Zoominfo

MARCH 12, 2025

in Pipeline and 1,100+ Hours Saved Challenge Sendoso , a leading direct-mail automation platform, faced challenges managing a vast TAM and ensuring accurate CRM data. Winning in today’s markets takes more than just raw effort. Thats where Go-to-Market Intelligence enters the picture. RESTful APIs for flexible and scalable data usage.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

SBI Growth

JANUARY 28, 2013

HR – Let’s face it. Your fiscal year just came to an end. Your top rep walked into your office, collected his commission check and resigned. He contributed 20% of your new revenue number last year. It was twice your next best producer. He made more money than your sales leader. He hit the top commission rate. Yet, he left. They don’t happen.

Sports 332

Sports Compensation Lead Scoring Lead Rank 332

No More Cold Calling

APRIL 15, 2021

Not getting the ROI you expected from your lead-gen tactics? Considering half of the deals that are forecasted to close don’t, and customer retention has decreased as seller attrition increases, sales teams are facing yet another frustrating year if something doesn’t change. Try this instead. That’s a fact. Have We Met?

Lead Gen 397

Lead Gen Sales Qualified Lead Marketing Qualified Lead Leads 397

Steven Rosen

MAY 4, 2017

Given limited budgets, you need to figure out how to maximize your ROI? Given limited budgets, you need to figure out how to maximize your ROI? Why do most sales management training initiatives fail and what can you do to maximize the ROI? Sales Leaders’ Guide to Developing an Awesome Sales Management Team. Can you relate?

Sales Management 276

Sales Management Hiring ROI Coaching 276

Pipeliner

FEBRUARY 18, 2025

ROI Focus : Kasper advocates for a more data-driven approach to marketing, where companies assess their needs and capabilities before making decisions about team structure. He argues that having an internal marketing team offers numerous benefits over traditional reliance on external agencies.

Lead Rank 95

Lead Rank Outsourcing Services Lead Scoring Marketing 95

Zoominfo

FEBRUARY 12, 2025

And lets face it, most B2B marketing teams didnt exactly have a foolproof plan to ensure ROI. Big budgets, big expectations, and the ever-present fear that you were throwing money at a giant, expensive, untrackable black hole. Some are ramping up investments in large-scale user conferences. Youve gathered all these leads, but now what?

B2B 130

B2B Marketing Strategy Lead Scoring 130

Steven Rosen

APRIL 3, 2018

As companies look to develop their next generation of leaders, they need to look at carefully targeting their development efforts to ensure positive ROI. As companies look to develop their next generation of leaders, they need to look at carefully targeting their development efforts to ensure positive ROI.

Sales Coaching 160

Sales Coaching Coaching Hiring Face-to-face 160

SalesFuel

NOVEMBER 25, 2024

According to Market Launcher’s CEO Lara Triozzi , increased emphasis on ROI is driving even more intense review. One of the keys to facing this scrutiny is being prepared. She notes that you need to come prepared with your own solution-related numbers, including ROI and KPIs. Smart sellers know this. And research supports this.

Hiring 59

Hiring Face-to-face ROI Case Study 59

Allego

SEPTEMBER 21, 2021

In times of tight budgets and increased revenue demands, being able to prove your sales enablement ROI is critical. Common Challenges of Capturing Sales Enablement ROI. How To Capture Sales Enablement ROI. Sellers, sales leaders, marketers, and sales enablement teams all say that their enablement programs impact sales.

ROI 117

ROI Sales Enablement Top of Funnel Hiring 117

The Pipeline

MARCH 3, 2020

Real change will be hard but profitable; habits are proven ROI. Yet we, pundits and leaders, ask people to take on more change every day. Salespeople are asked to change themselves, change how and who they deal with, change the focus of their conversations, and more. My job as a trainer is to drive change. Start In The Middle.

Face-to-face 362

Face-to-face Pipeline ROI Energy 362

Steven Rosen

JUNE 20, 2021

The most effective ways are networking with a peer group of like-minded sales leaders who face similar challenges and utilizing a sales leadership coach. It is increasingly difficult to justify the costly $10,000 price tag of a weeklong Executive Leadership Training Course that has little ROI in today’s reality. The New Way.

Sales Leadership 234

Sales Leadership Face-to-face Networking Travel 234

No More Cold Calling

JUNE 19, 2014

The gatekeepers are onto your tricks. Are you tired of talking to people without any decision-making power? Wouldn’t you rather walk straight into the corner office and pitch to the person who’s actually in charge? Of course you would. So why are you still cold calling? Most are cocky; others are downright rude; and some try to lay on the charm.

