Vendor Neutral

NOVEMBER 1, 2023

Sales Tech and Innovation Hub Sales Execution Success in Regulated Markets REGISTER NOW Let’s Talk Sales Execution, Buyer Relevant Content, the Risk and Reward “Forrester Research has found that 89% of B2B buyers say receiving relevant content at each buying stage is important or very important.”

Scale 52

Scale Marketing Health Care Analytics 52

SalesFuel

MARCH 21, 2024

They have expanded services to become pharmacists, optometrists, health care specialists and food stamp redeemers. The minute you step foot into a market with your activated cell phone you are fair game. In fact, the data broker market is expected to pass $545 billion by 2028.

Lead Rank 115

Lead Rank Lead Scoring Loyalty Health Care 115

Increase Sales

JUNE 22, 2017

The reason for this question is because of some recent interactions with a local health care facility and its staff. Words could not express my personal gratitude for the care a loved one received. My sense was my action was not typical of other customers to this health care facility.

Health Care 159

Health Care Social Media Travel Channels 159

SalesFuel

MARCH 27, 2024

“They specialize in the following: family practice, internal medicine, pediatrics, and specialty care. The senior marketing manager is always looking to be visually on the forefront of advertising, and they have strong competition in the area, and need to show they are leaders in health care in the community especially in robotic surgery.”

Sports 52

Sports Advertising Advertising Health Care 52

Partners in Excellence

JULY 13, 2024

” Immediately Sammy and Damien got health care. Over the years, and three generations of cats, we have noticed the service level and caring has plummeted. I’m now wondering if I can put Harley and Lita (the current generation) as children on my health care plan. And no caring. I almost lost her.

Insurance 78

Insurance Insurance Health Care Scale 78

Increase Sales

JANUARY 20, 2014

Listen or read the marketing messages of many small businesses and most of them sound the same, look the same, feel the same and potentially taste the same. Too often those in sales fail to remember the goal of marketing is to attraction attention and begin to build a relationship. Meat and potato messages rarely attract attention.

Marketing 126

Marketing Health Care LinkedIn Small Business 126

Sales Training Connection

APRIL 14, 2013

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. Personal preferences, communication styles, level of disease understanding, practice setting, local formulary control, disease specialty, and patient demographics, among others, shape the physician’s preferences for interaction.

Health Care 112

Health Care Pharmaceuticals Journal Demographics 112

Mindtickle

MAY 1, 2020

Speaking the customer’s “language” is critical on many levels, but especially when companies go to market by industry. With its 25 years of experience, PSI is an expert in helping professionals understand specialized industry dynamics, including the competitive landscape, market trends, and key executive hot-button issues.

Health Care 91

Health Care Telecommunications Lead Rank Insurance 91

Crunchbase

JUNE 24, 2020

The five startups that caught my eye in May include a few interesting players in the mental health, security and SOC-as-a-service spaces, and a new socially conscious fintech platform. . Industry: Health Care, Health Diagnostics, Personal Health, Wellness. Mindstrong. HQ: San Francisco, CA. DefinedCrowd.

Outsourcing Services 97

Outsourcing Services Health Care Real Estate Automotive 97

Sales and Marketing Management

JULY 26, 2020

In order to ensure salespeople are equipped for success, leaders need to facilitate alignment not just within sales but across marketing, customer success, professional services, and renewals, so their participation in training is essential. Share the Collective Customer Knowledge. Connect with Mat on LinkedIn.

Hiring 234

Hiring Training Lead Rank Health Care 234

Crunchbase

OCTOBER 7, 2020

While the beginning of the pandemic left us with market and funding slowdowns, companies with digital-first solutions like Conversica and Papaya Global have capitalized on the “remote-first” lifestyle. Industry: Artificial Intelligence, Energy, Health Care. Despite a quiet August, September global funding looked lively.

Health Care 111

Health Care Scale Enterprise Enterprise 111

Hubspot Sales

FEBRUARY 4, 2024

Benefits like PTO and health care, which we take for granted in the tech world, are being touted as restaurants evolve into better workplaces. From 2022 to 2023, the terms below have spiked up on restaurant career pages. Source: Bentobox Get more business ideas and trendy data in our weekly Trends Newsletter.

