PowerViews with James Obermayer: Why Don’t Sales Reps Follow Up On Leads? The Real Issue
Pointclear
OCTOBER 9, 2013
Jim points out that if sales managers tell reps to follow up with 100% of all inquiries, it will happen. There are also so many automated software programs out there that marketing, especially, has become confusing for the average marketer. Marketing automation in the hands of a fool is still a fool’s tool.”.
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