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Why A-Player CMO’s Exercise Extreme Ownership

SBI Growth

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Exercises 290
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Proving Business Value in the Software Sales Process

Sales and Marketing Management

When selling enterprise software and software as a service (SaaS), a proof-of-value exercise (POV) can be an accelerator for the decision maker, especially when working with a prospect that has complex requirements. The post Proving Business Value in the Software Sales Process appeared first on Sales & Marketing Management.

Software 334
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Sales Management Tip of The Week Tip #27: Manage Your Own Motivation

Steven Rosen

Take mental days, exercise, eat well. I have found that there are many ways to keep oneself motivated. You can read a leadership book or take a leadership course. Make sure you take care of yourself. Are you clear on what you need to do to be successful going forward?

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Optimizing the Entire Revenue Lifecycle to Drive Net Revenue Retention

Sales and Marketing Management

Revenue growth is about retaining the customers you have and exercising rigorous efficiency in how you generate new business. An optimized revenue lifecycle considers the entire customer experience, increasing net revenue retention by improving that experience.

Retention 311
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Should Your Field Marketing Team Own a Number?

SBI Growth

If you’re reluctant to do this exercise, it’s likely because you want to avoid blank stares and wild guesses that humble you. Pick five non-marketing employees at random, and ask them what value your field marketing team brings to your organization.

Exercises 248
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Leaders Without Moral Courage Let Their Employees Down

No More Cold Calling

We want to spend more time with our families, to exercise more, to be happy … really happy. Our pace is too frenetic. We take shortcuts when we know we shouldn’t. We’re conflicted whether to stay in a job we don’t like or jump ship.

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Sales Operations Is the Missing Link in Creating a World-Class Coverage Plan

SBI Growth

Sales operation needs to be in lock-step with your sales leader on your coverage plan exercise? Many sales operations leaders are stuck in tactical and daily activities. How can you elevate your sales operations team to think strategically? Sales operations.