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Firing Up the Revenue Engine Post-Crisis

Sales and Marketing Management

Organizations of all sizes must begin planning now for jump-starting their revenue engines when we emerge from this crisis. This may include creative story-telling, original content, digital training videos, and more. When it comes to channel engagement, the right mix of sales incentive tools is still the most effective and impactful.

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Firing up the revenue engine post-crisis

Sales and Marketing Management

As organizations emerge from the pandemic crisis and fire up their sales engines, it’s clear that the channel must adapt?— Channel leaders have the unprecedented opportunity to invest in and improve channel automation systems, including sales incentive platforms, partner portals, digital training programs and through-channel marketing.

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Sales Enablement In a Remote Work Reality

Sales and Marketing Management

Author: Liz Pulice In recent years, many companies have implemented remote work arrangements, driven by financial incentives, recruitment/retention initiatives and other factors. With internal meetings (training bootcamps, sales kick-offs, role play sessions, etc.), Should my online training and events be live or asynchronous?

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Can Women in Sales Overcome Unconscious Bias in High-Tech?

No More Cold Calling

She’d been there … as a customer of incentive compensation and a lover of performance management. Ellen is an engineer turned vice president of channel sales. Before any meeting or presentation, she conducts extensive research and structures her train of thought so she can speak with confidence. Ellen the Alpha.

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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

Here are the red flags to watch out for: Mediocre first experience – During the pre-sales process, software companies bring out an army of experts across sales, support and engineering to wow the prospect and seal the deal. This effort can be worthwhile to avoid timeline slips, catch small issues before they escalate and hasten time to value.

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The 4 People in Your Sales Pipeline You Must Know

Score More Sales

Do they have any incentives to work hard? This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. Are you communicating with them on a regular basis?

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Managing for peak performance in a remote worker world

Sales and Marketing Management

Use of digital gift cards in the incentive division of Blackhawk Network, a leading gift card provider, is up 200% in 2020, according to Blackhawk’s Vice President of Marketing Theresa McEndree. Companies are also using Tango cards as incentives to complete training. Gift cards to the rescue. a virtual swag bag of sorts.