How To Marketing Tools 
Sales and Marketing Management
JANUARY 4, 2024
With the focus shifted to quality leads over quantity, revenue intelligence is a powerful tool that enables marketing teams to leverage data to get in front of the right people at the right time with the right message. The post How to Make Marketing Decisions that Drive Results appeared first on Sales & Marketing Management.
Zoominfo
JULY 24, 2020
In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Smooth Sale
SEPTEMBER 11, 2024
Marketing is one of the most effective ways to grow your business and customer base. If you don’t market your business, people can’t find out about it. Effective marketing isn’t simply telling people about your brand; good marketing means making it appealing and applicable to people. First, think about your niche.
Allego
FEBRUARY 28, 2023
Since then, rivals Google and Microsoft have poured billions (with a B) of dollars into generative AI tools, with mixed results. AI tools such as ChatGPT have many potential applications in sales , from creating marketing content to predicting customer behavior. How many new AI tools are there?
Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology
Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).
BuzzBoard
SEPTEMBER 21, 2024
Unpacking the Essential Benefits and Impacts of Implementing Marketing Automation Tools for Mid-Sized Company Clients Marketing automation tools can be transformative for your mid-sized clients. So, why is marketing automation important? This increases operational efficiency and spurs revenue growth.
Grant Cardone
NOVEMBER 28, 2023
So many entrepreneurs are so afraid of bad marketing that avoid it altogether. In reality, marketing is a more powerful tool than sales. The post How to Convert — Even with BAD Marketing appeared first on Grant Cardone - 10X Your Business and Life. They’re more afraid of failing than they are of not trying.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science.
Speaker: Steve Molis, Salesforce MVP
Salesforce is one of the most powerful tools out there for sales and marketing professionals, but it can get unwieldy at times, and trying to figure out how to make someone else’s solution fit your own can be daunting. This is where Steve Molis comes in.
Advertiser: ZoomInfo
The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. And yet only 43% of marketers are completely satisfied with the quality of their data. But none of this is possible without the most important element of a successful ABM program: good data.
Speaker: Brian Carroll, CEO & Founder of markempa
The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts. December 14th, 2021 at 11:00 am PST, 2:00 pm EST, 6:00 pm GMT
Speaker: Brian Massey, Founder of Conversion Sciences LLC
Brian Massey will show you how data gathering during design will ensure your campaigns have high conversion rates and fast ROI on your spend. We're going to cover a lot of very important ground for digital marketers and business owners. In Brian’s session, you’ll learn: How a data-driven landing page is crafted.
Speaker: Steve Benson, Founder and CEO, Badger Maps
To enable your team to perform at its best and increase sales efficiency, it’s important that you give them the training, knowledge and tools that they need to be successful. In this webinar, you will learn how to: Coach your sales team and set them up for success. This means coaching.
Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue
As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. Sales effectiveness = Product Market Fit*(Messaging + Channels + Tactics).
Expert insights. Personalized for you.
177 
Let's personalize your content