SBI Growth

NOVEMBER 18, 2019

You are already doing Market Segmentation, which is a great start, but how do you rank accounts within your segments to find the best opportunities? Arriving at a list of target accounts is a multi-step process based on ideal fit,

Intent Signal 259

Intent Signal Intent Resources Segment 259

Zoominfo

AUGUST 30, 2023

Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. Intent shines a light on the digital signals that businesses generate as they move through the buyer’s journey, giving GTM professionals a hyper-efficient way to target accounts that are getting ready to purchase. What is Intent Data?

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

APRIL 9, 2024

Many marketers and frontline salespeople are turning to real-time intent data as a competitive edge in their pursuit of strong leads and motivated buyers. Having a sophisticated range of intent data available from a single source of truth can be a powerful advantage.

Intent Data 130

Intent Data Intent Data Intent Signal 130

Zoominfo

DECEMBER 28, 2020

Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. How do you access buyer intent data?

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Know Which Intent Data is Trustworthy?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Zoominfo

AUGUST 1, 2023

Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Let’s break down a few examples to show how intent can be your crystal ball. Armed with our intent signals, you can reach out to prospects right when they need you — and before your competitors.

Intent Data 130

Intent Data Intent Intent Signal Data 130

Sales and Marketing Management

FEBRUARY 23, 2020

Prospective Memory means “remembering a future intention,” and using this model has remarkable advantages for every seller and marketer. The skilled presenter knows how to communicate information at Point A, so it creates a future intention at Point B and motivates their audience’s decisions based on that intention.

Intent 296

Intent ACT Influencer Call-back 296

SBI Growth

DECEMBER 29, 2021

Our intent? As we look ahead to 2022, our team is hard at work on a “Top Trends” report that we’ll share early in January. Sharing key themes and shifts in both growth strategy and growth execution as we consider what 2022 may hold for commercial leaders and their teams.

Trends 347

Trends B2B Intent Marketing 347

Tenbound

NOVEMBER 27, 2024

Understanding Customer Intent Signals Customer intent signals provide valuable insights into where a prospect is in their buying journey and what they are looking for. So what exactly are customer intent signals? That’s where implicit intent signals come in.

Intent Signal 59

Intent Signal Intent Lead Rank Intent Data 59

Sales and Marketing Management

DECEMBER 16, 2019

A recent study by the Relational Capital Group revealed that 89% of senior leaders believe that relationships are the most important factor in their success year over year. However, the study also revealed that only 24% of these leaders actually do anything intentionally to promote building those relationships.

Company 423

Company Customer Insurance Insurance 423

Anthony Cole Training

OCTOBER 4, 2024

Listening with the intent to learn, asking questions that are not product-based, and understanding the nuances, trends, and challenges of a company and industry are required in today’s environment. We turn to a valued resource and partner IBISWorld for more on this topic:

Sales Enablement 283

Sales Enablement Tools Intent Trends 283

SBI Growth

MARCH 16, 2022

While neither sales processes nor SalesTech impacted sellers’ intent-to-stay in this same study, the tools a team uses can have a direct impact on a seller's pipeline volume, their sense of territory fairness, and their satisfaction with professional development — the three areas with the greatest impact on seller retention.

Territories 312

Territories Retention Intent Study 312

Zoominfo

JUNE 2, 2021

“You can craft tailored messaging and content that’s going to resonate and help you connect with folks,” Sophia Chang, product marketing manager at ZoomInfo, said during a recent webinar, “Leveraging Real-Time Intent and Signals as a Secret Weapon.”. Figure 1 : Real-time buying signals can boost various sales and marketing activities.

Data 246

Data Intent Lead Rank Lead Scoring 246

Zoominfo

NOVEMBER 11, 2020

With access to ZoomInfo’s platform , my team addressed the particulars of every account by leaning on three key features: Intent data, Scoops, and NeverBounce. Let’s start with intent data, I work here so I know that, broadly speaking, intent data is used to identify and understand the customer. Anastasia: Perfect.

Account Based Marketing 246

Account Based Marketing Account Intent Data Data 246

Anthony Cole Training

JULY 19, 2024

Over time, this skepticism has arisen due to some individuals with good intentions although accompanied by undesirable practices. The concept of cross-selling tends to evoke skepticism and wariness. Pushing product is often another term used for cross-selling & up-selling strategies.

Up-Sell 257

Up-Sell Strategy Intent Training 257

Sales and Marketing Management

MAY 28, 2020

Utilize Intent Data. In 2020, the hype around behavioral intent data will reach its peak. Intent data is behavioral information about a consumer’s action. Extracted from online footprints, these intent insights can help you create more personalized and relevant marketing experiences. Incorporate Video Marketing.