Benefit 96

Benefit Health Care Hotels Trends 96

Sales Training Connection

MAY 1, 2013

Marketing has to help, the IT department needs to get in the game, and the front-line sales managers must coach. Our major observation over the ten years is – everyone needs to get in the game in order for medical sales reps to stay up-to-date. Sales training certainly can address some of these issues through formal sales training programs.

Health Care 105

Health Care Knowledge Base Government Training 105

Sales Training Connection

FEBRUARY 5, 2014

Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights. A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape.

Health Care 112

Health Care Lead Rank Infusion Decision Maker 112

Sales Training Connection

OCTOBER 17, 2012

hospitals have begun responding to the implementation of health care reform by accelerating their hiring of physicians. physicians are now employed by hospitals or integrated delivery systems , a trend fueled by the creation of accountable care organizations (ACOs) and the prospect of more risk-based payment approaches.

Health Care 108

Health Care Hiring Journal Networking 108

Sales Training Connection

FEBRUARY 24, 2014

Specifically, regarding, the medical technology market, the BCG report emphasizes – “MedTech companies, like all health-care operators, will be assessed on their ability to deliver value to patients and providers, rather than just superior technology. ©2014 Sales Momentum ®.

Health Care 108

Health Care Pharmaceuticals Margin Report 108

Sales Training Connection

APRIL 9, 2012

At a minimum they will be entering the healthcare market with a different set of expectations around healthcare availability and a different point of view about their relationships with medical sales companies than their more senior peers. ©2012 Sales Horizons, LLC.

Health Care 120

Health Care Face-to-face Training Resources 120

Sales Training Connection

JUNE 3, 2013

Medical device sales - underlying sales success in this market is the recognition that selling value is a strategic imperative. In the medical device market, the sales person’s superior ability to sell value may be one of the few sustainable competitive advantages. Medical device sales. How do you make the switch?

Health Care 108

Health Care Marketing Insurance Insurance 108

Sales Training Connection

AUGUST 27, 2014

The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. Business, clinical, technology, and legislative trends in the health care industry.

Health Care 82

Health Care Pharmaceuticals Territories Selling Skills 82

Grant Cardone

APRIL 27, 2020

In one month twenty-six million people in the USA lost their jobs and even more had their pay reduced…the stock market lost trillions in valuation, people worldwide are concerned about their finances and their health…and thirty two million businesses in America had their revenues either stopped or interrupted.

Health Care 127

Health Care Study Up-Sell Revenue 127

Mindtickle

FEBRUARY 3, 2021

Broadly speaking, partners enrich our market-leading offering, complementing the robust MindTickle platform with the extra muscle needed to drive revenue growth faster and foster a culture of sales readiness for our customers. Some partnerships add to this by making it possible for MindTickle to offer an even greater go-to-market value.

Strategy 105

Strategy Telecommunications Customer Top of Funnel 105

Sales Training Connection

OCTOBER 16, 2013

The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. Business, clinical, technology, and legislative trends in the health care industry.

Health Care 108

Health Care Territories Selling Skills Ideal Customer Profile 108

Sales Training Connection

JUNE 19, 2013

The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. Medical device sales and sales managers. Develop an organization commitment.

Pivotal 100

Pivotal Health Care Hiring Sales Management 100

Sales Training Connection

APRIL 23, 2012

This combination of trends is especially true in those portions of the medical device market that generate the largest profits: CRM devices, cardiology, spine-related devices, and orthopedics devices. At the same time physicians are more willing to accept a medical device offered at the lowest price as long as it meets quality standards.

Health Care 112

Health Care Decision Maker Training Benefit 112

Mindtickle

MAY 1, 2020

Speaking the customer’s “language” is critical on many levels, but especially when companies go to market by industry. With its 25 years of experience, PSI is an expert in helping professionals understand specialized industry dynamics, including the competitive landscape, market trends, and key executive hot-button issues.

Health Care 52

Health Care Telecommunications Lead Rank Insurance 52

Sales Training Connection

SEPTEMBER 12, 2011

being the largest market. . However, all isn’t rosy; the medical device industry faces several issues – pricing concerns, health care reform, reimbursement pressures, and increasingly regulations. Health care reforms in the U.S. Worldwide sales for 2011 are estimated to be more $300 billion in 2011 with the U.S.

