Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Know Which Intent Data is Trustworthy?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Understanding the Sales Force

APRIL 4, 2013

Understanding the Sales Force by Dave Kurlan The latest interview between Jonathan Farrington, CEO of TopSalesWorld , and me is available here. We discussed why only 17% of all sales managers are effective at coaching and the conversation was very enlightening. So why aren''t more sales managers effective at coaching salespeople?

Coaching 225

Coaching Sales Management Incentives Incentive 225

Lead411

DECEMBER 19, 2024

10 Tips for Closing B2B Deals Before Year-End: Last-Minute Strategies and Incentives Tips for Closing B2B Deals Before Year-End: Last-Minute Strategies and Incentives As the year winds down, sales teams often face the challenge of closing deals before the clock strikes midnight on December 31.

Ideal Customer Profile 40

Ideal Customer Profile Incentive Incentives B2B 40

No More Cold Calling

SEPTEMBER 21, 2017

Women in sales have everything they need to succeed. It’s sneakier than gender discrimination or racial prejudice of old, but just as damaging for careers, relationship-building opportunities, and account based sales teams. The first is Sue, a successful field sales manager in a tech company. Comments were prolific.

Cold Calling 266

Cold Calling Loyalty Account Intent 266

The Pipeline

AUGUST 14, 2014

Nice and practical concept, good resume fodder, often misused or abused by many, especially from a sales point of view. As a concept, KPI’s are great, helping sales organizations in defining and measuring progress against stated objectives or goals. Examples in sales may be lead to opportunity conversions, or proposals to close.

Workbooks 288

Workbooks Incentives Distribution Incentive 288

Sales and Marketing Management

JUNE 14, 2020

sales and marketing at Intel, told Bloomberg. If we don’t understand where we are in a crisis and what we are feeling, it will be tough to lead ourselves or others to something different,” change consultant Talita Ferreira states in an article for Conference & Incentive Travel. Sales reps are ideally suited to work from home.

Face-to-face 218

Face-to-face Decision Maker Insurance Insurance 218

Zoominfo

AUGUST 2, 2020

B2B data is enterprise-focused information used to improve sales and marketing campaigns. This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. Data is the key to B2B sales and marketing success.

B2B 245

B2B Data Vendor Intent Data 245

Zoominfo

SEPTEMBER 4, 2019

Their sales reps get super hands-on with prospects during the buying journey — they provide demos, answer questions, ask for feedback, etc. Establish an incentive-based customer loyalty program. Consider structuring your program around several distinct loyalty tiers, with each tier providing incentives that increase in value.

Loyalty 206

Loyalty Customer Incentive Incentives 206

Lead411

JANUARY 16, 2025

Sales Tools for 2025 Top 5 AI Sales Tools for 2025 AI tools are revolutionizing the sales landscape, empowering teams to work smarter, personalize outreach, and close deals faster. Heres a look at the top 5 AI sales tools in 2025, complete with real-world examples of use and pricing. Best for: Sales engagement automation.

Ideal Customer Profile 52

Ideal Customer Profile Sales Tools Tools Intent Signal 52

Pointclear

NOVEMBER 29, 2012

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. “So, I keep hearing that I have to increase sales activity to increase sales. Can you qualify the unqualified sales leads before you give them to me?”.

Marketing 221

Marketing Sales Qualified Lead Commission Quota 221

Sales and Marketing Management

JANUARY 27, 2019

Author: Brad Wilsted Note: This is part 3 in a 3-part series on the powerful role sales management plays in driving sustained revenue growth – and how companies can better leverage this critical position for improved top-line performance. Hire the right sales managers. Establish a Company Way for sales management.

Sales Management 166

Sales Management Hiring Compensation Incentives 166

Highspot

MARCH 24, 2025

Key Takeaways GTM operational excellence improves efficiency, aligns sales and marketing operations, and enables your teams to close complex deals faster. It creates a culture of continuous improvement so marketing, customer success, and sales teams can work in sync and maximize efficiency at every stage of the buyer journey.

