Gatekeeper Lead Qualification Tools 
Sales 2.0
MARCH 31, 2025
Tools are getting better at reminding salespeople what they need to do, and when they need to do it, but its still up to us to act. The economic buyer The users The gatekeepers If you dont know the people that play the roles above, you are taking a risk with your sale. Buyers need reminders of things they should do.
No More Cold Calling
JULY 13, 2021
When you receive a referral introduction, you breeze past gatekeepers and walk right into meetings with your prospects. I blame outdated lead-gen strategies, metrics, and leadership. Have you ever been in a situation where you were hired for a specific job, but you weren’t given the requisite tools to be successful?
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Pointclear
JANUARY 26, 2012
Telephone is great for outbound inquiry generation, as well as lead qualification and nurturing. Direct mail Direct mail, for decades the workhorse of direct response communications for lead generation, still delivers the goods. Better yet, but more expensive, is dimensional mail, delivered by an express mail service.
Zoominfo
NOVEMBER 9, 2020
What Tools Do People Use for Sales Funnels? The traditional sales funnel is a stage-based approach to turning prospective leads into buyers. Gone are the days when the salesperson can act as a gatekeeper of information, forcing the buyer to have to meet with them throughout the information-gathering stage. Sales Intelligence.
Showpad
FEBRUARY 14, 2019
Earlier posts in this series include “What is Gartner” outlining why the analyst firm is an essential resource for enablement professionals and “What is a Sales Enablement Tool?” Introducing yourself with some background knowledge of the organization increases your chances of getting through a gatekeeper to key decision makers.
Sales Hacker
NOVEMBER 22, 2017
It may not reflect immediately on top line figures, but their follow through moves the needle on other metrics — productivity, discovery of new tools or techniques, and sharpened selling skills — any one of which will eventually translate to higher performance and attained goals. My Leads Have Gone Dark. Competitors Are Destroying Us.
Sales Hacker
NOVEMBER 15, 2017
Gatekeeper. Gatekeeper is a person (e.g., Lead Generation. Lead Nurturing. Lead Qualification. Lead Scoring. Sales Acceleration is the act or practice of speeding up the sales process using tools and technologies that improve the productivity and efficiency of sales professionals. SPIN Selling.
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