Gatekeeper 280

Gatekeeper Referrals Cold Calling B2C 280

Hubspot Sales

OCTOBER 1, 2021

In this post, we'll walk you through how to know when your CRM is set up for success and how to increase your chances of getting the highest ROI from it. In this post, we'll walk you through how to know when your CRM is set up for success and how to increase your chances of getting the highest ROI from it. Your teams use it every day.

ROI 115

ROI CRM Churn Face-to-face 115

No More Cold Calling

MAY 3, 2018

Stats like this suggest that buyers don’t really need salespeople anymore—that we should just wait around for prospects to do their research and then call us when they’re ready to buy. That’s not selling. That’s order-taking. Top sellers aren’t reactive. They’re proactive, disciplined, insightful, and great at building relationships.

Lead Generation 270

Lead Generation Lead Rank Lead Scoring Marketing Qualified Lead 270

SBI Growth

NOVEMBER 15, 2013

Your world-class marketing machine is not delivering the return on the investment. The marketing lead conversion rate is not even close to a 30% revenue contribution. You double-check everything you’re doing; and find no root causes on your end. If you are like most CMOs, here’s the problem: You’re way ahead of Sales.

Sales Qualified Lead 312

Sales Qualified Lead Ideal Customer Profile Referrals Incentive 312

Hubspot Sales

AUGUST 27, 2024

If your company is faced with this daunting task, adopting an AI pricing strategy could be your best way forward. A well-crafted AI-powered pricing strategy helps companies to be competitive in their target market. It can help them to be resilient to changing market conditions, and achieve their profitability goals. Up to 5% margin growth.

Strategy 103

Strategy Margin How To Lead Rank 103

Tenbound

JANUARY 28, 2025

Ask yourself and your team: – What challenges are we facing in our sales process? Keep in mind the potential ROI; a higher upfront cost may lead to greater long-term benefits if the tool significantly improves productivity or revenue generation. . Tenbound lists over 3500 Sales Tech companies in the directory.

Sales Technology 91

Sales Technology Software Software Vendor 91

Vengreso

NOVEMBER 19, 2024

In an era where efficiency and productivity are paramount, AI sales assistant software emerges as a game-changer for businesses eager to streamline their sales processes and maximize output. These intelligent tools are not just about automating tasks; they revolutionize how sales teams operate by offering personalized insights and recommendations.

Software 114

Software Software Scale Sales Qualified Lead 114

Hubspot Sales

FEBRUARY 24, 2025

I never take that first objection at face value. Objection handling is one of the trickier, more grating aspects of sales life. Pushback is natural and often productive in a sales engagement, but in many cases, a piece of you is going to think, Oh, come on, when a prospect brings up concerns. The classic mistake? It rarely is.

Objections 95

Objections Discount Face-to-face Comparison 95

Sales and Marketing Management

OCTOBER 17, 2018

Author: Olivia Ryan Business communication rarely goes beyond the borders of formal speech and writing, particularly in the B2B niche. Sometimes it’s reasonable to add a slight touch of humor as an icebreaker, but most of the time you should stick to the regular business language. To whom it may concern. Using ‘I’ instead of ‘We’. We can’t do that.

Decision Maker 239

Decision Maker ROI Face-to-face B2B 239

The Pipeline

JULY 2, 2019

Most sellers stop here, do an ROI calculation, then sit back. No matter how hard we work to cover it up or deny it, as humans, we are very much driven by our “primal brain.” Sellers already buy into this when they agree that “people buy on emotion, ( primal brain ), then rationalize it, ( logical brain ).” little league game.

Face-to-face 227

Face-to-face Margin ACT Buyer 227

Zoominfo

MARCH 13, 2025

But without the right Go-to-Market Intelligence foundation, marketing efforts can become fragmented leading to wasted budget, missed opportunities, and ROI thats nearly impossible to prove. Marketing leaders are constantly challenged to drive growth, personalize engagement, and uncover new revenue opportunities.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Zoominfo

MAY 2, 2018

Have you ever spent months planning a lead generation campaign, only to be disappointed by its results? We’ve all been there. In fact, generating high-quality leads is the biggest challenge for B2B marketers ( source ). Even the best B2B lead generation programs fall flat sometimes—regardless of planning, strategy, and effort. Cleanse your database.

Lead Generation 203

Lead Generation Lead Rank Lead Scoring Ideal Customer Profile 203

Allego

DECEMBER 18, 2024

Lee also predicts DSRs will soon have interactive buyer engagement tools embedded within them, such as ROI calculators, maps to branch offices, and quoting portals. Valued at $5.23 billion in 2024, it is projected to grow at an impressive CAGR of 16.3% from 2025 to 2030, according to Grand View Research. Ready to see what the future holds?

