Zoominfo

MAY 19, 2020

Good sales and marketing teams target specific people for specific reasons and with specific messages. Follow these five simple guidelines, and stay on the right side of the CAN-SPAM Act. If you are emailing more than a handful of prospects, you will likely need a marketing or sales automation tool to track these unsubscribes.

Guidelines 317

Guidelines ACT Campaigns Pharmaceuticals 317

SBI Growth

JUNE 26, 2013

The average tenure of a B2B Sales VP is about 18 months. That means roughly one-half of B2B sales VP’s last less than 18 months. Today''s post provides ways sales operations can deliver value quickly to a new sales VP. Here''s part of the dialog from a recent call with a sales operations leader. Who will they hire?

Hiring 319

Hiring Lead Rank Compensation Guidelines 319

Membrain

OCTOBER 16, 2022

The 4th quarter is the accountability quarter. Some of you are thinking, “Hey, it’s been a great year,” because you’ve done well in Q1-3. Others are saying, “Ugh,” because you simply didn’t accomplish everything you hoped.

Guidelines 147

Guidelines Account Sales Management Sales 147

Anthony Cole Training

AUGUST 20, 2020

As a leader, have you ever wondered why your salespeople don't adapt to and follow the new guidelines you have established? Often, managers focus their energy on defining procedures and identifying expectations during times of change.

Guidelines 270

Guidelines Energy Sales Leadership Motivation 270

Sales Hacker Training

NOVEMBER 22, 2024

That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. It includes a breakdown of the Sales AI landscape, adoption of GenAI and Sales software across buyer groups. Plus, an analysis of the top 75 trending sales AI tools. You’re not alone.

Sales Enablement 111

Sales Enablement Scale Hiring Sales Operations 111

Janek Performance Group

DECEMBER 24, 2024

Sales training can be a significant investment in your sales team. Here are a few guidelines for organizations to boost the effectiveness of their sales training: Create a Culture of Training and Coaching Establishing a culture of training and coaching is one of the most significant things a company can do to achieve success.

Training 118

Training Hiring How To Retention 118

MTD Sales Training

DECEMBER 2, 2018

Very often, we see top quality salespeople made up to be sales manager and expected to deliver immediate success, as if they already have the necessary skills to succeed in that role. Put together sales processes that unmistakeably and explicitly define expectations for your sales team. Happy Selling! Sean McPheat.

Sales Management 224

Sales Management Guidelines Up-Sell Coaching 224

Sales and Marketing Management

SEPTEMBER 17, 2018

Because of these obstacles, it takes dogged persistence coupled with sales skills to start a meaningful conversation. Although many sales emails are quickly zapped into electronic junkyards, some companies are highly successful in implementing cold email campaigns. Forget about the sales mantra “Always Be Closing.”

Conversion 293

Conversion Sales Qualified Lead Direct Mail B2B 293

SBI Growth

DECEMBER 10, 2013

At this point, your 2013 sales number is essentially decided. I speak with many VP Sales who say the same thing every year: “We have some underperformers that are killing us.” Assessing Your Sales Team. Assessing your sales team talent isn’t always easy. You can use the guidelines below as a template.

Territories 300

Territories Scale Guidelines Groups 300

SBI Growth

JULY 22, 2024

Sales playbooks are a foundational tool for any sales team. Sales playbooks provide clear and concise guidelines and best practices to help your sales reps be more effective and consistent in their selling. In addition, sales playbooks commonly include defined plays for certain challenging sales situations.

Sales Meeting 156

Sales Meeting Guidelines Meeting Tools 156

Partners in Excellence

FEBRUARY 27, 2025

If we have built our sales processes and supporting playbooks well, we will have collected the best practices of all our top performers, and which top performers can leverage to drive even higher levels of performance. Most very high performers I deal with are constantly looking at what others do. Doing just enough, but not too much.

Guidelines 89

Guidelines Face-to-face Maximizer Exercises 89

Pipeliner

MARCH 2, 2025

Chris has over 30 years of experience in marketing, sales, and client communication. Sales teams and executives sometimes question whether marketing really drives revenue. Sales teams have clear processes and goals, but marketing is often treated as a set of random activities. Use Templates and Guidelines Efficiency is key.

ROI 100

ROI Video Lead Rank Lead Scoring 100

SBI Growth

JULY 23, 2013

Sales Operations leaders have seen the power of Social Selling. Sales cycles that begin with an online referral are closing more rapidly. Corporate Communications sees inherent risk in mobilizing a social sales force. Implementing a successful sales transformation. A social sales organization could have prevented this.

