Sales and Marketing Management

SEPTEMBER 16, 2020

Grab those high-value enterprise leads and make them yours. Although government spending is at a peak during the crisis, state governments estimate a deficit that could reach a total of $30 trillion over the next two years. Can you offer a product previously provided by a government agency? Online connection will reign.

Trends 333

Trends Marketing Lead Rank Conference 333

Zoominfo

APRIL 12, 2021

How do you scale your marketing strategy to enterprise-level and keep leads flowing into your funnel? At the enterprise level, with 1000-plus employees and more than $1 billion in annual revenue, massive growth drives the organization. Marketers must manage complex governance and multiple stakeholders, resulting in decreased agility.

Scale 130

Scale Enterprise Enterprise Account Based Marketing 130

Zoominfo

FEBRUARY 23, 2023

And that means data governance — managing the data produced, acquired, and used by a company — has become a critical function. A comprehensive data governance strategy is essential to addressing data quality , security, privacy, and access — all of which are key to maximizing the value of a company’s data assets.

Government 100

Government Data Policies How To 100

Predictable Revenue

DECEMBER 10, 2020

Troy Angrignon has sold into huge companies in every space imaginable, from IT, to state government, to Fortune 100 oil and gas. The post How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account appeared first on Predictable Revenue.

Decision Maker 127

Decision Maker Enterprise Enterprise Account 127

Zoominfo

FEBRUARY 10, 2021

Small companies and enterprises saw the reverse trend, seeing increases in new launches in 2020. Enterprise firms do the best at innovating new products compared to the total number of businesses. Large companies also tend to have specialized tech stacks that promote sales and innovation — for example, enterprise CRM systems.

Company 246

Company Face-to-face Enterprise Enterprise 246

Sales Hacker

FEBRUARY 2, 2021

Closing an enterprise sale in a niche market follows the same sales funnel as any other deal, but a bit more fine tuned. It represents the culmination of ‘art’ and process, where the enterprise sales process is modified to better reflect the client’s unique and specific needs. What Is Enterprise Level Sales? Enterprise sales.

Enterprise 113

Enterprise Enterprise Ideal Customer Profile Sales Process 113

Close.io

SEPTEMBER 24, 2019

Here's how a tiny company started closing huge deals with federal government agencies—and how you too can get started in B2G (business-to-government) sales. B2G stands to business-to-government. It simply means that a business is selling its products or services to the government. Why sell to the government?

B2G 91

B2G Government Buyer Persona Cold Calling 91

SBI Growth

DECEMBER 5, 2013

Having an enterprise-wide Customer Master File (CMF) is the ideal first step. This work also includes data governance and process flows. Data Access / Availability: Does your group have access the right data to make good decisions? All the discussions about Big Data Analytics don’t matter otherwise. All interactions align to this view.

Top of Funnel 296

Top of Funnel Territories Scale Segment 296

Sales Hacker

APRIL 4, 2025

Get the top takeaways from the conversation, including how incentives need to be reworked to scale enterprise, in this post. GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford Listen on Apple , Spotify , YouTube , or wherever you get your podcasts by searching The GTM Podcast.

System 110

System Scale Outsourcing Services Lead Rank 110

Bigtincan

SEPTEMBER 13, 2021

Implementing an enterprise content management (ECM) strategy used to be a complex, tedious process. Modern enterprise organizations have too many files for archaic ECM strategies like this to work. This means content governance teams can: Spend less time auditing or organizing files. Who can or can’t access the file.

Enterprise 105

Enterprise Enterprise Strategy How To 105

Engage Selling

JUNE 8, 2012

Selling at the enterprise level is different compared to other levels. The rules governing enterprise sales today have changed…dramatically and you need to be prepared to think like a business person — not just a sales person. Take the sales quiz and see what that entails!

Enterprise 80

Enterprise Enterprise Strategy Government 80

Hubspot Sales

APRIL 1, 2025

Before you start Googling: No, AI agents arent secret spies fueled by mysterious government schemes. Despite their misleading name, AI agents were designed to assist, enhance, and optimize the operations and workflows of various businesses, especially enterprise-level ones. I know I sound cryptic AF, so allow me to explain further.

