Zoominfo

OCTOBER 28, 2020

Why circle back and polish up a brand new intent engine? ZoomInfo is Launching Streaming Intent. For readers unfamiliar with intent data, lets provide essential context: intent data uncovers buying signals based on online consumption patterns. Check out all we have to offer in the intent data space.

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Intent Data Buyer Intent Intent Data 208

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. Buyer Intent Data Sources.

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Intent Data Buyer Intent Intent Data 182

Zoominfo

AUGUST 30, 2023

Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. Intent shines a light on the digital signals that businesses generate as they move through the buyer’s journey, giving GTM professionals a hyper-efficient way to target accounts that are getting ready to purchase.

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Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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Intent Data Intent Data Intent Signal 130

Zoominfo

APRIL 9, 2024

Many marketers and frontline salespeople are turning to real-time intent data as a competitive edge in their pursuit of strong leads and motivated buyers. Having a sophisticated range of intent data available from a single source of truth can be a powerful advantage.

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Intent Data Intent Data Intent Signal 130

SBI

AUGUST 17, 2021

Damien : Sales intelligence and buyer intent data help customers shorten sales cycles, increase win rates, and save time by streamlining research and enabling them to focus on prospects who are actively shopping for what they sell. Damien : Make sure your CRM data is clean and up-to-date.

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Intent Data Buyer Intent Ideal Customer Profile Intent 146

Zoominfo

AUGUST 16, 2021

Let’s begin with a very basic definition: Intent data shows which accounts and prospects are actively researching solutions on third-party sites. Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide.

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Intent Data Intent Data Buyer Intent 130

Zoominfo

MAY 23, 2023

But today’s best-performing go-to-market (GTM) teams are increasingly using intent data to focus their efforts on the accounts that are the most likely to close a deal. This information can be analyzed to identify account intent, or how likely prospects at a particular company are to engage with a particular vendor.

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Intent Data Intent Account Data 130

Zoominfo

DECEMBER 28, 2020

Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. How do you access buyer intent data?

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Lead Rank Intent Data Closing Buyer Intent 309

Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Make Intent Data Actionable?

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Intent Data Buyer Intent Intent Data 130

Zoominfo

AUGUST 27, 2024

ZoomInfo The ZoomInfo Marketing platform is designed to optimize marketing strategies with deep, data-backed insights and advanced targeting capabilities. Marketers can segment audiences based on detailed firmographic, technographic, and intent data to run highly effective, personalized campaigns.

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Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

NOVEMBER 3, 2021

Sales and marketing leaders have reached a tipping point when it comes to using intent data , and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner Inc. Intent data isn’t a red carpet to a signed contract. Here’s Why

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Intent Data Intent Data How To 130

Zoominfo

MAY 21, 2021

That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch. To use a sports analogy: If firmographic data shows where all the players are on the field, intent data shows what they’re each about to do next.

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Intent Data Intent Lead Rank Data 130

Zoominfo

AUGUST 1, 2023

Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Let’s break down a few examples to show how intent can be your crystal ball. Armed with our intent signals, you can reach out to prospects right when they need you — and before your competitors.

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Intent Data Intent Intent Signal Data 130

Zoominfo

FEBRUARY 27, 2025

Its why were thrilled to be named a leader in both The Forrester Wave: Intent Data Providers For B2B, Q1 2025 and The Forrester Wave: Marketing And Sales Data Providers For B2B, Q1 2024. Beyond the Basics Intent data has long been a powerful tool for identifying accounts showing interest in your offerings.

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Intent Intent Signal Data Ideal Customer Profile 130

Zoominfo

OCTOBER 31, 2024

It’s not just about intent data. By analyzing past interactions, customer behaviors, and market trends, AI can enable predictive prospecting , which provides insight into which potential customers are most likely to convert and when. “AI

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Scale Sales Qualified Lead Intent Data CRM 235

Zoominfo

JANUARY 16, 2025

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Often, its simply knowing where to start, and how to use all that data effectively. Intent data isnt a one-size-fits-all solution.

