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How Sales Leaders Can Motivate Younger Employees Through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives among this demographic like travel, sales leaders can improve their incentives programs for younger employees by embedding a sense of purpose into their sales outreach. . Sometimes, the best incentive is the work itself.

Incentive 227
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How Sales Leaders Can Motivate Younger Employees through Purpose-Driven Incentives

Sales and Marketing Management

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives like travel among this demographic, sales leaders can improve their incentive programs for younger employees by embedding a sense of purpose into their sales outreach. Sometimes, the best incentive is the work itself.

Incentive 227
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Sales Enablement Defined

Sales and Marketing Management

Author: Bob Junke Recently, I had the honor of being asked by the Sales Enablement Society (SES) to offer my definition of sales enablement as an alternative to the one the SES Definition Working Group came up with. Defining sales enablement is important. I hope you find it beneficial.

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Sales Enablement In a Remote Work Reality

Sales and Marketing Management

Author: Liz Pulice In recent years, many companies have implemented remote work arrangements, driven by financial incentives, recruitment/retention initiatives and other factors. Liz Pulice is vice president of sales enablement at Brainshark , a leader in data-driven sales enablement and readiness solutions.

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The Best Sales Coaching Software Tools in 2025

Zoominfo

Why Businesses Need Sales Coaching Software Today, customer expectations are higher than ever, and market conditions can change in the blink of an eye. Sales teams need every advantage they can get. The platform includes tools for buyer engagement, sales enablement, team productivity, and performance tracking.

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Is Your Sales Compensation Driving the Right Behaviors?

SBI Growth

Did it incent the right behavior? The existing plan is compared to see how it stacks up against the market. The danger is that this is isolated from the dynamics of the whole sales framework. How do you know if comp-incented behaviors can move the needle? Sales performance is affected by a wide range of factors.

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51 Ways to Fund Your Sales Improvement Effort

SBI Growth

This might be a new buyer-aligned sales process. Or sales recruiting to staff a new go-to-market channel. Whatever the Sales Force Effectiveness (SFE) improvement, it will require funds to get it implemented. HR and Sales leaders will often tie funding to the type of improvement. Or a redesigned compensation plan.

Hiring 288