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5 Successful Lead Generation Strategies

Zoominfo

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. It’s that time of the year when new objectives drive marketing teams to come up with strategies and initiatives to reinvigorate lead generation efforts.

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Mastering RevOps: Key Steps to Reduce Tech Bloat & Accelerate Growth

Zoominfo

Revenue operations (RevOps) professionals are an increasingly important voice on go-to-market teams, with analysts predicting 75% of the highest-growth companies will soon employ a RevOps strategy. For ZoomInfo VP of RevOps Tessa Whittaker , that work has to start with the business strategy long before diving into a list of tools and vendors.

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Learn How to Get the Gatekeeper on Your Side

No More Cold Calling

It starts with inbound leads: responding to leads from marketing, answering website inquiries, and following up with podcast and webinar attendees. Then there’s outbound lead generation: identifying trigger events, determining relevant content to send in an email, creating messaging, preparing short videos, and networking on social media.

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The Demand Generation Strategy Guide

Zoominfo

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

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Be More Interesting and GET MORE SALES

Score More Sales

We are, as a business community, being BOMBARDED with sales tools. Once we have the tools, we still need to craft interesting and compelling content in the form of sales messages to our prospective customers and existing clients. We will take questions and comments live during the webinar and look forward to your contributions.

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GPT Tools for Sales & Marketing

SMEI

However, it’s important to remember that while GPT is a powerful tool, it works best as a supplement to human skills and judgement, rather than a replacement. The post GPT Tools for Sales & Marketing appeared first on SMEI.

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How to Accelerate Sales by Driving Agreement in the Buying Group

SBI

This week I interview Garin Hess , Co-Founder & CEO of Consensus , whose technology solves the largest challenge in B2B sales: driving agreement across the stakeholders in the buying group. Garin: Consensus is a SaaS application designed to reveal, engage, and drive agreement in the buying group. You’ll get deals done faster.

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