Lead Rank 52

Lead Rank Lead Scoring Incentives Incentive 52

Sales and Marketing Management

OCTOBER 15, 2020

The pandemic has forced managers to make a more intentional effort to keep workers connected with each other. One of the unique challenges of a remote work force is maintaining a culture of being part of a team,” Monica Eaton-Cardone, co-founder and chief operating officer of Chargebacks911 told Sales & Marketing Management via email.

Incentives 227

Incentives Incentive Face-to-face Survey 227

Sales and Marketing Management

DECEMBER 17, 2018

Well, it relies on digging deeper into the existing customer body and optimizing sales to your current customer body. Adding more incentives erases any second thoughts when contemplating defection. As any marketing expert might tell you, we are slaves to one-off sales. The solution to this marketing malady is continuous sales.

Retention 238

Retention B2B Penetration Strategy 238

InsightSquared

AUGUST 7, 2019

What is an intentional organization? This is what it means to be an intentional organization; one that can respond to challenges and failures in a holistic way in order to overcome them. Intentional organizations and adaptability. Each individual team needs to understand not only the function of its role but the impact of it.

Intent 54

Intent How To Face-to-face Incentives 54

Sales Hacker Training

JANUARY 7, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Fred Viet serves as the Chief Sales Officer at Aircall, overseeing global sales and playing a key role in scaling the company’s reach over the last four years. The first one, I know my sales cycle. Fred Viet: Yeah, we hope so.

Ideal Customer Profile 124

Ideal Customer Profile Outsourcing Services Customer Lead Rank 124

Sales and Marketing Management

MARCH 8, 2020

There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. CRM will become more predictive.?AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

Sales Hacker

JANUARY 5, 2024

This feels like the year that many companies have now realized that sales-led and product-led aren’t exclusive; they’re more of a spectrum. Factors to Consider for Product-Led Sales There are important factors that make a purely product-led growth motion easier. Happy New Year! 2024, we’re officially here. Let’s get into it.

Scale 125

Scale Intent Signal Ideal Customer Profile Intent 125

SBI

FEBRUARY 5, 2014

You can over-look a much simpler, more accurate, approach resulting in a lengthened sales cycle or one that stalls altogether. You can neglect the basics in favor of the exotic leading to wasted sales effort and un-needed complexity. For instance, it’s quite possible that it’s not the prospect’s intent to ignore your email.

Scale 138

Scale LinkedIn Incentives Incentive 138

Hubspot Sales

JULY 28, 2020

Each method has its own applications and suits different businesses, situations, and intentions. A well-executed price bundling strategy can help you unload that kind of inventory or provide customers with an incentive to give one of your less prominent products a shot. Bundling is based on guiding choice through incentives.

Strategy 125

Strategy Microsoft Consumer Incentives 125

Hubspot Sales

JULY 30, 2020

This is a toxic combination for sales reps and their managers. Sales leaders that fall back on run-of-the-mill motivation techniques struggle to drive their reps toward aggressive growth targets. Invest in sales management coaching. Plan a sales contest. Sales contests are another engaging way to propel reps forward.

Motivation 132

Motivation Commission Webinar Metrics Decision Maker 132

Sales Hacker

APRIL 8, 2019

In sales, culture is everything—and right now, it’s every where too. Sales culture has become one of the buzziest buzzwords out there, with think pieces popping up left and right about why culture matters. There’s no unattainable “it” factor that some sales orgs have and others don’t. Intentional goals. Intentional Goals.

Top of Funnel 110

Top of Funnel Incentives Incentive Hiring 110

Hubspot Sales

NOVEMBER 28, 2023

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Lead Rank 111

Lead Rank Top of Funnel Marketing Qualified Lead Ideal Customer Profile 111

Sales Hacker

JUNE 27, 2019

But RevOps is a relatively new role in the sales environment, so there’s a lot of confusion about what it is and how it’s different from Sales Ops. In this post, I’ll explain what RevOps is, why it is suddenly so popular, and how it will impact the future of sales. or How is it different from Sales Ops? What is RevOps?

Hiring 108

Hiring Top of Funnel Face-to-face Incentives 108

Sales and Marketing Management

MARCH 26, 2017

If you’re focused on reducing your cost-per-lead at the expense of driving more of the right leads into the sales pipeline, you might have two problems. A common problem across sales and marketing execution is failing to address customer needs, outcomes and pain points. Take a look at what the sales team is using.

