Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Make Intent Data Actionable?

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Intent Data Buyer Intent Intent Data 130

Zoominfo

MAY 23, 2023

It’s enough to ruin any sales professional’s quarter: that prospect your team has spent months engaging — scheduling demos, addressing concerns, comparing features — suddenly decides they’re not ready to buy after all. You can’t stop every account from getting cold feet or misreading their company’s appetite for new solutions.

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Intent Data Intent Account Data 130

Zoominfo

OCTOBER 5, 2021

Scenario Prospect firmographics and technographics help you identify who’s a good fit for your solution — but intent data helps you target the right prospects at the right time. Intent data gives your sales teams a leg up on the competition through early visibility to developing opportunities.

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Intent Data Intent Data Prospecting 100

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. Buyer Intent Data Sources.

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Intent Data Buyer Intent Intent Data 182

Zoominfo

APRIL 1, 2020

You use intent data. Intent data predicts purchase intent by analyzing a prospect's behavior across the web. The average B2B buyer is mostly through the buyer journey before they ever engage with a salesperson. So how do you intercept buyers in the early part of their journey?

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Intent Data Buyer Intent Intent Buyer 267

Zoominfo

AUGUST 1, 2023

What if you could see opportunities arise with your prospects before they go public? Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Let’s break down a few examples to show how intent can be your crystal ball.

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Intent Data Intent Intent Signal Data 130

Zoominfo

AUGUST 16, 2021

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. The Basics: What Exactly is ZoomInfo Intent? Access to ZoomInfo Streaming Intent is like having a superpower.” Pretty cool, right?

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Intent Data Intent Data Buyer Intent 130

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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Intent Data Intent Data Intent Signal 130

Zoominfo

OCTOBER 28, 2020

Let’s start here: Data is a fickle beast. This isn’t exactly a hot take; yet, still, the world is increasingly data-driven. Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. Why circle back and polish up a brand new intent engine? ZoomInfo is Launching Streaming Intent.

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Intent Data Buyer Intent Intent Data 208

Pipeliner

MAY 13, 2024

He shared innovative ways that intent data and storytelling can revolutionize sales outreach. Transforming Cold Outreach The shift from traditional cold calls to data-driven strategies has been significant. This method isn’t about pushing sales; it’s about understanding potential clients’ needs and building trust.

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Intent Data Intent Maximizer Data 64

SBI

AUGUST 17, 2021

Remote Selling has become an important focus for every sales organization. Digital sales technologies, by default, are what enables remote selling. Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling? So those are the metrics we advise customers to measure.

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Intent Data Buyer Intent Ideal Customer Profile Intent 146

Zoominfo

NOVEMBER 3, 2021

Sales and marketing leaders have reached a tipping point when it comes to using intent data , and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner Inc. Intent data isn’t a red carpet to a signed contract.

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Intent Data Intent Data How To 130

Zoominfo

OCTOBER 5, 2021

According to a Demand Gen Report Survey, 80% of companies that leverage intent data say it helped with ABM account prioritization and scoring. Here are five ways intent data can improve your ABM campaigns. 5 Ways Intent Data Can Improve Your ABM Campaigns 1. Get a Demo 2.

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Intent Data Account Based Marketing Intent Campaigns 100

DiscoverOrg Sales

AUGUST 7, 2018

Reading Time: 7 minutes Your prospects are out there right now, hunting for a solution to a problem you can solve. But they’re not asking for help from your sales team. Content consumption is a strong signal of intent because: 89% of buyers do online research to support their decision before making a purchase ( ThinkWithGoogle ).

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Intent Data Intent Data Lead Rank 120

Zoominfo

MAY 21, 2021

Your prospects are out there right now, hunting for a solution to a problem you can solve. But they’re not asking your sales team for help. That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch.

Intent Data 130

Intent Data Intent Lead Rank Data 130

Crunchbase

JULY 9, 2021

While pay-per-click ads and cold outreach are popular methods for generating leads — the future of lead generation lies in buyer intent data. By mapping out your prospects’ behaviors and capturing their interest, buyer intent data offers insight into your potential leads. What is buyer intent data?

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Buyer Intent Intent Data Intent Buyer 105

DiscoverOrg Sales

APRIL 17, 2019

?. Hey everyone, Jake Shaffren here, Director of Sales at DiscoverOrg. Today, we’re talking through the buying journey and intent data – from the perspective of my true-life example of buying a sewing machine for my fiancée. This is where buyer Intent Data comes in. Step 4: Price consideration.

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Intent Data Intent Data Top of Funnel 120

Sales Hacker

NOVEMBER 19, 2020

Intent data can change how you prospect, manage the sales cycle, and close deals. And the right data can be the difference between success and failure. And while there are many types of intent data, let’s dig into three that you may not have thought about in the past. What is Intent Data.

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Intent Data Intent Real Estate Data 115

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

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Intent Data Buyer Intent Intent Buyer 100

Zoominfo

JANUARY 27, 2023

Sales prospecting is arguably the most critical part of a sales professional’s workflow. Sales prospecting is a foundational element for a revenue team — it’s the practice of identifying and connecting with potential customers to initiate the sales cycle. What is Sales Prospecting?

