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Why It’s Time to Rethink the ROI of Your Sales Training

Sales and Marketing Management

In addition to investing in classroom-style sessions, sales leaders have long attempted to add value by delivering knowledge management solutions like sales playbooks, content management tools, and customer reference material. This article is excerpted from “The Sales Leader’s Handbook for Building a Practice-Driven Sales Team.”

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6 Common Sales Objections: What They Mean and How to Respond

Allego

Download the Sales Coaching with AI Handbook to discover how AI can help you coach your team more effectively, build their confidence, and turn objections into opportunities. Once youve uncovered their concerns, explain the rationale behind your pricing, including factors like market research or competitive positioning.

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Corporate Gift Giving: A Beginner’s Guide

Zoominfo

And your marketing team is busy too—fully entrenched in holiday messaging and plans for the upcoming year. In fact, gift giving can be an excellent relationship building tool and can even generate more business for your company. 5. Consult the company handbook. It seems like there’s not enough time in the day.

Handbook 160
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Top Sales Enablement Trends Reshaping the Future of Selling

Allego

Embedding learning into daily workflows ensures sellers can adapt to changing buyer expectations and market trends. Resources to Help You Adopt Key Sales Enablement Trends Staying ahead in sales enablement requires the right tools, strategies, and insights. eBook: AI Sales Coaching Handbook Sales coaching has entered a new era.

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How to Manage Underperforming Sales Reps and Boost Team Success

Allego

Get the Full Playbook: Download The Sales Leaders Handbook Managing underperforming reps is just one piece of the puzzle. The Sales Leaders Handbook gives you the strategies, tools, and insights to build a high-performing sales team, coach with confidence, and drive lasting success. Download your free copy now.

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Essential Negotiation Skills Every Sales Rep Must Know

Allego

In today’s competitive market, negotiation isn’t just a skill—it’s a superpower. Download The Sales Coaching Handbook to learn the top sales coaching techniques, strategies for measuring performance, how to create a learning culture, and more. Have data, case studies, and market insights ready to back up your claims.

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Corporate Gift Giving: Guidelines for Compliant Policies

Zoominfo

Your marketing team is busy too — fully entrenched in messaging and plans for the upcoming year. Gifting has long been a marketing strategy, but your company’s community is just as important as your clients and employees. Consult the Company Handbook One final piece of advice — when in doubt, consult your company handbook.