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Streaming Vs. Real-Time Intent Data

Zoominfo

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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Streaming Vs. Real-Time Intent Data

Zoominfo

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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Intent Data is a superpower. Here’s why.

Zoominfo

the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. Without benefiting from it through sales. The Basics: What Exactly is ZoomInfo Intent? But how does ZoomInfo Intent work? Oh, very interesting.

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Cracking the Code: Decoding Customer Intent Signals

Tenbound

As a result, the traditional sales playbook is becoming increasingly obsolete. To succeed in this new landscape, sales leaders must adapt their strategies and equip their teams with the skills and tools needed to thrive. Technology is also playing an increasingly critical role in modern sales.

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Aggregage Intent Signal Service

Aggregage Intent Signal Service allows you to reach more active buyers sooner! View companies and titles signaling intent. Shorten sales cycles and close more deals. Download the Aggregage Intent Signal Service overview to learn more. Get leads for specific in-market buyers.

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How & Why ZoomInfo Relaunched Its B2B Buyer Intent Data Product

Zoominfo

Let’s start here: Data is a fickle beast. This isn’t exactly a hot take; yet, still, the world is increasingly data-driven. Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. Why circle back and polish up a brand new intent engine? ZoomInfo is Launching Streaming Intent.

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How ZoomInfo’s Data, Intent, and Unique Signals Empower Customers to Stay Ahead in 2025

Zoominfo

To stay ahead in an unpredictable market, businesses need to truly understand buyer behavior, the kind of nuanced portrait that draws from a comprehensive, real-time view of the signals that indicate their readiness and likelihood to purchase. Traditional intent data tools often operate in silos, leaving teams with fragmented insights.

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Intent Signal Data 101

How can B2B marketers reach active buyers sooner in the sales cycle and influence their purchase decisions? Intent signal data can help. But there are many intent signal data options and many confusing terms used to describe them. What exactly is first-party, second-party and third-party data?

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The bad news?

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. and get a practical roadmap for effectively leveraging intent data once you receive it.