Zoominfo

JANUARY 30, 2025

“AI will point you to the right people to call or show you intent data from companies engaging with your brand, but its still up to you to make those calls, engage authentically, and build relationships,” says Will Frattini , an enterprise account executive at ZoomInfo.

Lead Scoring 130

Lead Scoring Lead Rank Conversion Intent Signal 130

Zoominfo

DECEMBER 15, 2020

Find More Selling Opportunities with Buyer Intent Data. Buyer intent data is digital information collected from the public-facing digital world, such as web page views, downloaded content, and webinar attendance. Our post, “What is Buyer Intent Data? Read more: What is Buyer Intent Data?

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Zoominfo

MARCH 12, 2025

And with ZoomInfos Data-as-a-Service capabilities, the same intelligence that fuels these success stories is available to help your team reach its goals, however and wherever you need: Direct integration into major cloud platforms (Snowflake, Google Cloud, Databricks, AWS). RESTful APIs for flexible and scalable data usage.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Lead411

JANUARY 16, 2025

Sales Tools for 2025 Top 5 AI Sales Tools for 2025 AI tools are revolutionizing the sales landscape, empowering teams to work smarter, personalize outreach, and close deals faster. Heres a look at the top 5 AI sales tools in 2025, complete with real-world examples of use and pricing. Top 5 Best A.I.

Ideal Customer Profile 52

Ideal Customer Profile Sales Tools Tools Intent Signal 52

Sales Hacker

APRIL 6, 2020

This article is Part 1 in a series on leveraging intent data to book more meetings, accelerate deals, and ultimately crush quota! Let’s get started… Introduction to Intent Data. The solution: intent data. What is intent data? Tactics: Collect Freemium User Data.

Intent Data 91

Intent Data Lead Rank Intent Enterprise 91

Zoominfo

AUGUST 2, 2020

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. Brokers and resellers will typically purchase their data from one or multiple originators, then resell it to their customers.

B2B 245

B2B Data Vendor Intent Data 245

MarketJoy

MAY 8, 2025

Utilizing Intent Data Intent data indicates the online actions of potential clients, showing the intent of the company to buy IT services. All this data can be analysed to get leads that have shown to have a higher chance of conversion, and you can prioritize these leads for more segmented and effective outreach.

Lead Generation 59

Lead Generation Account Based Marketing Webinar Metrics Lead Scoring 59

Tenbound

NOVEMBER 27, 2024

To succeed in this new landscape, sales leaders must adapt their strategies and equip their teams with the skills and tools needed to thrive. These tools can analyze sales calls, identify areas for improvement, and offer targeted recommendations to optimize performance.

Intent Signal 59

Intent Signal Intent Lead Rank Lead Scoring 59

Tenbound

JANUARY 22, 2025

The ideal number of cold calls an SDR (Sales Development Representative) should make daily depends on various factors, such as industry, target market, tools, and the expected quality of engagement. Tools & Automation : SDRs using tools like dialers , CRM integrations , and intent data can make more calls in less time.

Cold Calling 64

Cold Calling Intent Data Sales Qualified Lead Intent 64

Zoominfo

AUGUST 2, 2022

From startups to the Fortune 500, companies of all sizes are leveraging tools that gather market intelligence data to gain a competitive edge. It’s important to note that the right tool for your business will depend on your specific needs, industry, and goals.

Ideal Customer Profile 130

Ideal Customer Profile Tools Marketing Hoovers 130

PandaDoc

SEPTEMBER 17, 2024

Between prospecting, sales calls, data entry, quote preparation, and follow-ups, it’s very easy for teams to mismanage data and trip over themselves on the way to the finish line. That’s why sales collaboration tools are an essential part of the modern sales lifecycle. Let’s jump right in! 5 Capterra Rating: 4.4/5

Tools 98

Tools InsideSales Top of Funnel SalesForce 98

Zoominfo

SEPTEMBER 20, 2021

You give your reps access to data that goes beyond a name and number — information on target market changes (such as new investments), buyers’ pain points and objections in sales conversations, and an account’s increased search activity around a hot-button topic. With high-quality intent data. And guess what?

Buyer 130

Buyer Data Intent Signal Decision Maker 130

Zoominfo

JANUARY 8, 2020

Your objective may affect the type of data you collect! Consider: Who will be using the initial data? Will your outside sales team use the data? The price will also be affected by how much data you need. Also, you’ll need to factor in the cost of cleansing and verifying the data prior to leveraging it for outreach.

