Pointclear

FEBRUARY 27, 2014

But it’s only a tool. Too often, these days, I am hearing B2B marketers mouth claims like, ”We got this new [fill in the brand] automation tool, so now we can reduce headcount.” But it’s only a tool. But to get the right mix of strategy and tools, we need better integration. It can’t develop value propositions.

Marketing 266

Marketing Strategy Eloqua Marketo 266

SBI Growth

SEPTEMBER 22, 2013

Sales enablement tools can’t get a cursory review. Discovery: Consider the following forms of discovery before starting your solution selection: Buyer Interviews & surveys (everyone listed above) – what do they need, how will they use the tools, what problem are you solving for? These are career making or breaking decisions.

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

Score More Sales

JANUARY 10, 2013

Try free tools to help monitor activity of your buyer – companies and individuals. Read the Eloqua Grand Guide to Social Selling. If you are a sales rep in a company that is not supporting you with social tools, do it ON YOUR OWN.

InsideView 249

InsideView Research Prospecting Eloqua 249

Score More Sales

MARCH 25, 2014

I am very humbled, and quite honored, since it seems that quite a process was put into place and many different tools to measure reach was used to take a list of 500 influencers down to the top 30. LinkedIn is certainly a social selling tool and Koka the perfect representative of how adding insight to help potential buyers builds your brand.

Social Selling 232

Social Selling Oracle Eloqua Influencer 232

Zoominfo

OCTOBER 28, 2018

These technographics reveal the tools their prospects use, what they use them for, how long they’ve used them, and much more. At the most basic level, technographics are the essential technologies and tools organizations use to run their business. We don’t need to tell you who has the upper hand here. What are B2B technographics?

Data 177

Data Eloqua Buyer Persona Demographics 177

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. CRM Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation , project management, campaign management, and more targeted marketing.

B2B 130

B2B Tools Lead Scoring Lead Rank 130

The Pipeline

JULY 29, 2011

Sales and marketing lead generation tools follow this suit. But the smaller a company is, the more their internal people need to do and the less tools they will have to help them. A solid inbound web strategy also includes nurturing, but if you don’t have marketing tools then outbound sales will have to manually nurture as well.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Scoring Lead Rank 266

Nutshell

NOVEMBER 7, 2019

But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. Find new leads with the advanced search options, then let the tool suggest new leads for you. LEARN MORE. SharpSpring.

CRM 91

CRM Tools Prospecting Lead Scoring 91

SBI

FEBRUARY 8, 2018

Our robust reporting tools provide insights and metrics on salesperson performance, engagement rate, leads at risk, and more. Erroin: Mid-market to Enterprise Companies that use Salesforce, Microsoft Dynamics, Eloqua, Marketo, Pardot, or Hubspot. Nancy: How have companies determined the ROI of your solution?

Prospecting 139

Prospecting Eloqua Microsoft Marketo 139

The ROI Guy

MAY 14, 2012

I am often asked what key workflow or functionality you can enable if you integrate Alinean tools with Marketing Automation (MAP) and Customer Relationship Management (CRM) solutions. As you may also be aware, Alinean Value Selling & Marketing Tools do support robust integration with sales and marketing automation solutions and processes.

Lead Rank 64

Lead Rank Lead Scoring CRM Eloqua 64

The ROI Guy

OCTOBER 21, 2011

Captures rich customer intelligence for superior lead nurturing and accelerated sales cycles Alinean introduced Interactive Content Connectors at the Eloqua Experience event, helping integrate Alinean-value sales / marketing tools with CRM / Marketing Automation solutions, including salesforce.com, Eloqua and more.

Eloqua 61

Eloqua CRM Lead Nurturing Marketing 61

InsideSales.com

MAY 27, 2020

Productivity tools are a great way to work smarter. In this article: Productivity Tools. There are constantly new innovations to sales tools. However, despite these innovations, there are several sales tools that are still necessary for any company hoping to increase sales. Template Emails. Screen Sharing. Social Media.

Sales Tools 63

Sales Tools Tools Social Media Hiring 63

SBI

OCTOBER 22, 2014

Note from Nancy: In case you missed it, we sent our a Dreamforce wrap-up and cool tool report in our newsletter this Sunday. Analyst for Smart Selling Tools and advises executives in SaaS MarTech companies and interactive marketing agencies who seek a competitive advantage in meeting the needs of marketers. -. Rebecca is a Sr.

Outsourcing Services 122

Outsourcing Services Lead Rank B2B Lead Scoring 122

Partners in Excellence

NOVEMBER 10, 2011

It was “ A Sales View Of Marketing Automation ,” with three of the smartest sales and marketing people I know: Alex Shootman , Chief Revenue Officer of Eloqua, Thor Johnson of Team Thor Marketing, and Carlos Hidalgo of The Annuitas Group. How do these tools make us more productive, more effective and more efficient?

Eloqua 104

Eloqua Marketing ROI System 104

Zoominfo

OCTOBER 28, 2018

Technographics are the essential technologies and tools organizations use to run their business. This data reveals the tools prospects use, what they use them for, how long they’ve used them, and much more. What Are Technographics? Think everything from CRMs to auto-dialers.

