SalesFuel

MAY 6, 2025

Hiring a great sales professional has traditionally required managers to review a candidates sales skills. As technology advances, hiring managers should maintain awareness of another key organizational need: AI readiness. But sales professionals also need a level of AI literacy. What is AI Readiness?

Hiring 59

Hiring Decision Maker Survey Guidelines 59

Hubspot Sales

FEBRUARY 10, 2025

Successfully executing a sales process is a lot like growing a flower, and in the context of this half-baked analogy, prospecting is like finding seeds. Anyway, this week's edition of The Pipeline covers some key mistakes experts say you need to avoid when prospecting. 7 Fatal Sales Prospecting Mistakes You Might Be Making 1.

Ideal Customer Profile 98

Ideal Customer Profile Prospecting Hiring Lead Scoring 98

SalesFuel

DECEMBER 10, 2024

Managers have a range of resources they can use when its time to bring in a new employee. These days, the hiring manager toolkit should include assessments. Reviewing the Applicant Pool Busy managers want to move through the list of candidates for their open position as efficiently as possible.

Hiring 59

Hiring Licensing Commission Positioning 59

Zoominfo

MARCH 13, 2025

Marketing leaders are constantly challenged to drive growth, personalize engagement, and uncover new revenue opportunities. But without the right Go-to-Market Intelligence foundation, marketing efforts can become fragmented leading to wasted budget, missed opportunities, and ROI thats nearly impossible to prove.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Sales Gravy

MARCH 18, 2025

Gaius, who runs an insurance brokerage in Ohio wants to know how to get his new sales agents cold calling and building pipeline earlier in their training cycle, without making them feel overwhelmed and sabotaging their confidence. The question is, how soon can they start generating leads and setting up sales conversations?

Cold Calling 83

Cold Calling Hiring Guidelines GoldMine 83

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We launched Workflows to activate market insights, buyer intent, and website activity. It’s impossible to listen to every sales call, every support call, and every recruiting conversation. We’ve had some big moments at ZoomInfo over the years.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Sales and Marketing Management

SEPTEMBER 28, 2020

Sales and marketing teams have been slashed, and pipelines are running dry. Old Sales Funnels Are Drying Up. A SalesHacker survey of a variety of sales professionals highlights the depth of the issue. The impact of these changes is highlighted in the marketing segment. B2B Sales Operations Are Changing for Good.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

No More Cold Calling

JULY 13, 2021

There are two parts to the sales process: Part One: Getting meetings with decision makers. You get an introduction to your prospect, and you get a meeting with the decision maker. The biggest challenge for sales teams is seller access , according to Gartner’s recent report, The Chief Sales Officer’s Leadership Vision for 2021.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

Zoominfo

NOVEMBER 11, 2020

Account-based marketing (ABM) is time-consuming; getting it right takes hard work, consolidation of resources and alignment on the part of both sales and marketing. I Zoom’ed with Hussam AlMukhat, Senior Director of Strategic Marketing at ZoomInfo, for all the details.

Account Based Marketing 246

Account Based Marketing Account Intent Data Data 246

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

Sales 2.0

MARCH 17, 2025

This role is somewhat like a sales engineer. I accompany salespeople to meetings where the prospect has an interest in these types of services. Many of these prospects have very little technical background. Prospects eyes glazed over rapidly as these executives spoke to them about their amazing products. No gobbledygook!

Engineering 195

Engineering Up-Sell Prospecting Course 195

Smooth Sale

AUGUST 18, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Recruiting Strategies to Hire Top Talent for Business Growth Today’s cutthroat employment market makes it harder to find and hire top talent. Enhancing Employer Branding Having a powerful employer brand is essential to drawing in top talent.

Hiring 113

Hiring Strategy Guarantee Social Media 113

Zoominfo

SEPTEMBER 17, 2024

Business is more competitive than ever, and conventional prospecting is simply no longer enough. Lead mining is becoming increasingly commonplace among companies seeking to expand into new markets and territories, as well as those hoping to increase profitability. There are many lead mining tools and platforms available today.

