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3 Keys to Successfully Dealing with Influencers

Mr. Inside Sales

Influencers are key to both getting through to decision makers, and to eventually making a sale. The question is: How do you properly qualify them and get them to influence the sale in your favor? There are three keys to successfully dealing with influencers, and the better you understand and use them, the more success you’ll have.

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Account-Based Marketing Software: Top Tools to Target Your Accounts

Zoominfo

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets.

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Social Video: One of the Top B2B Influencer Marketing Tools

SalesFuel

Social video is one of the influencer marketing tools that should be used by both B2C and B2B influencers. B2B brands have been slow to trust influencer marketing, but it’s time for you to change that. They stereotype it as a consumer tool used by “fame-hungry” people promoting products that they don’t use themselves.

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How To Use Technology to Influence Human Interaction 

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How To Use Technology to Influence Human Interaction Humans have a love/hate relationship with technology. Instead, digital tools offer a way to get the best of both worlds. Realize how you want to build your business and avoid errors you see among others.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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5 Questions for Influencers

Mr. Inside Sales

More and more these days, decision makers hid behind their assistants or other influencers. As I’m sure you’ve no doubt noticed, influencers have, well, a big influence on the final decision sometimes, and they almost certainly have a big influence on the decision maker. Big mistake. Of course not! Get Access Today.

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3 Skills for Influencing the Customer’s Thinking

Sales and Marketing Management

With so many powerful influences weighing on the customer’s psyche, modern professionals need sales training that empowers them to enter the sales dialogue with an equally strong set of influential tools. Here, we examine the three most effective skills for influencing the customer’s thinking and driving buying decisions.