Steven Rosen

AUGUST 2, 2021

Peak performance is a sales team that can efficiently manage the execution of sales plans while effectively developing and encouraging their salespeople to operate at peak levels. Sales leaders believe it is their job to develop their sales managers. Marketing Executive Gets It.

Hiring 424

Hiring Comparison Face-to-face Objections 424

SMEI

JANUARY 5, 2024

In today’s highly competitive job market, particularly in the dynamic fields of sales and marketing, standing out to prospective employers is more crucial than ever. By meeting industry standards, these certifications acknowledge your proficiency in specific areas, thereby enhancing your credibility.

Marketing 219

Marketing Ideal Customer Profile Social Media Webinar Metrics 219

Understanding the Sales Force

FEBRUARY 14, 2025

the largest group of respondents were individual contributors at 25% followed by frontline sales managers at 19%. That’s 44% of the respondents who typically don’t see things the same way as the C Suite (6%) or Senior Sales Leadership (2%). Responsibility is 1 of the 21 Sales Core Competencies that OMG measures.

Data 220

Data Hiring Compensation Quota 220

Sales 2.0

FEBRUARY 1, 2023

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. I was curious to hear what he thinks.

Sales Management 195

Sales Management Top of Funnel Data Intent Signal 195

Sales and Marketing Management

JUNE 1, 2018

Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Get them proficient with more marketing technologies? Storytelling has stood the test of time as a critical skill in sales and marketing?—?and

Marketing 226

Marketing Telemarketing Education Scale 226

Hubspot Sales

OCTOBER 15, 2024

Raviraj Hegde , SVP of Growth & Sales at Donorbox , says, "To truly boost credibility with prospects, sales reps need to go beyond the usual tactics. Instead of sharing broad industry statistics or general product benefits, sales reps should deliver insights tailored specifically to each prospect's unique business challenges.

Prospecting 105

Prospecting Case Study Industry Study 105

Allego

JANUARY 9, 2025

A robust certification process empowers reps to embrace new technologies, connect with informed buyers, and exceed expectations in a competitive market. In this high-stakes environment, companies that prioritize sales certifications gain more than an edgethey set the standard. Why are sales certifications so critical now?

Hiring 62

Hiring Marketing Exercises Scale 62

Vengreso

DECEMBER 20, 2024

Today more than ever sales managers encounter both unique challenges and remarkable opportunities. As technology continues to reshape the sales landscape, to learn how to be a good sales manager, one must adapt to new demands and expectations.

Sales Management 57

Sales Management Face-to-face Forecasting How To 57

Sales 2.0

OCTOBER 25, 2021

Automate : There are more and more tools on the market that remove the need for sales people to do non-selling tasks. Sales people may be doing these tasks out of habit, or as a reason to avoid doing tasks they perceive as hard, like prospecting. Sales management. They do not produce important results.

Territories 396

Territories Compensation Scale Decision Maker 396

Sales and Marketing Management

JANUARY 31, 2021

For managers, the ultimate goal for sales coaching is to create an environment where their sales team feels more motivated to learn, grow, and take on greater responsibility. The role of a sales manager is a difficult one and takes a unique type of person. Turnover is notoriously high in sales roles.

Sales Coaching 317

Sales Coaching Top of Funnel Coaching Hiring 317

Steven Rosen

JULY 8, 2024

In this article, Jenn Steele discusses the vital role of customer feedback in refining marketing and sales strategies. She stresses listening to customer insights to tailor messaging and optimize sales tactics effectively. Key Takeaways: Collaboration between sales and marketing is essential for business success.

Revenue 156

Revenue Marketing Pivotal Promotion 156

The Pipeline

OCTOBER 3, 2019

Like most in our profession, I am a big fan of account-based sales and marketing. According to the ITSMA, 87% of respondents agreed Account-Based methodologies deliver a higher ROI than other marketing activities. Most companies will look for customer accounts by similar size, location, industry, revenue, and tech stack.

Account 251

Account Account Based Marketing Ideal Customer Profile Exercises 251

Highspot

APRIL 1, 2025

That’s what traditional sales role-playing feels like: forced, vague, and anxiety-inducing. Sales managers know role-play is essential to improve sales performance , yet the old methods make it difficult to coach effectively and drive improvement. Offering specific feedback ensures sales reps stay motivated.

