Zoominfo

APRIL 17, 2025

Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. There are way too many of these tools, and their competing claims and different overlapping use cases make it challenging to assemble an effective GTM tech stack. The bad news?

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Zoominfo

FEBRUARY 24, 2025

Before ChatGPT and similar tools became mainstream, few business leaders explicitly sought AI-enhanced content creation solutions. This demand immediately surfaced once AI tools demonstrated what could be accomplished. 20% ICP target accounts and qualified accounts/contacts from emerging segments.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Zoominfo

DECEMBER 28, 2020

Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. How do you access buyer intent data?

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

Zoominfo

JANUARY 16, 2025

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Often, its simply knowing where to start, and how to use all that data effectively. Intent data isnt a one-size-fits-all solution.

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Lead411

APRIL 29, 2025

The Hidden Power of Intent Data in B2B Sales: How to Identify and Engage Buyers Ready to Act In the B2B sales cycle, timing is everything. Sales reps no longer rely solely on cold outreach or basic demographic data. Intent data utilizing A.I. What is Intent Data? The real differentiator now?

Intent Data 52

Intent Data Intent ACT B2B 52

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

AUGUST 30, 2023

Modern go-to-market teams have the tools, data, and tactics that would make their predecessors wildly jealous. Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. What is Intent Data? When used correctly, B2B intent data boosts conversions and sales.

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

Buyer Intent 100

Buyer Intent Intent Data Intent Buyer 100

Zoominfo

MARCH 12, 2025

And with ZoomInfos Data-as-a-Service capabilities, the same intelligence that fuels these success stories is available to help your team reach its goals, however and wherever you need: Direct integration into major cloud platforms (Snowflake, Google Cloud, Databricks, AWS). RESTful APIs for flexible and scalable data usage.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Zoominfo

MAY 21, 2021

That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch. Try it Now What is Intent Data? When used correctly, B2B intent data boosts conversions and sales.

Intent Data 130

Intent Data Intent Lead Rank Data 130

Crunchbase

JULY 9, 2021

While pay-per-click ads and cold outreach are popular methods for generating leads — the future of lead generation lies in buyer intent data. By mapping out your prospects’ behaviors and capturing their interest, buyer intent data offers insight into your potential leads. What is buyer intent data?

Buyer Intent 105

Buyer Intent Intent Data Intent Buyer 105

Zoominfo

MAY 5, 2021

In 2022, digital marketers are segmenting audiences and focusing on quality over quantity. According to Pew Research Center , 79 percent of adults assert they are very or somewhat concerned about how companies are using their collected data. Here are three trends to help you segment both efficiently and safely—this year and beyond.

Segment 130

Segment Lead Rank Trends Marketing Qualified Lead 130

Sales and Marketing Management

MAY 28, 2020

Utilize Intent Data. In 2020, the hype around behavioral intent data will reach its peak. Intent data is behavioral information about a consumer’s action. Extracted from online footprints, these intent insights can help you create more personalized and relevant marketing experiences.

Demand Generation Agencies 271

Demand Generation Agencies Demand Generation Targets Demand Generation B2B 271

Zoominfo

JANUARY 29, 2025

GTM Intelligence also gives companies the fuel to create automations, workflows, and agents that are far more powerful than basic AI solutions, driving real value at scale much faster than mass-market AI tools or simple CRM assistants. The Data Problem: Why Traditional GTM Strategies Are Failing Data is at the heart of every GTM strategy.

B2B 130

B2B Intent Signal Scale Marketing 130

Sales Hacker

APRIL 6, 2020

This article is Part 1 in a series on leveraging intent data to book more meetings, accelerate deals, and ultimately crush quota! Let’s get started… Introduction to Intent Data. The solution: intent data. What is intent data? Tactics: Collect Freemium User Data. Segment Accounts.

Intent Data 91

Intent Data Lead Rank Intent Enterprise 91

Zoominfo

MAY 25, 2022

What Do Sales Intelligence Tools Do? Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. Why Use Sales Intelligence Tools? Opportunity data means favorable conditions, such as a financing round or a new C-level officer.

Ideal Customer Profile 130

Ideal Customer Profile Tools Prospecting Intent Data 130

Sales and Marketing Management

SEPTEMBER 28, 2020

The impact of these changes is highlighted in the marketing segment. Of those surveyed, 24% of marketers — the largest segment, do not expect lost marketing jobs to return. It is important to determine which behaviors will change for good, and which segments are most affected. in the next year. in the next year.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

Zoominfo

AUGUST 2, 2020

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. As the name suggests, fit data helps find leads that are fit to be a customer for your company. Opportunity Data.

B2B 245

B2B Data Vendor Intent Data 245

Zoominfo

NOVEMBER 9, 2020

What Tools Do People Use for Sales Funnels? Access to sales intelligence will inherently categorize business dependencies, pain points, and ultimately help establish segments. The micro-segment inside a TAM represent prospective buyers that are likely to hold the high Customer Lifetime Value (CLV). What is a Sales Funnel?

Top of Funnel 246

Top of Funnel Funnel Sales Qualified Lead Data 246

DiscoverOrg Sales

MAY 30, 2018

But I’m doing the job of demand generation, AND customer marketing, AND product marketing, AND the sales development team … with a bare minimum of tools to make that all happen!”. Specific technology in place that your tool complements or replaces. Fit, Opportunity, and Intent data are three components of sales intelligence.