Sales Qualified Lead 130

Sales Qualified Lead Software Software Lead Rank 130

No More Cold Calling

OCTOBER 27, 2020

What do the following have in common: Referrals, Meetings, Minimal Marketing, and Maximum Impact? You’ve heard me say that many times, but it’s now come to life—with a provocative addition from my colleague Sonia Dumas, who says “ Marketing is Minimal, Impact is Maximum.” In Sales, It’s What You Know and Who You Know.

Referrals 317

Referrals Hiring Webinar Metrics How To 317

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

Sales and Marketing Management

APRIL 1, 2019

Sure, they keep the sales rolling in, but they also play a key role in keeping your entire team motivated. So, as a sales manager, you need to guide your top salespeople in choosing new skills to learn and next-step goals to accomplish. Involve them in the hiring process. If you were me, would you hire this person?

Motivation 314

Motivation Hiring Ideal Customer Profile Guidelines 314

Sales and Marketing Management

MAY 10, 2020

The use of Zoom and other face-to-face applications to carry out sales calls instead of doing them in person is the new normal. Encouraging the Team Through Changing Sales Climates. To me, the most important role of management is to motivate and remove obstacles for their sales teams. Shifting Messaging .

Face-to-face 302

Face-to-face Hiring Lead Scoring Lead Rank 302

Sales Gravy

JANUARY 21, 2025

On this Ask Jeb podcast episode I give Ron specific strategies for connecting with hard-to-reach prospects like CEOs. Why Sales Feels Harder Than Ever Lets face it: sales is tough, and its not getting any easier. These people can also give you valuable intel on hiring needs, budget constraints, or timing.

Cold Calling 96

Cold Calling Hiring Face-to-face How To 96

Janek Performance Group

DECEMBER 24, 2024

Sales training can be a significant investment in your sales team. Here are a few guidelines for organizations to boost the effectiveness of their sales training: Create a Culture of Training and Coaching Establishing a culture of training and coaching is one of the most significant things a company can do to achieve success.

Training 118

Training Hiring How To Retention 118

Sales Hacker

JANUARY 24, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. acquisition and 7 startups The most successful companies understand that product and go-to-market strategy must be deeply interconnected. Leverage cross-functional insights Marketing, product, and sales must work in tandem.

Hiring 101

Hiring Scale Lead Rank Hubspot 101

Sales 2.0

OCTOBER 9, 2020

OK, maybe keep it a secret between us for now, but when you kill your sales quota and everyone starts calling you a Rockstar, you may want to let on (in the right circumstances). Who would you want to hire anyway? No, not those blokes in marketing that never have time to help you, your own team.). Build Your team.

Account 385

Account Social Media Scale Small Business 385

No More Cold Calling

MAY 2, 2019

Hiding behind technology doesn’t drive sales—THIS WILL. The Sales Leadership Gap for Small Biz. Perhaps they came from marketing, IT, product development, finance, consulting, or customer success. But very few came from sales. In fact, they think sales is a four-letter word. The Sales Avoidance Phenomenon.

Small Business 316

Small Business Small Business Referrals Hiring 316

Sales Hacker

DECEMBER 10, 2024

With raw honesty, he shares key mistakes made along the way and invaluable lessons learned about building a winning sales playbook, culture, and team structure. With no background in software sales, he had to quickly pick up the ropes of B2B selling, making numerous mistakes along the way. As he puts it, “I like to win.

Scale 109

Scale Hiring Insurance Insurance 109

Zoominfo

JANUARY 16, 2025

In B2B marketing, context is king. Without the right context, marketers risk burning time, budget, and internal goodwill on campaigns that just dont drive results. Understanding Intent Data: From Noise to Opportunity Intent data is a familiar concept to marketers, but it has evolved significantly in the past several years.

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Sales Hacker

NOVEMBER 15, 2024

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. It includes a breakdown of the Sales AI landscape, adoption of GenAI and Sales software across buyer groups.

Outsourcing Services 113

Outsourcing Services Scale Cold Calling Hiring 113

SalesFuel

FEBRUARY 16, 2025

Mark Hunter is a renowned expert in the field of sales, known for his extensive experience and insightful perspectives on sales strategies and mindset. With over 15 years in sales and marketing divisions of three Fortune 200 companies, Mark has led significant projects, including the creation of a new 200-member sales force.