Top of Funnel 200

Top of Funnel Marketing How To Inbound 200

Zoominfo

JANUARY 4, 2022

We expect to see B2B companies investing more money into fewer, but better tools in order to streamline their systems, improve workflows, increase productivity, and ultimately see stronger return on investment. That way, if the decision-maker goes to discuss the tool with their colleagues, they may already be familiar with it.

Account Based Marketing 130

Account Based Marketing Trends B2B Marketing 130

Zoominfo

FEBRUARY 5, 2021

Reps can gather information about prospects via first-party data, such as their activity on your website (the pages they visited and how long they stayed). Additionally, third-party intent data will help the sales team understand more about a prospect’s company size, location, and leadership. That includes the following.

Top of Funnel 179

Top of Funnel Ideal Customer Profile Funnel B2B 179

Zoominfo

SEPTEMBER 22, 2022

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. “Organizations are facing the decision of which tools to purchase, and how much to spend on those tools.” What is a Marketing Technology Stack?

Demand Generation Targets 130

Demand Generation Targets Top of Funnel Scale Marketing 130

Zoominfo

APRIL 26, 2023

Go-to-market tools like ZoomInfo can make automated, data-driven plays a reality for more companies than ever before. ZoomInfo CMO Bryan Law recommends following these steps: Define your objective. “They’re responsible for the right message. “They’re responsible for the right message. .

Hiring 130

Hiring Intent Data How To Scale 130

Zoominfo

FEBRUARY 8, 2022

Go-to-market teams can access a wealth of information, including company data, contact data, technographics , website visitor identification, workflows, sales automations, website chat, and conversational intelligence — all from a single, integrated system. Crucially, MarketingOS lets marketing teams work from a common data foundation.

Software 100

Software Software Account Based Marketing Hiring 100

Allego

FEBRUARY 20, 2025

These AI-driven sales enablement trends of 2025 are already shaping the way organizations operate: Delivering AI-driven coaching with real-time feedback that helps reps refine messaging, objection handling, and closing techniques. Predicting buyer behavior using data-driven insights to personalize outreach and anticipate customer needs.

Trends 62

Trends Sales Enablement Buyer Lead Rank 62

Zoominfo

OCTOBER 5, 2023

Fortunately, in the era of modern GTM , cold outreach can still be remarkably effective with the right tools, uncompromising data accuracy, and a tested strategic framework. Since cold calls are unsolicited, it’s crucial to emphasize how little prospects have to lose when handling objections.

Cold Calling 130

Cold Calling Scale Lead Scoring Lead Rank 130

DiscoverOrg Sales

AUGUST 22, 2017

Today, the average organization has upwards of 20+ marketing and sales tools in their tech stack and many thousands more exist, all promising to boost ROI in their own way. DealPredict is DiscoverOrg’s account and lead scoring tool for prioritizing accounts based on ideal customer fit and propensity to buy. It wasn’t long ago.

SalesForce 120

SalesForce CRM Lead Scoring Lead Rank 120

Zoominfo

JUNE 28, 2023

Understanding pain points, having a strong grasp of the persona you’re talking to, recognizing potential objections — there are all sorts of variables that affect sales capacity,” AlMukhtar says. Data integrity, combined with the often laborious process of manual prospecting, can make an already difficult job that much tougher.

Quota 130

Quota Hiring Scale Face-to-face 130

Zoominfo

JUNE 14, 2022

With a tool like FormComplete , you can even minimize the number of required form fields to just one or two pieces of information (like their name and email address) and let the database fill in the missing pieces on the back-end. Facebook is not just used for one objective. “Then ask yourself who the audience is.

Advertising 130

Advertising Advertising Lead Rank Marketing Qualified Lead 130

Zoominfo

NOVEMBER 1, 2022

Track company news through intent data Using news and market data — which you can find in ZoomInfo’s Scoops feature — to inform your sales efforts is a great way to gain insight and expand your knowledge of a specific business’ needs. Giving your team the right tools, training, and support helps everyone.

Hiring 100

Hiring Intent Data Intent Scale 100

SalesFuel

FEBRUARY 24, 2025

Smart businesses need to tap into the power of data-driven decision-making, which means using sales intelligence tools and B2B sales intelligence tools to stay one step ahead. Get ready to turbocharge your sales strategy with the top 21 sales intelligence tools that will make waves in 2025.