Pipeline 270

Pipeline Demand Generation Agencies Demand Generation Demand Generation Targets 270

MarketJoy

MAY 8, 2025

Utilizing Intent Data Intent data indicates the online actions of potential clients, showing the intent of the company to buy IT services. All this data can be analysed to get leads that have shown to have a higher chance of conversion, and you can prioritize these leads for more segmented and effective outreach.

Lead Generation 59

Lead Generation Account Based Marketing Webinar Metrics Lead Rank 59

Zoominfo

OCTOBER 20, 2020

Furthermore, ZoomInfo provides technographic, firmographic, and intent data, as well as direct contact numbers so you can ensure you’re going to reach the right person. Tools like personalized email templates can keep you efficient while still offering a custom experience that speaks directly to your prospects’ pain points.

Top of Funnel 246

Top of Funnel Segment Intent Data Funnel 246

Zoominfo

AUGUST 2, 2022

From startups to the Fortune 500, companies of all sizes are leveraging tools that gather market intelligence data to gain a competitive edge. It’s important to note that the right tool for your business will depend on your specific needs, industry, and goals.

Ideal Customer Profile 130

Ideal Customer Profile Tools Marketing Hoovers 130

Zoominfo

APRIL 20, 2020

Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible. Basic firmographic and demographic data points simply aren’t enough to hone and engage prospective buyers in a good economy, never mind the current climate. Yes, I said “and.”

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

Lead411

NOVEMBER 7, 2024

Analyze Historical Data : Look at past deals to determine which customer types and segments have had the highest success rates. Implement Intent Data for Timely Targeting Identify Buying Signals : Intent data provides insights into which companies are actively researching topics related to your product.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Sales Process B2B 52

Tenbound

NOVEMBER 27, 2024

To succeed in this new landscape, sales leaders must adapt their strategies and equip their teams with the skills and tools needed to thrive. These tools can analyze sales calls, identify areas for improvement, and offer targeted recommendations to optimize performance.

Intent Signal 59

Intent Signal Intent Lead Rank Lead Scoring 59

Sales Hacker

NOVEMBER 16, 2021

With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. Automated lead generation is about using tools which are powered by AI and machine learning to create lead generation systems across all your inbound and outbound channels. PPC marketing tools.

Paid Content 127

Paid Content Lead Generation Lead Rank Lead Scoring 127

Zoominfo

MARCH 28, 2022

To gain their prospects’ trust, sales teams need to understand the customer and leverage all of the tools at their disposal to deliver value before their competitors. Here are three tools to help you connect with prospects and hit your number. That’s where intent data comes into play.” How to Connect with Prospects 1.

Ideal Customer Profile 100

Ideal Customer Profile Tools Sales Tools Prospecting 100

Lead411

OCTOBER 30, 2024

Streamlined Sales Outreach and Pipeline Management Incorporating real-time B2B data into a GTM strategy enables sales teams to focus their outreach on warm, high-intent leads. Tools with intent data capabilities help identify accounts actively searching for solutions, allowing sales reps to prioritize leads more effectively.

Ideal Customer Profile 52

Ideal Customer Profile ROI Account Based Marketing Maximizer 52

Zoominfo

FEBRUARY 5, 2024

Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. Warm up those phone lines by using advanced buyer intent signals to make sure you’re not wasting everyone’s time.

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

Lead411

NOVEMBER 14, 2024

With the constant evolution of data acquisition methods, companies must adapt to changes in data trends, verification practices, and intent-based marketing to stay relevant. Below are the pivotal trends and essentials expected to shape the future of B2B data in 2025.

Trends 52

Trends Data B2B Intent Data 52

Zoominfo

MAY 14, 2020

By using past behavior to predict future behavior, marketers can personalize their campaigns not only to certain customer segments—but to each individual customer. That’s why Opportunity or “trigger” information becomes a predictive piece of the purchasing puzzle—when it’s layered on top of Fit and Intent data. The best part?

Ideal Customer Profile 162

Ideal Customer Profile Lead Rank Lead Scoring Data 162

Zoominfo

APRIL 12, 2021

The way you structure your campaigns, segment customers, and build CRM hierarchies becomes critical. For instance, with access to real-time data, you can personalize messages based on website activity (first-party data) and new funding rounds (third-party intent data). Integrate your tech stack.

Scale 189

Scale Enterprise Enterprise Account Based Marketing 189

Zoominfo

DECEMBER 2, 2019

But I’m also doing the job of demand generation and customer marketing and product marketing, and sales development for my new business … without enough tools or time to do it all!”. This example means that you are gathering two out of the three primary types of prospect data: Fit data, intent data, and opportunity data.

Small Business 216

Small Business Small Business Pipeline Demand Generation Agencies 216

Lead411

MARCH 28, 2024

What is Buyer Intent Data and how can I use it? Understanding the Buyer Intent Data: Buyer intent data is information gathered from many sources that indicates a potential buyer’s interest or willingness to make a purchase. What are their pain points and challenges?

Buyer Intent 52

Buyer Intent Intent Data Intent Buyer 52

Zoominfo

MARCH 9, 2021

Segmentation: The key to understanding your target audience is finding out their unique pain points and where they find the necessary information about products or services that might solve them. Behavioral Scoring: This involves monitoring your target audience’s intent, search behaviors, and what content they engage with.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Demand Generation Targets Paid Content 225

Zoominfo

JANUARY 27, 2023

Contact data: One of the most important pieces of the prospecting puzzle, accurate contact data is mission-critical for busy salespeople who need to connect with decision-makers; more accurate contact data means less time wasted searching for the right person. The first is segmenting audience lists by interest.

Ideal Customer Profile 130

Ideal Customer Profile Prospecting Intent Data Buyer Persona 130