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LinkedIn—Join My Network? Not on Your Life!

No More Cold Calling

When you’re looking for a new accountant, marketing firm, lawyer, technology solution, bank, or even hair stylist, I bet you don’t just pick one at random. I met Todd McCormick, senior vice president of sales for Silverpop, at a marketing conference years ago. Click here to register for the webinar. Read “ Stop Spamming People.”).

LinkedIn 264
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10 Traits of the New ‘A’ Player

SBI Growth

They guarantee new business is just a call away. Rolodex vs. Social Network. We find many firms continue to hire with traditional connections in mind, instead of social networks. Most ‘A’ players nowadays – and those in the coming years – will be ingrained in social networks. If this sounds familiar, you’re not alone.

Hiring 316
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Panel Discussion: Close the Year Strong with 8 Simple Sales Tips

The Pipeline

Promise – money back guarantee. This is NOT another Marketing-Still-Sucks-Here’s-What-You-Need-To-Do-Better rant. Focus on opportunities to capitalize on social networks’ unprecedented data, reach, and resonance within each stage of the sales process. Put it in your calendar now: Thursday, September 11th, 2014 2:00 pm Eastern.

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Another One – Email Marketing Message – Bites the Dust

Increase Sales

Every day my inbox is crowded with poorly constructed email marketing messages with everyone looking to sell me something. These folks are still engaged in product based or sales based marketing instead of education based marketing. Here is the email marketing message I received with my initial gut reaction in red.

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Why Would I Refer You if You Don’t Follow Up? [February Referral Selling Insights]

No More Cold Calling

It’s also a great excuse for sales follow-up—a reason to connect with clients and prospects, to stay in touch with referral sources, and to deepen relationships with your overall business network. The only sales app that’s guaranteed to do all of the above doesn’t require a smartphone, a tablet, or even a computer.

Follow-up 344
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Why Peer-to-Peer Selling Works for Everyone

No More Cold Calling

According to LinkedIn’s State of Sales 2017 US Report , 70 percent of the time that decision-makers respond to salespeople, it’s because those reps were introduced through a professional network. Marketers need to enable the use of customer advocate activity for sellers within CRM systems. Why P2P Works for B2B. What does it mean?

Referrals 240
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30 Sales Prospecting Email Templates Guaranteed to Start a Relationship

Hubspot Sales

Yes, you read the title right -- I guarantee that these templates will get responses from prospects. Hey [Prospect], Congratulations on your new role as VP Marketing. If there are ways I can help you get your message out to my network of [title of people they’re trying to reach], please connect me with the right people.

Guarantee 145