Enterprise 52

Enterprise Enterprise Lead Rank Data 52

Pipeliner

OCTOBER 28, 2024

Specifically, they can connect with various platforms and tools, transforming the architecture of the enterprise landscape. Integration with Existing Systems: Additionally, AI Agents can be smoothly integrated into current IT systems and workflows.

ROI 105

ROI Government Lead Rank System 105

The ROI Guy

DECEMBER 7, 2012

OpenText needed to generate more demand for its Enterprise Content Management solutions, and provide compelling insight to potential buyers about the business challenges in managing information growth, the complexities of new regulations and policies, and value of an Information Governance program.

Enterprise 75

Enterprise Enterprise Demand Generation Targets Demand Generation 75

Sales Hacker

JANUARY 9, 2023

My first day in B2B sales, I onboarded with an account executive who was part of my new company’s enterprise sales team. Confession: I had no clue what he meant by “enterprise.” I had no clue what he meant by “enterprise.”. Related: How to Transition from SMB to Enterprise: Tips from 3 Experts. Selling to enterprise.

Ideal Customer Profile 104

Ideal Customer Profile Enterprise Enterprise Marketing 104

Sales and Marketing Management

SEPTEMBER 2, 2019

Author: Ben Thoren This past May marked the one-year anniversary of Europe’s General Data Protection Regulation (GDPR), a data privacy regulation that has had a significant impact on the way enterprises process and store personal data. Do we have clear data governance processes in place and are they regularly communicated to our team?

Data 209

Data Government Face-to-face Enterprise 209

DiscoverOrg Sales

AUGUST 29, 2017

Are we better at upselling, but they’re better at selling enterprise deals? The fun part of the acquisition was understanding what RainKing was doing differently that could accelerate our data collection practices, our enterprise sales strategy, and our predictive analytics roadmap – and drive our combined growth.

Competition 251

Competition Hiring Enterprise Enterprise 251

Sales and Marketing Management

AUGUST 31, 2018

He had prepared an epic slide deck for government regulators, yet only two minutes into the presentation, they were already peppering him with questions. government regulators, and he would answer their questions as they arose, period. The banking executive was frustrated. He asked if they could hold their questions until the end.

Sage 197

Sage Government Banking Microsoft 197

Sales Hacker

OCTOBER 10, 2019

Data Governance & Salesforce Objects. Whether your selling model is transactional, self-service, enterprise, or a combination of these, you will need to set up some objects in Salesforce that support the sales and eventual retention strategies of your business. Is data governance a priority in your org? Why bother?

Government 75

Government SalesForce Objections Lead Rank 75

Sales and Marketing Management

MARCH 29, 2018

The key to sustaining commitment and execution of the plan is strong governance. Because functional representatives were a part of the work session, enterprise-to-enterprise connectivity should be fostered. Operationalizing JBP 2.0. At the top, the plan needs co-owners from each side.

Retail 195

Retail B2C Enterprise Enterprise 195

Sales and Marketing Management

JULY 26, 2018

This could include data from relevant industry organizations, government economic indicators and various inflationary measures for different geographies. Erik Charles is the vice president of strategic marketing with Xactly , which provides cloud-based enterprise and software services. He can be reached at echarles@xactlycorp.com.

Training 206

Training Penetration Government CRM 206

Sales Hacker

JANUARY 13, 2021

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas.

Licensing 90

Licensing Software Software Enterprise 90

Zoominfo

MARCH 31, 2023

Control and governance of business data, especially when there are regulatory and compliance standards at hand, are mission-critical tasks for any enterprise company. How to Break Down Data Silos in 5 Steps At any large enterprise, leaders are bound to encounter data silos.

Data 130

Data Government Decision Maker Lead Scoring 130

Zoominfo

MARCH 28, 2023

A strong data management framework combines data governance, quality control, security, analysis and automation to make sure data is both accurate and reliable. Develop a Data Governance Framework A data governance framework defines who can access data, what types of data are available, and how that data is accessed.

Data 130

Data Government Policies System 130

Zoominfo

MAY 19, 2021

Data Governance. Data governance signifies how businesses intend to use data. In October 2020, the company attained TrustArc’s TRUSTe Enterprise Privacy Certification Seal by demonstrating responsible data collection and processing practices for the data that populates our more than 120 million contact profiles.

