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New Data: The Top 5 Unacceptable Sales Performance Findings

Understanding the Sales Force

I read the majority of the reports, studies, white papers, and books related to sales development because others in the field might stumble onto a trend, an insight or a statistic of which I was not aware. the largest group of respondents were individual contributors at 25% followed by frontline sales managers at 19%.

Data 227
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[STUDY] What Do B2B Buyers Want?

DiscoverOrg Sales

Sales development reps, account executives, and other sales professionals will find a trove of actionable insights in this comprehensive study. Research goals of the B2B buyer study. Group dynamics: 90% of the time, salespeople only need to convince one person in a buying committee: the dominant influencer. From Steve W.

Study 206
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5 LinkedIn Must Do’s for Time-Strapped Sales & Marketing Teams

SBI Growth

This gets your sales reps more connected to potential prospects. It also gets your company content in front of more prospects via activity streams. Write this in a way that speaks to your prospective buyers. Include what value your expertise brings to prospective buyers. Follow your dream prospect company pages.

LinkedIn 332
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“Land” Your Best Prospects with Landing Page Marketing

Zoominfo

That initial curiosity in your content offering — eBooks, whitepapers, case studies — might grow into an interest in your solution. Keep in mind that potential prospects may already be interested in your competitors — and your current customers could jump ship. What Makes a Good Landing Page? They both need this engagement!

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2 Simple Strategies to Maximize LinkedIn for Sales

SBI Growth

Reps often lament that it’s challenging to get their message through to customers and prospects. You can uncover all types of connection groups such as: Customers. Associations or Groups. Studies have shown that LinkedIn messages receive more attention than regular emails. Competitors. Different Industries and Verticals.

LinkedIn 312
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7 Steps to Build Your Lead Gen Machine

SBI Growth

Step #1 – Define Your Prospect Universe. Account segmentation involves: Defining the prospect universe - who is best fit to be your customer. Most complex purchasing decisions are made by a group. The group or Buying Decision Team typically consists of: Ultimate Decision Make r – Final approval of the decision.

Lead Gen 306
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The Race for AI-Driven Sales Success Starts Now

Sales and Marketing Management

It can improve effectiveness by suggesting an optimal path to deal closure, and it can provide detailed guidance for approaching each prospect. But research and case studies confirm AI’s capacity to drive transformative change in the sales function. Some of these capabilities are already available and others are under development.