Training 52

Training Sales Management Hiring Lead Rank 52

Sales and Marketing Management

DECEMBER 14, 2020

Though many field sales reps are already accustomed to using web meetings or phone calls to navigate some of the sales process, what is new for a large percentage of sellers is 100% reliability on virtual interaction to sell. And there are some industries that still rely on printed catalogs and handshakes to close deals?—?“knuckle

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

Zoominfo

APRIL 17, 2025

Thats why weve waded through the available data, including third-party rankings and our own research, to assemble this list of top sales tools for your B2B sales team in 2025. These represent the key software platforms for your sales team to evaluate.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Sales Gravy

NOVEMBER 27, 2023

On this episode of the Sales Gravy Podcast, I sit down with Mike Weinberg for Part One of our conversation on the state of the Sales Profession, sales leadership, and getting started as a new sales manager. The future of sales lies in balancing technological advancements with the irreplaceable human elements.

Sales Management 113

Sales Management Face-to-face Social Selling Sales Leadership 113

Sales Hacker

NOVEMBER 12, 2024

With over 25 years of experience in the tech industry, Neal has a proven track record of executing progressive growth strategies, landing innovative partnerships, developing revenue streams, and building winning teams.

Oracle 111

Oracle Customer Licensing LinkedIn 111

Janek Performance Group

JANUARY 22, 2025

In many ways, by streamlining sales processes and workflows, the CRM was the Industrial Revolution of sales. Not only that, but you can instantly access sales history and marketing campaigns and gain useful insights into clients and contacts with the ease of a customizable dashboard.

CRM 118

CRM Lead Qualification Social Media Data 118

Zoominfo

JUNE 15, 2022

Profiling prospective customers is vital to ensuring that a marketing campaign is targeting the right people with the right message. Marketers can attract and retain prospective customers more effectively. Sales professionals can anticipate prospects’ objections more easily, which can lead to higher close rates and greater revenue.

Ideal Customer Profile 130

Ideal Customer Profile Customer Marketing Demand Generation Agencies 130

Sales and Marketing Management

JANUARY 7, 2019

Author: Rory Christian According to IDC , despite a "typical" $1 billion company spending a large amount of resources devoted to training for customer-facing people, poor sales enablement results in around $14 million of wasted sales and marketing expenses, and $100 million in lost sales opportunities. Forrester research.

Hiring 233

Hiring Decision Maker Energy Face-to-face 233

Sales and Marketing Management

OCTOBER 12, 2018

Those of us within the profession know that what you say to a prospect is not the secret to winning in sales. Many people within the profession think the number one sales success factor is listening. I constantly hear sales managers preaching the importance of “listening skills” to their salespeople.

Buyer 266

Buyer Construction Exercises Positioning 266

Crunchbase

OCTOBER 21, 2022

I experienced these barriers firsthand when breaking into the tech sales industry, and that is what drives Us In Technology’s mission today. He was a VP of sales for a small tech startup then; now he’s a sales VP with a major corporation. Launching Us In Technology.

Industry 126

Industry Hiring Intent Promotion 126

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. Many companies lack easy access to valuable insights that inform sales conversations in real time. Fast-Track Sales Enablement. Sales teams. Marketing teams.

Face-to-face 264

Face-to-face Intent Data GoldMine Lead Scoring 264

Tenbound

DECEMBER 17, 2024

Tenbound is thrilled to announce the winners of the 2024 BEAST Awards, celebrating excellence and innovation in Sales Technology. The awards were unveiled at the Tenbound Sales Tech Conference, where industry leaders gathered to recognize the standout tools and solutions driving the Go-To-Market (GTM) community forward.

Sales Technology 64

Sales Technology Intent Data Conference Sales Qualified Lead 64

Steven Rosen

MARCH 25, 2021

Sales Executive Leadership Forum. Build a Bigger Network and Increase Your Market Value. Every sales leader needs to consider their market value. Sales leaders should regularly evaluate and determine areas for growth for their staff and themselves. As a former sales executive , I was always in a tough spot.

Networking 245

Networking Groups Travel Hiring 245

Zoominfo

FEBRUARY 17, 2021

Sales reps look to increase conversion rates by upping their cold call game. Along with actionable intelligence, guidelines for cold calls allow both sales managers and SDRs to tailor their sales processes. Don’t: Waste your time calling unfit, or barely fit leads — find out exactly who’s in your market.