Social Selling 323

Social Selling Benefit Top of Funnel Case Study 323

Sales and Marketing Management

MARCH 30, 2020

That is why Shapiro Negotiations Institute has taught for decades how to plan for successful sales and negotiations while maintaining and enhancing the relationship for future deals. If a goal of your sales team is to make better deals, faster and at better margins, then you must read (and follow) these five tips: . Use W questions.

Negotiation 279

Negotiation Margin Proposal Maximizer 279

Pipeliner

FEBRUARY 20, 2025

Titus, who runs various business ventures, including a nonprofit called Homes for Promise, shared his insights on the evolution of chatbots and artificial intelligence (AI) in customer service and sales. Ethical Guidelines : Develop and adhere to ethical guidelines for AI implementation, focusing on customer well-being and data privacy.

Customer Service 89

Customer Service Video Lead Rank Lead Scoring 89

SBI Growth

FEBRUARY 10, 2014

When we sit down with Sales Executives, this is one of the first questions we ask. None of these responses are adequate for a world class sales organization. As the SVP of Sales, you should have a crisp answer. This was due to a lower sales margin and an increased cost to serve. He gave reps guidelines on customer time.

Customer 308

Customer Retail Segment Exercises 308

Zoominfo

JULY 30, 2019

Perhaps you sell a sales enablement tool , and your target customers are sales managers and executives at small and medium sized businesses. Mistake #2: Your branding over-emphasizes sales. We’re referring to the brands who turn every advertisement, email, piece of content, and social media post into a sales pitch.

Company 193

Company Guidelines Social Media B2B 193

Selling Energy

APRIL 19, 2023

When you’re preparing a sales presentation, remember that your listener doesn’t necessarily want to be educated. They want to be sold. They want to be told what to do. They want to be entertained and motivated to take action.

Guidelines 86

Guidelines Education Motivation Sales 86

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Sales prospecting techniques are the tactics a salesperson uses to find new customers. Sales prospecting techniques are the tactics a salesperson uses to find new customers. Let’s jump in.

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

Partners in Excellence

FEBRUARY 4, 2025

It’s a framework and provides guidelines. The post The Sales Process And Contextual Flexibility appeared first on Partners in EXCELLENCE. But we miss the collective experience of the organization on What Works Best! The selling process has never been intended to be a rigid set of steps we go through to close deals.

Sales Process 79

Sales Process Guidelines Up-Sell Analysis 79

Sales and Marketing Management

APRIL 1, 2019

Sure, they keep the sales rolling in, but they also play a key role in keeping your entire team motivated. So, as a sales manager, you need to guide your top salespeople in choosing new skills to learn and next-step goals to accomplish. Excellent at coordinating sales activities of each member of the account team.

Motivation 314

Motivation Hiring Ideal Customer Profile Guidelines 314

Sales and Marketing Management

JUNE 28, 2018

Author: Glenton Davis Today’s consumer has access to more knowledge than ever before, adding a burden to businesses to provide truly innovative products and services — and for sales teams to understand their companies’ offerings in a deep and informed way. More than ever, understanding one’s field is critical to sales success.

Buyer 209

Buyer Guidelines Insurance Insurance 209

No More Cold Calling

DECEMBER 10, 2020

Personally, I would use guidelines from research on generational attributes to learn what might motivate each generation. Let’s reach across generations: Hire a grandmother to speak at your virtual sales kickoff or next sales meeting. So, instead of griping about them, maybe we could learn a thing or two and start collaborating.

Face-to-face 421

Face-to-face Motivation Hiring Fashion 421

Sales and Marketing Management

OCTOBER 12, 2020

Author: David Satterwhite In 2020, I reached my 30th year in business-to-business technology sales. Then, everything I thought I knew about sales blew up. . The hive-like atmosphere of our sales offices was replaced by Zoom calls. . The hive-like atmosphere of our sales offices was replaced by Zoom calls. .

Face-to-face 317

Face-to-face Lead Rank Vendor Guidelines 317

Sales and Marketing Management

DECEMBER 10, 2018

Be relevant by finding new ways to segment your prospects further and be more specific to particular subgroups — that's how you write sales emails that get responses. So why is it so difficult to consistently write sales emails that get responses? Writing truly compelling sales emails that get responses is challenging.

