Sales and Marketing Management

JANUARY 18, 2021

Because in-person events and trade shows came to a screeching halt in 2020, brands no longer have the opportunity to engage with prospects face-to-face. Over the next year, we’ll see AI predict and recommend B2B video content similar to what we’ve seen for consumers on social media platforms like TikTok and Instagram.

Video 317

Video Scale Marketing Face-to-face 317

Hubspot Sales

SEPTEMBER 30, 2024

A solid social selling strategy falls somewhere between “nice-to-have” and “need-to-have” in the modern sales landscape. Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case.

Social Selling 108

Social Selling Social Media Media Networking 108

No More Cold Calling

DECEMBER 14, 2017

They spent plenty of time on social media and sent tons of emails, but they rarely reached actual decision-makers. Today, many account based sales teams depend on email, texts, and social media for generating sales leads. Email vs. Face Time? Their outreach took too long. Well, that was a splash of cold water.

Account 228

Account Face-to-face Decision Maker Social Media 228

Smooth Sale

JANUARY 8, 2025

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Tips to Make Your Social Media Posting Catchy Social media is noisy; everybody wants attention, and you probably wonder how to make your content noticed without resorting to gimmicks. Engage Like You Mean It Social media is meant to be social.

Social Media 113

Social Media Media Film Face-to-face 113

No More Cold Calling

APRIL 15, 2021

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. Wait, wasn’t lead-gen technology supposed to solve that problem? percent of salespeople made quota in 2019, according to CSO Insights. Have We Met?

Lead Gen 397

Lead Gen Sales Qualified Lead Marketing Qualified Lead Leads 397

No More Cold Calling

MAY 9, 2019

Whether you’re a solopreneur, salesperson, or CEO of a small business, you feel the constant push/pull between prospecting, working with existing customers, managing social media, and staying in touch with everyone (which can seem like an unending task). The problem is, if you don’t make the time, you won’t have a business.

Small Business 329

Small Business Small Business Face-to-face Cold Calling 329

Zoominfo

FEBRUARY 2, 2021

For instance, your social media strategy that your marketing manager ran five years ago looks different today — with multiple social media specialists running more channels. Larger (enterprise) companies have different digital asset requirements compared to smaller companies, including their CRM.

Enterprise 290

Enterprise Enterprise Company CRM 290

Sales Gravy

JANUARY 7, 2025

What we do have is the reality of AI-generated crap flooding our inboxes and social feeds. Think of It as One Extended Conversation Each touchvoicemail, email, text, or social messageshould flow logically from the last. Welcome to a new segment of the Sales Gravy Podcast called Ask Jeb! Youre the elite athletes of the business world.

Prospecting 98

Prospecting Face-to-face Outbound Segment 98

Zoominfo

SEPTEMBER 26, 2018

But in today’s hyper-connected world of social media and review sites, word-of-mouth travels fast. Whether through anonymous surveys or face-to-face meetings, find out what they love most about working at your company—and what they’d like to be different. If you’re new to employer branding, today’s blog post is for you.

Hiring 250

Hiring Social Media Face-to-face Channels 250

SocialSellinator

JULY 4, 2023

Small businesses often face resource constraints, making it even more important to maximize available opportunities. One effective way to do this is by utilizing social media services specifically tailored for small businesses.

Social Media 98

Social Media Small Business Small Business Media 98

Mr. Inside Sales

FEBRUARY 20, 2021

Because of the advent of email and then text, and certainly social media, we’ve all become conditioned to respond whenever we think about it, feel like it, or remember it. Need More Proven Responses to the Selling Situations You Face Every Day? How long does it take you to respond to an email? How about a text message?

Face-to-face 271

Face-to-face Call-back Gatekeeper Licensing 271

No More Cold Calling

OCTOBER 4, 2018

I’ve had it with the accusations that referrals don’t scale, that referrals are a favor, that referrals can be digital, that all you need to do is ask for referrals, and the other crap that so-called experts tout on social media. It reminds me of when social media became popular. Most of those people are long gone.

Lead Generation 266

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 266

Anthony Cole Training

DECEMBER 9, 2019

Let's face it; with the influx of social media, apps, and online distractions, it is actually harder to reach a prospect than ever before. In this blog post, we discuss the idea of using older (yet effective) techniques to find success in the chaos of today's selling landscape.

