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Sales Signals: How to Leverage Data & AI to Reach Prospects First

Zoominfo

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Most go-to-market teams understandably focus on new funding rounds as a signal when prospecting.

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How To Double Your Sales Pipeline in 30 Days

Understanding the Sales Force

It’s very similar to how we did it before the prominence of email, text, Facebook, Instagram, TikTok and LinkedIn. I’m talking about the phone, but it’s evolved tremendously from how we used the phone prior to 2000. Or, if those conditions do not apply, prospecting continues into perpetuity.

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Prospecting Fundamentals To Practice During Summer

The Pipeline

While we should always be developing our skills, here are three prospecting fundamentals to practice during summer. If we accept the premise that things are slow, key people are away, the question becomes how to react. This is a great time to try new techniques, talk tracks, tools and more. Prospecting Fundamentals.

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How to Reach Decision Makers Every Time

No More Cold Calling

You get an introduction to your prospect, and you get a meeting with the decision maker. They believe a call isn’t cold because it’s a marketing-qualified lead, because the prospect downloaded a whitepaper, or because they have a mutual connection on LinkedIn. Referrals help you ace Part One and set you up for success in Part Two.

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How to Find Common Ground: Account-Based Marketing (ABM) for Team Alignment

Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology

ABM aligns marketing and sales efforts toward specific target accounts, fostering personalized interactions with high-value prospects. The implementation of ABM can be challenging, involving change management and the integration of the right tech tools and automation. It's a win-win strategy for both teams.

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Leveraging AI to Supercharge the Human Side of Sales

Zoominfo

AI tools are reshaping the way salespeople tackle their day-to-day work, automating many of the core business development tasks that have eaten away at the average sellers’ day. Predictive Insights: Let AI Identify High-Value Prospects AI’s predictive capabilities are perhaps its most exciting feature for sales teams. The result?

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Sales prospecting made easier

Sales 2.0

This post describes a framework that I have found over the last two decades can really change the math on prospecting. Do you know how you help? Humans, aka your prospects, don’t care about?your?problems Consider the following questions to help you get into your prospects’ shoes and see how you can serve them.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

In this ebook, we’ll walk you through how to leverage strong data and go-to-market tools to unlock the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

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Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales teams are trying to prospect, connect, and manage an effective sales cycle, yet many companies are falling short of hitting their sales numbers. Sales engagement takes a broad view, leveraging process, tools, training, and a host of other capabilities to ensure that your efforts align with each prospect along their buyer journey.

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The Essential Guide to Selling by Telling Your Touchstone Story

Sales reps who learn to tell rather than sell have a critical tool for creating connections with their prospects. Download this essential guide to learn: What a Touchstone Story is and how you can use it to drive sales. How to develop your own Touchstone Story. Storytelling is key to building this all-important trust.