Software 52

Software Software Tools Lead Rank 52

Zoominfo

FEBRUARY 5, 2021

Reps can gather information about prospects via first-party data, such as their activity on your website (the pages they visited and how long they stayed). Additionally, third-party intent data will help the sales team understand more about a prospect’s company size, location, and leadership. That includes the following.

Top of Funnel 130

Top of Funnel Ideal Customer Profile Funnel B2B 130

Hubspot Sales

JULY 17, 2023

AI sales software refers to a category of tools that leverage artificial intelligence (AI), natural language processing (NLP) algorithms, and machine learning (ML) to streamline the sales process. The tool can then give pointers for improvement. Vonage used the Data Foundation and Sales Solution provided by People.ai.

Hiring 98

Hiring Forecasting Hubspot SAP 98

SBI

APRIL 29, 2020

JOHN: Even if we’re super enabled – we’ve done everything conceivable to assist our buyers with the decision support resources, tools, case studies, etc. We’re ramping our efforts to be careful curators of objective information about client markets to help their businesses better navigate the way forward.

Lead Rank 121

Lead Rank Face-to-face Account Buyer 121

SBI

JULY 21, 2020

You will inevitably find multiple inputs from different sales and marketing efforts spread out over a natural buying journey timeline, which more likely means you had a collaboration with the buyer on goals and objectives, and measures of success clearly outlined and documented.

Account Based Marketing 142

Account Based Marketing Top of Funnel Ideal Customer Profile Scale 142

Zoominfo

JANUARY 8, 2020

Your objective may affect the type of data you collect! Consider: Who will be using the initial data? Will your outside sales team use the data? The price will also be affected by how much data you need. Also, you’ll need to factor in the cost of cleansing and verifying the data prior to leveraging it for outreach.

Top of Funnel 100

Top of Funnel Marketing How To Inbound 100

Hubspot Sales

AUGUST 30, 2023

In our survey, 49% of salespeople said they don’t wholly trust AI tools such as ChatGPT, which sometimes provides false and inaccurate information. Retailers have already been harnessing the power of face recognition with tools like FaceMe to detect age, gender, facial expression, and head orientation.

Lead Rank 98

Lead Rank Data Top of Funnel Cost per Lead 98

Crunchbase

JUNE 28, 2022

Short, personalized videos are the latest tool used by SDRs, and some tech-savvy reps are even using augmented reality to show what their company can offer. Every interaction needs to be logged and reported, to help SDRs identify common questions and objections and prepare for them. What’s their budget? How many employees do they have?

Sales Qualified Lead 111

Sales Qualified Lead Social Media Commission Salary 111

Zoominfo

FEBRUARY 23, 2018

This data is split into three types: intent, fit, and opportunity. Intent Data Intent data is used to discover buying signals found by tracking multiple sources. Brokers and resellers typically procure their data from multiple sources and then turn around and resell it to other companies.

B2B 100

B2B Data Marketing Vendor 100

Zoominfo

JULY 14, 2023

Focus your efforts on segments that offer the greatest potential for long-term profitability and alignment with your business objectives. Aligning with key stakeholders requires clear communication channels, shared objectives, regular meetings, and a unified approach to lead generation, nurturing, and conversion.

Paid Content 130

Paid Content Report B2B Top of Funnel 130

Tenbound

JULY 22, 2024

Strategic Objectives What are your ideal customers’ top strategic priorities and goals? How does your solution help them achieve their objectives faster or more effectively than alternatives? Risk Tolerance Are they early adopters eager to leverage cutting-edge tools, or more conservative late majority buyers?

Ideal Customer Profile 64

Ideal Customer Profile Lead Rank B2B Lead Scoring 64

Mereo

MARCH 30, 2023

Yet, the capabilities and potential of the selling tool have swept the naysaying aside. Today, CI has become a must-have when it comes to sales productivity and intelligence tools. And by asking the tool key questions, your executive leadership can uncover important actions and adjustments to make in your go-to-market approach.

Software 41

Software Software Conversion Sales Enablement 41

Janek Performance Group

OCTOBER 4, 2023

It’s really about building tools that can amplify us, help us think, and help us make better decisions.” With tools like LinkedIn Navigator, third-party providers offering intent data, social listening technology, and AI, decision-makers have become more adept at navigating the sales process.

Decision Maker 62

Decision Maker Face-to-face Sales Qualified Lead Lead Scoring 62