Hiring 52

Hiring Prospecting Face-to-face Twitter 52

Allego

JANUARY 9, 2025

Medical device sales reps face greater challenges than ever, making sales certifications an essential tool for success. Further, regulatory pressures, complex buying cycles, and the rise of digital technology have transformed the way sales teams must operate. Thats where sales certifications come in.

Hiring 62

Hiring Marketing Exercises Scale 62

Smooth Sale

APRIL 2, 2025

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Know Your Prospects Well for Sales and Business Growth Many approaches and specific strategies exist for most endeavors, including attempting to sell. Our blog offers insights on how to ‘Know your prospects well for sales and business growth.’

Prospecting 78

Prospecting Hiring Lead Rank Decision Maker 78

SalesFuel

FEBRUARY 26, 2025

Crafting a sales lead list can have a major impact on success. Nearly a quarter of sellers say prospecting is a top challenge. Yet prospecting is vital to the sales process. What is a sales lead list? This list can be stored and managed in a CRM (Customer Relationship Management) system or a simple spreadsheet.

Ideal Customer Profile 52

Ideal Customer Profile Sales Qualified Lead Marketing Qualified Lead Lead Rank 52

Zoominfo

AUGUST 28, 2020

Going over email metrics in the morning, analyzing what didn’t work mid-day, testing new templates and list cleaning in the afternoon — the life of an email marketer is a busy one. For every dollar you spend on email marketing, you can expect an average return of $42 , it is also the third most popular distribution channel.

Email Marketing 237

Email Marketing Marketing B2B Campaigns 237

criteria for success

MAY 4, 2025

What is a Sales Performance Assessment? Well, the success of any business is dependent on sales growth. And sales growth is the result of a well-developed sales strategy. Cue the Sales Performance Assessment. In short, companies dont always hire the right fit or take the time to properly onboard new hires.

Hiring 52

Hiring Sales Qualified Lead Collateral Buyer Persona 52

Smooth Sale

MARCH 27, 2025

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Prospects Can Direct Us to A Better Path for Sales Long ago, salespeople were advised to generate many cold calls daily to find one or two interested parties. Upfront Bonus Steps Challenge yourself to utilize the other side of your typical sales personality.

Prospecting 78

Prospecting Hiring Lead Rank Lead Scoring 78

SalesFuel

JANUARY 20, 2025

Successful sellers know that there are major opportunities for prospecting on LinkedIn for quality leads. Half of B2B buyers use LinkedIn to help make purchase decisions, showing it's a critical platform for sales, writes Disha Shukla. Should you try prospecting on LinkedIn? But finding those ideal buyers can be challenging.

Ideal Customer Profile 52

Ideal Customer Profile LinkedIn Prospecting Hiring 52

Zoominfo

MARCH 21, 2025

Sales is no longer about dialing faster or pitching harder. Today, it all comes down to using smarter sales coaching techniques. Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. Sales teams need every advantage they can get.

Sales Coaching 130

Sales Coaching Software Software Coaching 130

No More Cold Calling

DECEMBER 19, 2019

No one really listens to sales pitching anyway. Or have you reverted to those old, tiresome sales pitches that go on and on about why you’re so great? But in the real world, it’s storytelling, not sales pitching , that makes all the difference. We have sales playbooks, when what we really need are sales storybooks.

Sales Qualified Lead 349

Sales Qualified Lead Hiring Face-to-face Cold Calling 349

Zoominfo

MARCH 17, 2025

Revenue operations leaders are confronting complex challenges on two fronts: designing smarter territories for expansion, and maximizing productivity for frontline go-to-market (GTM) teams. Blind spots in your addressable market and missed opportunities from good-fit prospects. The result?

Territories 130

Territories Ideal Customer Profile Account Based Marketing Lead Rank 130

Hubspot Sales

OCTOBER 16, 2024

Even if that’s not the case for you specifically, I can assure you that it is for many sales professionals (even the ones that swear they’ve become immune to its fearsome effects). You see, cold calling – no matter which way you feel about it – is simply a part of the sales biz. Find your partner company. 50 and $3.00

Outsourcing Services 105

Outsourcing Services Cold Calling Scale Hiring 105