How To 218

How To Ideal Customer Profile Campaigns Guidelines 218

Zoominfo

MARCH 15, 2021

Although the regulation is based in the European Union (EU), any company that collects, sells, or buys the data of EU citizens must comply with the stringent guidelines of the GDPR. Companies aren’t quite sure where to begin, or how to go about tackling the many guidelines laid out by the GDPR.

System 244

System CRM Guidelines Data 244

Hubspot Sales

OCTOBER 10, 2024

How GDPR Affects B2B Cold Calling The Importance of Following GDPR Guidelines Best Practices for GDPR-Compliant Cold Calling Don’t Be Afraid of Cold Calling (or Compliance) What Is the GDPR? So, for B2B cold calling, your legitimate interest might be to market your products to existing customers to increase sales.

Cold Calling 80

Cold Calling How To Guidelines Hubspot 80

Sales and Marketing Management

JANUARY 18, 2021

Author: Seamus Dunne How is your business performing regarding its current sales figures? Communication is the basis of any solid sales platform and a handful of VoIP strategies can help to maximize your current efforts. The Notion of a Unified Approach to Sales. Ablating Administrative Pitfalls. Encouraging Remote Access.

Webinar Metrics 199

Webinar Metrics B2B Strategy Telecommunications 199

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. With multiple studies across the world highlighting shrunken marketing budgets, campaign delays, and hiring freezes…where should your sales and marketing efforts begin? …But what about next quarter? Think about it.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

Understanding the Sales Force

SEPTEMBER 11, 2023

Rotting and lower yields can be used to describe the strange pool of sales candidates from which you are trying to recruit as well. There’s no time like the present to hire salespeople as long your sales recruiting strategy includes considerations for the ever changing ebb and flow of the candidate pool.

Hiring 211

Hiring Top of Funnel Company Funnel 211

Sales and Marketing Management

JANUARY 20, 2018

Author: Kostas Chiotis Picture this: your company wants to boost its sales with an incentive program. You Can Set Clear Guidelines for Media Outreach. When your PR and SEO teams are in sync, they have clear guidelines and understand their roles and responsibilities better. What do you do?

Guidelines 189

Guidelines Media Channels Google 189

Sales and Marketing Management

MAY 10, 2019

It guides your customers into your sales process. Done right, your marketing should result in more leads, higher sales and a stronger brand. A control template provides the guidelines for your writers, designers and other creative staff to follow. Author: Lonny Kocina A well-executed marketing plan is like a GPS.

Marketing 237

Marketing Social Media Promotion Channels 237

Sales and Marketing Management

FEBRUARY 15, 2021

Author: Doug Bushée and Shayne Jackson Last March, sales leaders had to quickly shift from enabling in-person sellers to enabling virtual sellers. Now, as we dive deeper into a new year, sales leaders are tackling another issue. Many sales organizations have pivoted to virtual events rather than simply canceling major sales events.

Education 194

Education Film Channels Cancellation 194

The Pipeline

FEBRUARY 13, 2017

Sales on the other hand is more like hockey or football (North American), while Artistic Merit is admired, execution is key, but the only measure that counts at the end, is the outcome, did we win, or, well really, what else is there? I worry when I see sales managers and leaders put a greater emphasis on process and playbook than results.

Lead Scoring 219

Lead Scoring Lead Rank Guidelines Sports 219

Alice Heiman

OCTOBER 29, 2024

In this Sales Talk for CEOs episode, Alice Heiman speaks with Gillian Utesch, CEO of Broken Glass Ceiling Marketing, about how AI-driven tools can help your team to streamline marketing, personalize engagement, and tackle sales in a whole new way. With the right AI tools, that’s possible.

Scale 71

Scale LinkedIn Tools Guidelines 71

Awarathon

NOVEMBER 18, 2024

According to Forbes , traditional approaches to life sciences sales training often lack the depth needed to prepare medical representatives for these high-stakes interactions. In conclusion, AI-based sales coaching is revolutionizing how life sciences medical representatives engage with healthcare professionals.

Guidelines 52

Guidelines Sales Coaching Objections Training 52

SMEI

JANUARY 5, 2024

In today’s highly competitive job market, particularly in the dynamic fields of sales and marketing, standing out to prospective employers is more crucial than ever. Keeping Up with Industry Trends The sales and marketing sector is continuously evolving, with new tools, strategies, and market dynamics emerging regularly.

Marketing 219

Marketing Ideal Customer Profile Social Media Webinar Metrics 219