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Outsourcing Lead Generation: A CMO’s Perspective

Pointclear

There are many factors to consider when deciding whether to do outbound lead generation in-house or to partner with a lead generation services firm. Karen Hayward is Executive Vice President and Chief Marketing Officer of CenterBeam, an IT managed service provider. What led you to consider outsourcing lead generation?

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Should Your SDR Team Be Outsourced?

Sales Hacker

Driving sales is such a vital component of every company’s strategy, so it may seem illogical to even consider outsourcing any part of your sales process. In this article, I’ll talk about the pros and cons of complete outsourcing, outsourcing certain functions of the SDR role, and building your entire SDR team in-house.

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10 Causes of High Sales Rep Turnover - Which One Is Yours?

SBI Growth

It is for HR Business Partners working with Sales Leaders. If this cause is suspected, it is often resolved by outsourcing recruiting. Dig in to these questions to be sure: Process issues: Do recruiter incentives include speed to fill or low vacancy metrics? Plagued by Sales Rep turnover? Is it high compared to your competitors?

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How to Find Out What Your Competitors Are Doing That You Are Not

SBI Growth

Compensation Plan : Did they change their compensation plan incenting more new business vs. account development? Channel partners who represent both products. Finally, outsourced calling into the competitor and mystery shopping to fill in the gaps. Did they recently deploy one and was it more customer-centric than ours?

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Don?t Hire the Wrong Outsourced Sales Professionals: 6 Handy Tips

Sales Hacker

A viable and proven option is handing over some or all of your sales efforts to outsourced sales professionals. It’s true that outsourcing your sales to a third-party provider can yield favorable results. There are many outsourcing companies, but which of them can actually hold a sales quota and get results?

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The GTM AI Operating System

Sales Hacker

External agencies Some companies are opting to outsource the first version of their GTM OS. He also shares real-world use cases from inside Microsoft and partner companies, plus how founders and operators can build or adapt in this new AI-native era.

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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

No B2B buyer wants to hear that from a vendor when they place an order the old-fashioned way, by phone. potential conflict with their channel partners. Businesses don’t want to jeopardize the business that comes through channel partners?—?as Some channel partners will complain anyway, but manufacturers need to hold firm.