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Weve witnessed sellers become their best, most efficient selves and seen marketers fully realize their TAM and identify messaging that really drives leads. But with our new WebSight Buyer ID capability, enterprise marketers and sellers can know exactly whos interested in their solutions even if theyre anonymously visiting a website.
We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. But there are only a few milestones in ZoomInfo’s history that have had a game-changing impact on our trajectory and transformed how businesses everywhere go to market.
We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. But there are only a few milestones in ZoomInfo’s history that have had a game-changing impact on our trajectory and transformed how businesses everywhere go to market.
Every organization needs to choose the markets and buyers they want to focus on, and concentrate their efforts on those buyers. Rather than solely drawing from what you already know, predictive analyses allow you to learn what you didn’t know you didn’t know via intentsignals and behavioral patterns. And the stakes are high.
This is one of the principal lessons we teach on how to start a conversation on our Selling with LinkedIn course. In a remote selling environment, omnichannel prospecting is even more important. Here’s some data about what’s happened since March 2020: Marketing emails increased by 62%. Virtual events by 1,000%. Ad spend by 22%.
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