAlerts are DiscoverOrg’s predictive intent signals that alert sales and marketing teams when someone at an account is conducting high levels of research on topics related to their business (Note: OppAlerts is an optional add-on service and will only display for customers enrolled in this service).

SalesForce 120

SalesForce CRM Lead Scoring Lead Rank 120

Zoominfo

DECEMBER 16, 2020

We give teams access to their Salesforce data within the ZoomInfo platform, and provide them with the means to personalize their lists based on criteria such as: Object owner Email opt-outs Account type Lead status But what if there’s more information within Salesforce that needs to be referenced, like recent activity, or notes?

SalesForce 100

SalesForce Territories Intent Signal Buyer Persona 100

Zoominfo

DECEMBER 3, 2021

ZoomInfo’s vast repository of B2B data gives sales teams unprecedented insight into every aspect of a prospect’s operations, from the tech stack they use to intent signals that show when they’re actively looking to invest in products and services. In a tough hiring environment, every single lead, call, and outreach email matters.

Maximizer 100

Maximizer Hiring Top of Funnel Lead Rank 100

Zoominfo

AUGUST 3, 2022

With a solution like ZoomInfo Workflows , your sales reps can automatically feed contacts into their nurture campaigns, based on triggers they determine, including intent signals, news alerts, and page visits. These are valuable insights about where your team can improve and how to handle objections more seamlessly.

Hiring 130

Hiring Webinar Metrics Strategy Intent Signal 130

Sales Hacker

AUGUST 16, 2019

Combining third-party intent signals with your organization’s first-party marketing automation and CRM data gives revenue teams insight into every known and unknown behavior, allowing them to create personalized and targeted outreach. . Allow them to shuffle resources, so your teams are more efficient and profitable.

Top of Funnel 79

Top of Funnel Intent Signal Account Based Marketing Marketing 79

Zoominfo

JULY 13, 2021

A New Category of Signals: Conversation Insights Chorus will change the game by exposing an entirely new category of sales signals for targeting and workflows— signals that surface in every interaction with prospects and customers. Difficult technical questions may be routed to support or technical experts.

Top of Funnel 130

Top of Funnel Conversion Marketing Lead Rank 130

Zoominfo

MARCH 15, 2023

These same topics are also an important source of intent signals. Here are two ways to gather insights from customers themselves in order to help define your messaging: Sales calls: Lean into sales call analysis for insights about common challenges or objectives that your customers are facing.

Top of Funnel 130

Top of Funnel Lead Rank Ideal Customer Profile Scale 130

Janek Performance Group

APRIL 10, 2024

Key aspects of prospect qualification include: Fit criteria Budget Authority Timeline Pain points Start with assessing the prospect’s needs, challenges, and objectives. In addition, sellers should look for intent signals. Then, determine if these align with your company’s offerings. Identify key indicators of fit.

Lead Rank 62

Lead Rank B2B Ideal Customer Profile Prospecting 62

Sales Hacker

JANUARY 20, 2021

Marketing is responsible for campaigns that are focused on up to 500 industry accounts and on account clusters where prospects display similar intent signals, have similar characteristics, and are in the similar buying stage. However, many ABM organizations are not setting up their ABM programs in a way where collaboration is required.

Account Based Marketing 80

Account Based Marketing Top of Funnel Account Lead Rank 80

SalesLoft

SEPTEMBER 12, 2023

Understand objections: No sales rep ever wants to hear hesitations or concerns coming from a client, especially in a later stage of the negotiation process. But CI can help your team more effectively understand and address objections when they do ultimately arise. Does it bring you more value from your buyer intent signals?

Conversion 52

Conversion Intent Signal Follow-up Negotiation 52

SalesLoft

SEPTEMBER 12, 2023

Understand objections: No sales rep ever wants to hear hesitations or concerns coming from a client, especially in a later stage of the negotiation process. But CI can help your team more effectively understand and address objections when they do ultimately arise. Does it bring you more value from your buyer intent signals?

Conversion 52

Conversion Intent Signal Follow-up Negotiation 52

Crunchbase

JUNE 7, 2023

Often, lead scoring involves assigning certain point values to prospect actions and qualities that can help you objectively score and rank prospects according to how well they match your ideal customer profile and if they’ve exhibited any intent signals that indicate they’re interested in your product.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Lead Scoring Prospecting 52

PandaDoc

DECEMBER 12, 2018

Understanding your sales objectives will help you avoid adding fluff and make clear, concise calls-to-action (CTAs). If you’re not sure what your business goals or sales objectives are, this is an excellent time to ask your manager. Doing cold email outreach well means connecting that process to meaningful business goals.

Lead Rank 61

Lead Rank Lead Scoring Segment Google 61

Gong.io

JULY 11, 2022

Objection-handling skills. For example, you’ll gain insight into intent signals exhibited by key accounts, as well as firmographic data such as a prospective account’s yearly revenue or employee headcount. Strong time management and task prioritization skills. Proficiency in understanding and amplifying customer pain points.

Inside Sales 62

Inside Sales Outsourcing Services Hiring Sales Qualified Lead 62

SalesLoft

OCTOBER 6, 2022

Cloud-based /dedicated repository of customer data ( contact information , customer interactions, objections, seller notes, etc.). Identification of demand and buying intent signals to identify the right accounts at each point of the buyer’s journey. Easy-to-use organization and delivery of content.

Sales Tools 52

Sales Tools Tools Forecasting Lead Rank 52

Vengreso

MARCH 2, 2021

Sales prospecting, on the other hand, is generally a one-to-one approach conducted by the sales team and both have the same objective — create a qualified lead by trying to engage with a qualified prospect. Lead generation is something that happens at the top of the sales funnel. Sales prospecting has a very targeted approach.

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Zoominfo

SEPTEMBER 24, 2024

A Signal for Every Scenario To keep sellers updated on their accounts, ZoomInfo Copilot pulls signals from a variety of sources, including job postings, earnings call and investor conference transcripts, intent signals from TechnologyAdvice, and relationship intelligence from Ren Systems.

Ideal Customer Profile 130

Ideal Customer Profile Pipeline Lead Rank Demand Generation Targets 130