Sales Enablement 62

Sales Enablement Hiring Face-to-face Lead Scoring 62

DiscoverOrg Sales

APRIL 23, 2019

If you want to get the most ROI out of your trade show investment – and build your pipeline in a hurry while you’re at it – you’ve come to the right place! Here are Nina’s and Jake’s 11 best tricks to get maximum ROI and quality leads from prospecting trade shows and events: Find (or create) a list of sponsors and attendees.

Trade Show 227

Trade Show Marketing Qualified Lead Leads Lead Generation 227

DiscoverOrg Sales

FEBRUARY 14, 2018

Watch the webinar: Maximizing Your Trade Show ROI. Trade shows are an exciting opportunity for sales professionals to develop relationships with prospects and show off the latest products and services. People can check out different demonstrations, network, and even enjoy the occasional sponsored concert or hosted bar. Get a map of the event.

Trade Show 193

Trade Show Prospecting Face-to-face Decision Maker 193

Allego

NOVEMBER 5, 2020

But do you have the resources to do so and are your client-facing teams up to speed for a final push? Zero-based budgeting has changed the game for anyone managing client-facing teams. It’s more difficult than ever for client-facing teams to articulate their value and differentiate their products. It’s the ninth inning of 2021.

Meeting 133

Meeting Face-to-face Hiring ROI 133

Zoominfo

MARCH 12, 2018

While traditional advertising purchases involve RFPs, estimates, and face-to-face interaction, programmatic advertising relies on technologies and algorithms to buy online ad space. In turn, this delivers a higher ROI. By 2019, it is projected that around 80 percent of U.S. By 2019, it is projected that around 80 percent of U.S.

Advertising 185

Advertising Advertising B2B Scale 185

Zoominfo

OCTOBER 18, 2018

After all, simply generating attendance won’t boost your event marketing ROI—you must also convert attendees into paying customers. Event marketers have always been at the forefront of cutting-edge technology, as they strive to grab and keep attendee interest long after each event is over. Let’s get into it! What is artificial intelligence?

Lead Scoring 196

Lead Scoring Lead Rank How To Face-to-face 196

SalesFuel

APRIL 18, 2025

Advertising Balance and The Sales Funnel Its tempting to cut back ad spending when faced with economic uncertainty. Nielsen uses the term long-term ROI multipliers to measure the impact from brand advertising. Your accounts media planning and buying budget may be seriously disrupted as a result of the turmoil surrounding tariffs.

Media 59

Media Automotive Advertising Advertising 59

Allego

AUGUST 2, 2022

Do you face these common challenges? What if you could find out exactly how to kick productivity up to a new level? You can with sales enablement intelligence—a data-driven approach to learning, coaching, and content to maximize revenue per rep. Why is sales enablement intelligence important? Sales analytics can remedy that.

Lead Scoring 118

Lead Scoring Lead Rank Sales Enablement ROI 118

Zoominfo

SEPTEMBER 7, 2021

Tip #2: Be Ready to Underscore ROI From Day One. Speaking of the bottom-line, your preparation for selling to the C-suite should include lining up all your data points about the economic impact of the buying decision and the expected ROI. We all know the residents of the C-suite hold the real power in their organizations.

Decision Maker 259

Decision Maker Analysis ROI Sales Meeting 259

No More Cold Calling

SEPTEMBER 13, 2018

I used to be hesitant about quoting price (their investment), even though making the ROI case was easy. I used to be hesitant about quoting price (their investment), even though making the ROI case was easy. Let’s face it. Make sure you’re getting paid what you’re worth. I don’t like to negotiate for my services.

Negotiation 219

Negotiation Strategy Salary Referrals 219

The Pipeline

FEBRUARY 27, 2018

Based on that, they lead with a message that has worked with others who faced a similar scenario. Most salespeople have never bought their company’s product, in the case of enterprise offerings, they have likely never bought anything of the sort. They are rarely as desperate as a manager is to fill a vacancy in a territory. No Problem.

Prospecting 215

Prospecting Skype ROI Face-to-face 215

Zoominfo

AUGUST 25, 2020

Even the most disciplined employees face productivity roadblocks. Even the most disciplined employees face productivity roadblocks. Everyone wants to be efficient and productive. We write it on our resumes. We try to demonstrate it in our day-to-day routines. Time management is important to us. Obstacles to Marketing Productivity.

Marketing 221

Marketing Campaigns ROI Scale 221

Zoominfo

FEBRUARY 28, 2025

For more than a generation, customer relationship management (CRM) systems have been the unquestioned core of virtually every go-to-market strategy. But GTM leaders are increasingly wondering whether their CRM is telling the whole truth. Bottom line? At ZoomInfo, weve been working for nearly 20 years to solve this persistent problem.

CRM 130

CRM Data Ideal Customer Profile Lead Rank 130