Sales Tools 210

Sales Tools Tools Face-to-face Social Media 210

Sales and Marketing Management

DECEMBER 14, 2020

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

No More Cold Calling

JANUARY 25, 2018

So, the default communication for account based sales reps is either social media or cold emails. It illustrates the serious dilemma sales leaders face and how to make changes that will keep your account based sales team on board. Sales leaders must take the rap. They ended up cold calling. Skills can be built. Your choice.

Account 272

Account Hiring Lead Generation Face-to-face 272

Zoominfo

DECEMBER 20, 2024

Sales teams face constant pressure to close deals faster and more effectively. Sales acceleration platforms provide a powerful solution, helping businesses optimize workflows, engage prospects, and convert leads more efficiently. These tools are now essential for companies looking to maintain a competitive edge in a demanding market.

Scale 130

Scale SalesForce Analytics Hubspot 130

Sales and Marketing Management

MAY 18, 2018

Engaged customers are more likely to share positive experiences on social media. The best events integrate products and services in interesting and original ways, ensuring the experience is unforgettable – and highly shareable on social media. Step One: Know What Motivates Your Customers.

B2B 221

B2B Customer Social Media Face-to-face 221

Zoominfo

JANUARY 6, 2021

Customer relationship management (CRM) systems function as the heart of customer engagement. And if CRMs aren’t already a core part of the customer lifecycle, now is the time to switch. It’s important to reconsider your tech stack when markets shift, and now CRMs are top priority for customer engagement. Future Trends in CRM.

Trends 246

Trends CRM Top of Funnel Marketing 246

Zoominfo

FEBRUARY 18, 2021

Sharing information, being active on social media, and creating interesting content can all help people get to know who you are and what you do. Here are 5 ways you can get your audience to know you: Have conversations with people on social media, and answer their questions. You can even benefit your entire industry.

Social Media 227

Social Media Top of Funnel Face-to-face Conference 227

SocialSellinator

AUGUST 28, 2023

Introduction In the increasingly digital landscape of business, the importance of a strong and effective social media presence cannot be overstated. Yet, for many small business owners, the challenge of managing their social media and digital marketing proves to be a daunting task.

Social Media 98

Social Media Media Face-to-face Lead Generation 98

Sales Gravy

MARCH 25, 2025

Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Below are the key insights from our conversation, along with practical strategies to multiply your lead count and build a system that secures face-to-face meetings with the right buyers.

Ideal Customer Profile 88

Ideal Customer Profile Sales Qualified Lead B2B Top of Funnel 88

No More Cold Calling

JULY 13, 2021

Attempting to reach decision makers you don’t know on social media is just as pointless. Social sites offer a great way to identify mutual contacts who could provide referrals, but before you start name dropping, reach out to your referral source and make sure that person actually has a relationship with your prospect.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

No More Cold Calling

MARCH 15, 2018

And technology will eliminate the time-consuming, face-to-face aspect of communication. Video killed the radio star. Not in your personal life, and certainly not in your lead generation system. B2B selling is all about relationships. But we’ve never been surrounded by so much of it. The Birth of the Boob Tube.

Lead Generation 243

Lead Generation System Marketing Qualified Lead Leads 243

No More Cold Calling

AUGUST 30, 2018

There’s no such thing as a warm anything in sales—an email, phone call, social media outreach, or even a knock on the door. To learn more about the power of referral selling, check out this month’s blog posts from No More Cold Calling: Social Selling: What You Should and Should NOT Do. Referrals are HOT, HOT, HOT!

Referrals 258

Referrals Cold Calling Social Media Lead Generation 258

Zoominfo

JUNE 4, 2018

In fact, 91% of marketers named engagement metrics, such as social media interactions, time on site, and bounce rate, as the number one way to measure success ( source ). But let’s face it, execs and board members can get stuck on marketing vanity metrics. Social media followers. But, fear not dear marketer!

Social Media 234

Social Media Marketing How To Campaigns 234

Pipeliner

NOVEMBER 24, 2024

He notes that while buyers once faced “paralysis by analysis” due to a lack of information, they are now overwhelmed with too much information. This blog post will break down the key insights and actionable advice shared by Wes, focusing on his five proven steps to making every sale.

