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Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. A closer look at a sales training incentive program. Why is this a trending incentive initiative? their skills.

Incentive 295
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Getting Salespeople to Prospect When They Aren’t Prospecting

Understanding the Sales Force

I devised an incentive. If they swung with their eyes open, and made any contact at all with the ball – even a foul tip – I would purchase them a video game of their choosing. And wouldn’t you know it, the next game, a miracle happened and he made contact and earned himself a new video game. Incentives work.

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9 Ways to Get the Most from Sales Video Coaching

Sales and Marketing Management

Accordingly, video coaching has become a popular tool for driving readiness in sales organizations of all sizes and across industries. The benefits of video – in terms of bringing learning to life – are well-known. If a picture is worth a thousand words, then a minute of video, Forrester has postulated, is worth 1.8

Coaching 241
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The Best Sales Coaching Software Tools in 2025

Zoominfo

Chorus captures and analyzes customer conversations across calls, video meetings, and emails, delivering real-time insights that help sales teams refine their messaging, coach smarter, and forecast with confidence. Features include asynchronous video feedback, AI-assisted coaching, and peer-to-peer collaboration.

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Technology can improve your recognition efforts

Sales and Marketing Management

Video technology tools like Zoom and Slack were reported helpful in fueling connection and engagement. Taking a closer look at recognition programs, the Incentive Research Foundation (IRF) reports that 26% of program owners say they’re communicating more frequently. Sixty-five percent said they felt “very” or “somewhat” engaged.

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TikTok-Like Videos Have Multiple Applications

Sales and Marketing Management

Author: Paul Nolan While Zoom and Teams have proven useful for video meetings, businesses are adopting other means of incorporating video into their everyday communication and workflow. Wyzowl, a provider of animated explanation videos, reports that 86% of businesses use video as a marketing tool.

Video 156
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10 Best Sales Analytics Software Tools: Turning Data into Revenue

Zoominfo

By capturing and analyzing customer interactions across calls, emails, and video meetings, Chorus provides actionable insights that help sales teams refine strategies, improve win rates, and close deals faster. A core part of this platform is Chorus, ZoomInfos AI conversation intelligence tool.

Analytics 246