Demand Generation Agencies 271

Demand Generation Agencies Demand Generation Demand Generation Targets B2B 271

Zoominfo

MAY 5, 2021

Trend #2: Leveraging real-time intent data. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Intent data uncovers buying signals by tracking the digital footprints of people’s content consumption across the web. For marketers, that’s essentially six days too late.”.

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Zoominfo

JANUARY 11, 2021

I know, it seems crazy in this day and age of automation and intent signals (which can also give you a good idea of what people are searching for and the questions they’re asking), but engaging in conversation and connecting with people is the key to understanding what they actually want. Use Intent Signals.

B2B 277

B2B Intent Signal Customer How To 277

Zoominfo

SEPTEMBER 6, 2023

Monitor Intent Spikes for Hot Topics. Whether they’re talking about artificial intelligence, new marketing tools, or hiring initiatives, ZoomInfo Intent alerts can surface the companies showing the most interest — so you know who you should reach out to next. Reach Out at the Right Time. Notify Sales When a Prospect Visits.

Lead Rank 244

Lead Rank Lead Scoring Scale Hiring 244

Zoominfo

JULY 13, 2021

We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. Signals we generate come from all over: intent from research on the B2B web, executive changes, funding alerts, website chats, and emails, to name a few.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Zoominfo

JUNE 5, 2020

After all, ZoomInfo’s products on Intent and visitor identification ( WebSights ) rely heavily on our ability to identify which IP traffic reflects which company’s consumption. It’s a question we are hearing more than any other question. With most people working from home, how does this affect ZoomInfo’s ability to assign IPs to companies?”.

Company 246

Company Intent Networking Data 246

Bernadette McClelland

OCTOBER 10, 2019

And do so with intention. And do so with intention. Or looking for approval. They are not you. If you need to quit and walk away. Quit and walk away. If you feel you need to iterate, to change direction, to do something bigger and better, or smaller and smarter, then do that very thing. Quit or go again! What’s it to be?

Intent 51

Intent Conference Lead Generation Coaching 51

Zoominfo

JULY 1, 2020

We’ve all been hearing about buyer intent data for several years. A Guide for 2020 #intent #zoominfo #hityournumber [link] — ZoomInfo (@ZoomInfo) April 2, 2020. VIDEO] Exactly how does intent data work? You can with ZoomInfo’s intent data alerts. But what is it? How to Implement a Data Collaboration Strategy.

Data 246

Data Intent Data How To Intent 246

Zoominfo

DECEMBER 15, 2020

Find More Selling Opportunities with Buyer Intent Data. Buyer intent data is digital information collected from the public-facing digital world, such as web page views, downloaded content, and webinar attendance. Our post, “What is Buyer Intent Data? Read more: What is Buyer Intent Data?

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Zoominfo

FEBRUARY 3, 2021

Was this always intentional? Finally, in October of 2020, ZoomInfo acquired Clickagy, a leading provider of artificial intelligence-powered behavioral B2B intent data. Clickagy’s data not only fuels ZoomInfo’s intent product, but it also fuels the advertising campaigns with intent-driven audience data itself.

Data 246

Data Advertising Advertising Lead Rank 246

Zoominfo

JANUARY 11, 2021

I know, it seems crazy in this day and age of automation and intent signals (which can also give you a good idea of what people are searching for and the questions they’re asking), but engaging in conversation and connecting with people is the key to understanding what they actually want. Use Intent Signals.

B2B 246

B2B Intent Signal Customer How To 246

Zoominfo

APRIL 21, 2021

You can also go one layer deeper using intent data to personalize your content. Streaming intent tells you what your customers are searching for, when they’re searching for it, and where. With intent signals, you can know when they’re searching, and therefore when to reach out.

Ideal Customer Profile 246

Ideal Customer Profile Top of Funnel Lead Rank Lead Scoring 246

Zoominfo

DECEMBER 11, 2024

Guided Intent Instead of guessing which Intent topics you should track, our new Guided Intent feature analyzes the closed/won deals in your CRM and recommends topics that actually worked. Guided Intent solves for that. privacy laws.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Sales and Marketing Management

JULY 7, 2020

It should be noted that if you plan on investing in an incentive program that acts as a long-term sales and marketing tool, you have to be transparent about the program and your intentions.

Incentives 394

Incentives Incentive Motivation ACT 394

Sales and Marketing Management

MARCH 23, 2020

Because most salespeople listen with the intent to reply, not to understand. If your intent is to help your client succeed, they will be happy to see your business grow as a result. But in doing so, you may miss what your client is saying. You may miss the very insight that you need to help your client succeed and win the business.

Real Estate 320

Real Estate Webinar Metrics Intent Face-to-face 320