Video 116

Video Strategy Top of Funnel Direct Mail 116

Pipeliner

JANUARY 25, 2025

Selling online isnt what it used to be. With thousands of competitors just a click away, customers are overwhelmed by options. Theyre looking for something anything that sets one product apart from the rest. And if they dont see it, they move on. This is where product differentiation comes in to save the day. Theyll move on to someone who does.

Case Study 105

Case Study Customer Social Media Lead Rank 105

The Pipeline

JANUARY 7, 2020

The economy seems to grow in line with the average sales, or is it the other way? And every app you add to the stack, claims to add 30% to your productivity and efficiency. Reminds one of the old joke about a salesman introducing technology to a VP of sales. The pitch concluded by the rep saying, “It will help you close 50% more deals.”

Face-to-face 257

Face-to-face Lead Gen Hiring Google 257

Pipeliner

JANUARY 24, 2025

Many people think of quitting when they face seemingly insurmountable setbacks. The next step is sharing broader ideas and experiences with your social media connections and conversing with peers and clients. Worse, for some, a life-altering dilemma can threaten their futures.

Travel 126

Travel Face-to-face Social Media Relationals 126

Smooth Sale

OCTOBER 23, 2024

Social Media Missteps That Damage Reputation Social media is a powerful tool for building brand awareness and a double-edged sword. Many businesses have faced this challenge, learning the hard way that online presence matters. Awareness of what may be hurting your brand’s reputation is vital.

How To 103

How To Social Media Influencer Hiring 103

SalesFuel

FEBRUARY 10, 2025

As you pitch your services and media space to prospects, let them know how high growth accounts succeed. The businesses face numerous key challenges in the coming year. They are also faced with: New competitors 37.3% The Digital Audit drills down into display ads, paid search, SEO, and social media.

Paid Content 59

Paid Content Outsourcing Services Marketing Social Media 59

No More Cold Calling

JUNE 30, 2021

I thanked many people at our Zoom celebration, as well as responding to their reflections on LinkedIn. But I want to reiterate it now. It’s nice to be appreciated, and I’m grateful for their gratitude. I wrote about saying thanks this past November. But expressing gratitude is more than saying thank you. A casual friend passed away last year.

Referrals 257

Referrals Sales Qualified Lead Lead Gen Ideal Customer Profile 257

DiscoverOrg Sales

APRIL 23, 2019

Look in newsletters and on social media for companies and individuals tagging the event on social media. The average marketing department spends a LOT of money on trade shows and events – to the tune of 32% ?f f their entire budget. Trade shows are an expensive way to generate leads, even if you don’t have a booth.

Trade Show 227

Trade Show Leads Marketing Qualified Lead Lead Generation 227

No More Cold Calling

JUNE 23, 2019

This is a truthful and proven guide for how to ask for referrals. You won’t read that referrals are easy or that all you have to do is ask. What you will read are lessons and insights that I have gleaned from working my referral system with clients for the past 23 years. I’m not braggadocious, but I know what works. Why Ask for Referrals?

Referrals 297

Referrals Scale How To Lead Rank 297

SalesFuel

APRIL 14, 2025

In the past year, social media spending accounted for 12.1% B2C product marketers allocate the biggest portion of the budget,19.2%, to social. According to CMO analysts, business leaders routinely predict they will spend more on social than they actually do. Sales growth is declining and has been for the past two years.

Survey 59

Survey B2C Marketing Social Media 59

John Barrows

JANUARY 4, 2021

We’ve accomplished a lot in the face of adversity and we wouldn’t have been able to help as many people were in not for you our loyal audience. And don’t forget to share the podcast on social media. Morgan Ingram joins John this week to discuss the ups and downs of what could be called one of the strangest years in history.

VanillaSoft 177

VanillaSoft Face-to-face Social Media Call-back 177

No More Cold Calling

AUGUST 22, 2024

Referrals solve the key problems that modern sales leaders face. CROs face constant pressure to drive growth. A disciplined referral program—with ongoing coaching, metrics, and accountability for results—is the solution to the key business development challenges that CROs face today. Neither is technology or social media.

Referrals 177

Referrals Sales Qualified Lead Hiring Face-to-face 177