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Ideal Customer Profile Prospecting Intent Data Buyer Persona 130

Zoominfo

AUGUST 6, 2024

Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. This is where lead capture software comes into play, offering a powerful solution for businesses looking to streamline their lead generation processes, boost their sales pipeline , and track key sales metrics.

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Lead Capture Software Software Sales Qualified Lead 130

Hubspot Sales

MARCH 30, 2021

Not only do buyers now prefer remote sales interactions, but they're also more than happy to make large purchases online — a trend that has sellers embracing and investing heavily in digital sales and prospecting to keep up. In this post, you’ll learn the differences between first-party intent data and third-party intent data.

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Intent Data Buyer Intent Intent Top of Funnel 111

Lead411

MARCH 28, 2024

What is Buyer Intent Data and how can I use it? Understanding the Buyer Intent Data: Buyer intent data is information gathered from many sources that indicates a potential buyer’s interest or willingness to make a purchase. Who is your ideal customer? What are their pain points and challenges?

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Buyer Intent Intent Data Intent Buyer 52

Sales Hacker

MARCH 5, 2021

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. The remote sales landscape is getting stuffy. How to Use Buyer Intent Data for Differentiation.

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Buyer Intent Intent Data Intent Top of Funnel 104

LeadBoxer

AUGUST 15, 2021

If your sales team isn’t leveraging intent data when researching prospects, then you can assume there’s a huge leak in your pipeline. When it comes to identifying accounts with the highest likelihood of doing business with your company, intent data is the most important tool at your disposal. Ads clicked on.

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Intent Data Intent Data Lead Rank 52

SBI

DECEMBER 4, 2018

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. NANCY: WHAT ARE THE TOP 3 WAYS YOUR SOLUTION CHANGES THE GAME FOR A SALES ORGANIZATION? This week I interview John Steinert , CMO of TechTarget.

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Intent Data Intent Data Enterprise 139

Zoominfo

OCTOBER 28, 2020

Let me translate the excerpt in simple terms: Let’s start here: Data is a fickle beast. This isn’t exactly a hot take; yet, still, the world is increasingly data-driven. Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. Why circle back and polish up a brand new intent engine?

Intent Data 100

Intent Data Buyer Intent Intent Ideal Customer Profile 100

Zoominfo

SEPTEMBER 17, 2024

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Funding Funding rounds are among the strongest signals for both sales and marketing teams.

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Hiring Data Prospecting Lead Rank 130

SBI

JANUARY 17, 2019

How to Spot Buying Signals – with Intent Data. But in the world of B2B sales? says DiscoverOrg’s Manager of Sales, Brandon Battey. Intent Data is information about buying signals: That is, event or behavioral data that statistically suggests a purchase will happen soon. What is Intent Data?

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Intent Data Lead Rank Intent Data 101

Vengreso

JULY 31, 2023

Sales folks, we have a problem with UFOs. We sift through heaps of data, trying to identify real opportunities. We don’t need more data. We need better data. Let’s talk about how you can kick your B2B buyer intent data to the next level, end the guessing game, and turn those UFOs into SQLs.

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Buyer Intent Intent Data Intent B2B 52

Lead411

AUGUST 31, 2021

Differences in Intent Data for B2B Sales. Intent data is a popular way for companies to connect with customers that may be passively researching solutions that align with that company’s offerings. What are the different types of Intent Data? Traffic Intent. Content Intent. Recent Posts.

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Intent Data Intent Data B2B 52

Zoominfo

DECEMBER 28, 2020

They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. Your marketing and sales teams need both. What are examples of data-based buying signals.

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Lead Rank Intent Data Closing Buyer Intent 309

MarketJoy

NOVEMBER 18, 2024

By using tools like intent data and behavioral analytics, these companies focus on high-intent prospects who are actively looking for solutions, maximizing their return on marketing investment (ROI). The key lies in leveraging intent data and behavioral analytics to target prospects actively seeking solutions.

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Cost per Acquisition Intent Data Sales Qualified Lead Intent 91

Zoominfo

MAY 25, 2022

And while it’s not hard to find basic business data — company names, phone numbers, employee counts, revenue, maybe direct dial numbers and email addresses — today’s complicated sales cycles need more than just names and numbers. What is Sales Intelligence? What Do Sales Intelligence Tools Do?

Ideal Customer Profile 130

Ideal Customer Profile Tools Prospecting Intent Data 130

Zoominfo

FEBRUARY 1, 2021

How important are prospecting insights to your sales strategy? Of course, your sales strategy’s success, including reaching your revenue goals, depends on the sales team hitting their numbers. It could be that their sales reps know how to prospect effectively. What are prospecting insights?

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Data Prospecting Strategy Cold Calling 246

Zoominfo

APRIL 23, 2020

It’s not hard to find data: a company name and phone number, employee count, revenue, maybe direct numbers and email addresses, job titles. But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed.

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Ideal Customer Profile Prospecting Intent Data Trade Show 189

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? Engage with your prospects.

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Tools Ideal Customer Profile Prospecting Intent Data 115