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Intent Intent Data Intent Signal Account Based Marketing 130

Sales Hacker

MARCH 5, 2021

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. How to Use Buyer Intent Data for Differentiation. The remote sales landscape is getting stuffy.

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Buyer Intent Intent Data Intent Top of Funnel 128

Zoominfo

SEPTEMBER 17, 2024

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets.

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Hiring Data Prospecting Lead Rank 214

Zoominfo

NOVEMBER 1, 2024

This full-funnel solution is powered by intent data, allowing marketers to target prospects when they exhibit the highest propensity to buy. 6sense 6sense harnesses the power of AI, big data and machine learning to empower revenue teams with comprehensive insights and tools to fuel their marketing and sales efforts.

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Account Based Marketing Account Software Software 130

Zoominfo

JANUARY 21, 2025

Generally, they centralize high-quality data and signals, and apply sophisticated AI to prioritize accounts and tailor recommendations. Dynamic Data Enrichment for Better Personalization: ZoomInfo enriches GPTs ability to generate hyper-personalized outreach by providing up-to-date firmographics, technographics, and buyer intent data.

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Hiring Lead Rank Intent Data Territories 130

Zoominfo

SEPTEMBER 17, 2024

Lusha uses intent data to identify companies actively seeking specific products or services. UpLead UpLead is a B2B data provider that offers real-time verified emails, mobile numbers, and intent data to businesses looking to expand their reach and find qualified leads.

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Sales Qualified Lead Software Software Lead Rank 130

Zoominfo

AUGUST 6, 2024

The platform leverages a 2,000+ person research team to fill any data gaps and guarantee that users always have access to the most up-to-date information. Lead411 Lead411 offers a database of over 450 million contacts across 20 million companies worldwide.

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Lead Capture Software Software Sales Qualified Lead 130

Zoominfo

MARCH 13, 2025

To put these plans into action, Smartsheet needed a way to better segment its audience and target high-intent prospects while ensuring marketing and sales alignment. Solution: Smartsheet partnered with ZoomInfo to fuel its ambitious growth plans, leveraging: High-quality B2B data to refine audience segmentation and personalization.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Zoominfo

SEPTEMBER 24, 2024

When combined with AI, these signals become powerful tools that reach potential customers much earlier in their journey — giving go-to-market teams a massive advantage over competitors who rely solely on ideal customer profile matches, traditional intent data, or account-fit scores.

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Top of Funnel Ideal Customer Profile Marketing Buyer 130

DiscoverOrg Sales

JANUARY 2, 2019

We predict 2019 will be the year B2B organizations get serious about collecting user data and start using it to dictate action – revealing the most popular features, customers most likely to churn, users in need of additional training and more. Prediction #2: B2B Intent Data will (start to) go mainstream.

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Data Intent Data Customer Intent 196

Zoominfo

NOVEMBER 11, 2020

With access to ZoomInfo’s platform , my team addressed the particulars of every account by leaning on three key features: Intent data, Scoops, and NeverBounce. Let’s start with intent data, I work here so I know that, broadly speaking, intent data is used to identify and understand the customer.

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Account Based Marketing Account Intent Data Data 246

DiscoverOrg Sales

FEBRUARY 6, 2018

That’s why Opportunity or “trigger” information becomes a truly predictive piece of the purchasing puzzle – when it’s layered on top of Fit and Intent data. These are the data points that indicate that conditions are favorable for a change. Intent data. So what’s the most effective Intent data point?

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Ideal Customer Profile Data Intent Data Lead Rank 238

Zoominfo

MARCH 12, 2025

And with ZoomInfos Data-as-a-Service capabilities, the same intelligence that fuels these success stories is available to help your team reach its goals, however and wherever you need: Direct integration into major cloud platforms (Snowflake, Google Cloud, Databricks, AWS). RESTful APIs for flexible and scalable data usage.

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Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Sales and Marketing Management

MAY 28, 2020

Utilize Intent Data. In 2020, the hype around behavioral intent data will reach its peak. Intent data is behavioral information about a consumer’s action. Extracted from online footprints, these intent insights can help you create more personalized and relevant marketing experiences.

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Demand Generation Agencies Demand Generation Demand Generation Targets B2B 271