Data 130

Data Government Policies Consumer 130

Zoominfo

FEBRUARY 15, 2024

Improving Governance Responsible governance is central to how we operate as a business, and we are constantly examining the ways we work to create a more equitable, inclusive company. Today, 61% of ZoomInfo’s leased properties are carbon-neutral, as are 92% of the cloud computing services ZoomInfo relies upon.

Report 130

Report Government Policies Groups 130

Hubspot Sales

APRIL 23, 2018

In 2013, Veronica Juarez left a longtime career in state government to take a chance with a one-year-old ride sharing company called Lyft. Her role as director of government relations was built around helping state and local governments understand the unique value proposition Lyft offered their communities and citizens.

Transportation 111

Transportation Scale Government Travel 111

Bigtincan

JANUARY 28, 2021

Enterprise sales teams need fundamentally different software than their SMB or startup counterparts. Instead, they need tools specifically built to manage enterprise scale, complexity, security, and governance. They don’t just need a larger CRM license, or more Sharepoint storage, or another email automation software.

Enterprise 52

Enterprise Enterprise Software Software 52

Highspot

MAY 25, 2022

In his new role as Senior Director of Sales Enablement, Dan is committed to developing best-in-class content governance, powered by Highspot, to ensure content is available, current, effective, and measurable. Lack of Content Governance is a Non-Starter for Future Growth. ” Content Governance is a Journey.

Government 52

Government Policies Guidelines Scale 52

HeavyHitter Sales

FEBRUARY 23, 2013

Triple Point Technologies provides innovative solutions for managing all aspects of volatile commodity supply chains: trading, procurement, enterprise risk management, logistics, scheduling, processing, and accounting.”.   “ON24 is the virtual communications platform for the global enterprise. ON24 www.on24.com

Company 152

Company Analytics Enterprise Enterprise 152

Zoominfo

MAY 15, 2020

Looking at industries that employ the most women as analyzed from ZoomInfo’s database, the following industries offer the strongest options for women to be promoted to management and CEO: Organizations (including nonprofits and associations) Schools and colleges Hospitals Government agencies.

Promotion 232

Promotion Nonprofit Construction Engineering 232

No More Cold Calling

JULY 31, 2012

Our primary objective from Day One, has been to redefine the parameters governing organizational growth and work with our clients to develop commercial excellence. “Total Solution” and “Uniqueness” have probably been the most overused and overstated commercial expressions of the last 50 years, but we believe we are able to demonstrate both.

Referrals 209

Referrals Cold Calling Sales Qualified Lead Government 209

Grant Cardone

FEBRUARY 3, 2020

I was unable to operate my business in California due to the government constantly interfering with my ability to do business. Just to be clear this was not just about taxes, while that played a part it was also about the state and local government simply NOT being appreciative of small business owners and entrepreneurs.

Real Estate 127

Real Estate Government Conference Cancellation 127

Zoominfo

OCTOBER 5, 2021

Increasing sales with enterprise customers starts here — find out how to build custom solutions. Believe it or not, this GTM motion is applicable either within or outside a customer base, especially within unengaged buying units in enterprise customers. GTM strategies also help with maximizing customer lifetime value (CLV).

Ideal Customer Profile 147

Ideal Customer Profile Strategy Top of Funnel Buyer Persona 147

Zoominfo

MARCH 16, 2022

In February 2022, ZoomInfo released its 2021 Sustainability Report — a deep dive into our social, governance, and environmental responsibilities over the past year. Our privacy policy and practices have been certified under TrustArc’s Enterprise Privacy and Data Governance Practices. We are also certified under EU-U.S.

Report 130

Report Hiring Compensation Nonprofit 130

SBI

JANUARY 26, 2021

Pam : A leading internet browser’s enterprise team uses the Bigtincan enablement solution to easily and effectively engage with partners outside their company. Additional keys to success include the right collaboration, processes and governance. Pam Dearen VP Marketing Communications, Bigtincan.

Government 118

Government Apparel Retail Sales Enablement 118

Pipeliner

MAY 4, 2023

Government The first would be the government. There is a term called “statism,” which means that the government has substantial centralized control over social and economic affairs. Politicians and private enterprises live in two different worlds. So the experts would tell the government what they want to hear.

Exact 94

Exact Government Microsoft Social Media 94