Cold Calling 264

Cold Calling Guidelines Prospecting Face-to-face 264

SalesFuel

AUGUST 26, 2024

They want agencies to do their research on the industry and target audiences and base creativity around that. Industries and consumer expectations and needs are always shifting. So, “97% of brands consider an agency’s ability to offer creative solutions in response to market changes important,” says Wpromote.

Strategy 105

Strategy Customer Marketing Demographics 105

Zoominfo

JUNE 24, 2019

Experts across the globe are offering up their own take—trying to be first to tell you exactly how artificial intelligence will impact your industry, your company, your product, your job. We recently discussed AI in the following post: The Impact of Artificial Intelligence on B2B Marketing. And, at ZoomInfo, we’re no exception.

Forecasting 272

Forecasting B2B CRM Quota 272

DiscoverOrg Sales

SEPTEMBER 28, 2017

The account-based approach is an increasingly common undertaking by marketing and sales departments. But the biggest account-based killer is still at large: Lack of sustained focus from Sales. At ABM Orkestra , we have helped dozens of companies solidify their account-based marketing strategy. 1 outside sales speaker.

Account Based Marketing 237

Account Based Marketing Demand Generation Targets Ideal Customer Profile Account 237

Zoominfo

AUGUST 12, 2020

But what does the structure of a B2B sales organization look like as we enter the next decade? What focus areas should Chief Revenue Officers be asking themselves as they plan out go-to-market motions. But before we do, let’s examine where things go wrong and address perhaps the most challenging problem sales leaders face: turnover.

B2B 200

B2B Lead Rank Sales Qualified Lead Top of Funnel 200

Zoominfo

JUNE 12, 2019

We also introduced you to some of our favorite B2B marketing influencers —including the socially-savvy Ann Handley, Joe Chernov, and Joe Pullizi, just to name a few. However, the B2B marketing world isn’t the only industry boasting some big names in the social sphere. The B2B sales arena has a few social celebs of its own.

Influencer 188

Influencer B2B Social Media Twitter 188

Zoominfo

FEBRUARY 26, 2018

We won’t go so far as to say you should skip important meetings or spend half of your day reading blog posts—but we definitely recommend that you spend a few minutes every day catching up on industry news and sales blogs. Here are 25 of our favorite sales blogs. The Hubspot sales blog is one of the best in the business.

Top of Funnel 206

Top of Funnel Lead Scoring Lead Rank Webinar Metrics 206

Pipeliner

FEBRUARY 16, 2025

It offers detailed, actionable advice for sales leaders looking to navigate the evolving landscape of AI in sales. Introduction to Matt McDarby Matt McDarby, the president of United Sales Resources, brings over 15 years of experience in developing sales managers and leaders.

Sales Leadership 103

Sales Leadership Lead Rank Lead Scoring Video 103

Understanding the Sales Force

AUGUST 9, 2024

Sales and marketing are not the same. Not only are they all on the marketing and tech side of business, they are NOT experts on selling. Has sales changed? Has it changed to the degree that selling is no longer part of sales Not a chance. Sales managers can benefit from apps that provide call analyses.

Top of Funnel 201

Top of Funnel Forecasting Decision Maker Call Monitoring 201

Sales and Marketing Management

JUNE 14, 2020

Sales managers who are nervous about their team working outside of the office can take heart in a recent study that ranks sales representative as the No. In fact, the study from MagnifyMoney shows that 13% of sales representatives already worked from a home office prior to the COVID-19 outbreak. Author: SMM staff.

Salary 207

Salary Study Travel Report 207

Hubspot Sales

SEPTEMBER 30, 2024

Not Conducting Thorough Research on Prospects Janice Si , Marketing & PR Specialist, says, "A common mistake among reps is not conducting thorough research on their prospects before reaching out. It‘s essential to understand a prospect’s industry, challenges, and interests to personalize communication and build rapport.

Social Selling 108

Social Selling Social Media Media Networking 108

Sales and Marketing Management

OCTOBER 4, 2017

Affiliate marketing? Door-to-door sales? Most models for building a sales engine haven’t changed much, yet those traditional channel networks are costlier to develop. Marketing becomes a partnership. Pushing customers to a website with SEO?

Engineering 227

Engineering Hiring Networking Channels 227