Health Care 99

Health Care Sales Process Decision Maker Influencer 99

Sales Training Connection

SEPTEMBER 7, 2012

And when the product is a new technology that is significantly different from others on the market, the level can be particularly high. Selling to physicians. Sales reps usually get excited when their company launches a new product. That’s the up side surrounding new product launches. ©2012 Sales Horizons, LLC.

Health Care 107

Health Care Territories Training Up-Sell 107

Sales Training Connection

SEPTEMBER 10, 2012

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. Personal preferences, communication styles, level of disease understanding, practice setting, local formulary control, disease specialty, and patient demographics, among others, shape the physician’s preferences for interaction.

Health Care 99

Health Care Journal Demographics Face-to-face 99

Sales Training Connection

FEBRUARY 22, 2012

On the other hand, from time to time disruptive trends emerge that upend the market in ways that few ever imagine. Let’s examine this question by looking at health care as an illustrative market where these types of trends have produced very dramatic and well-documented changes. Financial Expectations.

Trends 80

Trends Health Care Hiring Ideal Customer Profile 80

eGrabber

JULY 17, 2023

Try for Free Find Prospects that Competitors Miss Out Savvy marketers leverage this anomaly as a strategic advantage to find prospects competitors miss out. Tag as tech industry or health care industry? Fastest Way to Generate Potential Sales Leads on LinkedIn! A: Both would be right.

Prospecting 52

Prospecting Health Care Ideal Customer Profile How To 52

Sales Training Connection

OCTOBER 1, 2012

As the medical device market place changes hospital purchasing is becoming very different today from yesteryear. When sharing the author’s recommendations, it is important to be accurate so take the wording right from the article. Selling with clinical data is becoming increasingly important. ©2012 Sales Horizons, LLC.

Health Care 94

Health Care Data Journal Study 94

Sales Training Connection

APRIL 25, 2014

Perhaps more unsettling, a global study of 4,500 employees at 38 MedTech companies found that skills in critical areas such as key account management and marketing are at less than ideal levels. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection. ©2014 Sales Horizons, LLC.

Guarantee 95

Guarantee Health Care Pharmaceuticals Margin 95

Sales Training Connection

JANUARY 13, 2012

According to Fine, industries with faster clockspeeds have more market experimentation, increased competition, and frequent waves of innovation. Booz & Co recently posted an interesting study in strategy + business on accelerated clockspeed as it applies to the health care industry. Industry Example.

Health Care 76

Health Care Scale Training Industry 76

Allego

AUGUST 21, 2020

Built using Allego’s market-leading learning and enablement platform, the VTA app provides free mobile access to a multi-vendor library of training and product materials for medical professionals. It was releasing both new ventilator models and introducing models to new markets. Each model had different training requirements.

Lead Rank 118

Lead Rank Health Care Face-to-face Vendor 118

Appbuddy

AUGUST 10, 2021

Poor email engagement is one of the biggest challenges marketers face, and Craig’s experience managing the challenges of a global email program operating in 20 countries made him well worth listening to. For Craig, these challenges are made more complex by a multi-market, multi-segment audience that is both B2C and B2B.

Webinar Metrics 52

Webinar Metrics Health Care Segment B2C 52

Sales Training Connection

JANUARY 6, 2012

billion, 2011 followed pace – and it looks like there will be even more M&A activity in 2012 as health care reforms kick in, certainty in the health care landscape increases, the economy picks up, and investors seek bargains. Even before the health care reforms passed, there were good reasons to consolidate.

Health Care 72

Health Care Lead Rank Strategy Insurance 72

Sales Training Connection

DECEMBER 21, 2011

Since starting the Sales Training Connection, we’ve written numerous posts about selling in the medical sales market. For example, Tenet Health Care, the nation’s third largest for-profit hospital chain has 152 sales reps at its 49 hospitals and HCA, the nation’s largest chain, has 150 sales people. Why is it happening?

Health Care 98

Health Care Opportunity Hiring Referrals 98