Course 120

Course Cost per Lead Incentives Incentive 120

Hubspot Sales

MARCH 21, 2019

Have you been in an interview and asked your prospective employer which sales metrics they value most? What if I asked you if you’d ever questioned your interviewer about their sales velocity? So, what is sales velocity? Sales Velocity. Creating Sales Velocity. The four factors of sales velocity.

How To 138

How To Sales Cycle Discount Lead Rank 138

Tenbound

OCTOBER 31, 2024

Recently, Nicolas De Kouchkovsky released his Sales Tech Market Map with the following categories. Sales Dialers Five9: A cloud-based contact center platform offering advanced dialing solutions to enhance sales productivity. Each example company is followed by it’s Tenbound Review page for further research.

Sales Technology 52

Sales Technology Sales Qualified Lead Research Lead Rank 52

SBI

JUNE 5, 2019

Transforming Sales: How Engaged Accounts Can be Known and Then Treated More Effectively. In this series, we ask Sales Tech Executives to describe how their solution can transform sales in a significant way. 3rd party behavioral data – especially real purchase intent — is one of those areas.

Account 135

Account Scale Ideal Customer Profile Intent Data 135

Zoominfo

SEPTEMBER 1, 2019

Their sales reps get super hands-on with prospects during the buying journey — they provide demos, answer questions, ask for feedback, etc. Establish an Incentive-Based Customer Loyalty Program. Consider structuring your program around several distinct loyalty tiers, with each tier providing incentives that increase in value.

Loyalty 130

Loyalty Customer Incentives Incentive 130

Understanding the Sales Force

APRIL 3, 2024

Dennis Connelly, Derek Baer and I were sharing our experiences coaching salespeople, sales managers and sales leaders, and comparing those who were and weren’t coachable. Unfortunately, only 7% of all sales managers have the capabilities to coach effectively and consistently. It wasn’t personal.

Data 133

Data Construction Coaching Face-to-face 133

Hubspot Sales

JUNE 2, 2021

Your customers can be as effective a sales resource as virtually any other. Sales is, in large part, the process of cultivating and capitalizing on prospects' trust. One way or another, every sales effort is rooted in establishing credibility — that premise is what makes peer-to-peer selling as important and effective as it is.

Social Media 119

Social Media Construction Incentives Incentive 119

Sales Hacker Training

APRIL 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more. The other thing is just.

Scale 71

Scale Microsoft Enterprise Enterprise 71

Zoominfo

MAY 9, 2022

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. Today, sales is driven by insights. In an increasingly competitive business environment, organizations of all sizes are turning to sales engagement platforms to manage this workload.

Scale 130

Scale Hiring Sales Automation ROI 130

Sales Hacker

JANUARY 30, 2024

Pipeline better aligns with sales Tell your sales team you plan to double the number of MQLs, and you’ll likely be met with eye rolls. Speaking of sales, don’t miss this article next: 7 Successful Sales Pitch Examples and Why They Work. The result? A lack of engagement and interest from these leads.

Lead Rank 123

Lead Rank Marketing Qualified Lead Pipeline Top of Funnel 123

Keith Rosen

AUGUST 24, 2013

Contrary to the opinion of some managers, there are no tools, incentives, compensation packages, or strategies that can compensate for any lack of trust in a relationship. The core intentions is to encourage a deeper connection to one another. Without trust, you have nothing to build on that could be sustained over time.

Compensation 125

Compensation Intent Exercises Coaching 125

Zoominfo

JANUARY 9, 2020

Advocacy programs are actually extremely beneficial to every department of your organization, from sales to HR. Putting too much emphasis on the incentives. Incentives are always a little tricky—you want to encourage your employees to participate, but you don’t want the program to become all about the prizes.

Social Media 147

Social Media Incentives Incentive Ideal Customer Profile 147

Zoominfo

SEPTEMBER 5, 2023

Harnessing AI requires a strong alignment of incentives across departments, coupled with high-quality data and experienced resources to get the job done. The good news? With a foundation of the most comprehensive B2B data available, it’s possible to turn those challenges into opportunities with plenty of upside.

Lead Rank 130

Lead Rank Data Marketing Segment 130