Data 100

Data Eloqua Buyer Persona Demographics 100

DiscoverOrg Sales

SEPTEMBER 13, 2018

It’s a lot of blocking and tackling so you have to use all the tools you have – and it’s not always sexy. Look for video tools like Vidyard , a modest paid subscription; or Loom , which is free, and used by a lot of our sales reps and customers use. We like a few different techniques. Integrations make the data actionable.

Intent Data 162

Intent Data Hiring Strategy Marketo 162

SBI

NOVEMBER 14, 2017

Marketing Automation (Marketo, Eloqua, etc.). Best practices organizations have tech stacks that integrate all of the following with each other: Sales CRM (Salesforce, Microsoft Dynamics, SugarCRM, etc.). Customer Success Platforms (Gainsight, Totango, etc.). Customer Advocacy Platforms (RO Innovation, Influitive, TechValidate, etc.).

Revenue 139

Revenue Eloqua Lead Scoring Lead Rank 139

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. It’s a very impressive tool.” It’s going to be interesting to see what they do with this venerable tool to advance it.” And you can show demos.

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

The ROI Guy

AUGUST 24, 2018

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions. Instead, the information can be passed into the tool on the “call”.

Lead Scoring 45

Lead Scoring Lead Rank Eloqua Unica 45

The ROI Guy

AUGUST 27, 2018

If you are using Interactive Value Selling and Marketing Tools, you may be sitting on a wealth of customer intelligence that you could be leveraging. Self service Value Marketing Tools from Alinean collect data directly from each prospect and customer, including key profile data and metrics about their current challenges and opportunities.

Ideal Customer Profile 55

Ideal Customer Profile Tools Eloqua Customer 55

Zoominfo

MAY 9, 2022

But how should you go about evaluating these tools and what factors should you consider before you commit? It’s important to explore what sales automation tools are — and what they aren’t — so you know what to look for. Sales engagement tools automate how and when your sales team engages with prospective buyers.

Scale 130

Scale Hiring Sales Automation ROI 130

InsightSquared

MARCH 29, 2018

Prior to the emergence of companies like Eloqua and Marketo, marketers were largely flying blind when it came to quantifying the value they provided to their organizations. As these companies grew – Eloqua, Marketo, and HubSpot all enjoyed successful IPOs; Pardot was acquired by Salesforce.com – so too did their promises.

Vendor 73

Vendor Report Eloqua Marketo 73

The ROI Guy

SEPTEMBER 15, 2011

Yes, we have an Interactive Content Connector service that supports seamless integration with CRM and lead management / marketing automation solutions such as salesforce.com, Marketo, Eloqua, SilverPop and more. The integration can be used in multiple ways to help streamline user interaction, capture and enrich leads.

Eloqua 40

Eloqua Marketo CRM Tools 40

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. It’s a very impressive tool.” It’s going to be interesting to see what they do with this venerable tool to advance it.” And you can show demos.

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133

SBI

FEBRUARY 26, 2019

“With Seismic as the connector between the tools sales and marketing teams use every day, the result is greater sales productivity, more effective marketing initiatives, and a greater return on technology spend.” Marketing automation: Marketo, Oracle Eloqua, Salesforce Marketing Cloud. About Seismic Name. Industry News.

Eloqua 65

Eloqua Siebel Marketo Oracle 65

Nutshell

DECEMBER 8, 2023

Still, different needs require different tools. Scanbizcards integrates with SugarCRM and Salesforce, and plans on integrating with HubSpot, Eloqua, and Marketo in the future. And of course, free business card scanners are preferable to ones that charge a monthly subscription or usage fee. Scanbizcards Price: $8.33/mo

CamCard 123

CamCard SalesForce Hubspot CRM 123

The ROI Guy

NOVEMBER 17, 2011

Demand for Interactive White Papers, Diagnostic Assessments, ROI Calculators and TCO Comparison Tools Drives Growth. Savvy B2B solution providers recognize that new value-focused marketing content and sales tools are needed to connect, engage and sell to these more empowered, skeptical and frugal buyers."

Eloqua 51

Eloqua Marketo NetSuite Lead Scoring 51

Velocify

JANUARY 29, 2013

Recent acquisitions of Pardot, and Eloqua, and rumblings of IPO prep for other players in the space validate the attraction to marketing automation. There are a few important distinctions between the two that drive the need for different functionality in the CRM tools used.

Inside Sales 71

Inside Sales CRM Leads360 Eloqua 71

DiscoverOrg Sales

SEPTEMBER 13, 2018

It’s a lot of blocking and tackling so you have to use all the tools you have – and it’s not always sexy. Look for video tools like Vidyard , a modest paid subscription; or Loom , which is free, and used by a lot of our sales reps and customers use. We like a few different techniques.

Intent Data 120

Intent Data Hiring Strategy Marketo 120

Hubspot Sales

OCTOBER 29, 2019

After adopting social selling practices and LinkedIn’s Sales Navigator, marketing software company Eloqua decreased their average sales cycle time by 20 days , and boosted the rate of leads converting to opportunities by 25%. What does this look like in practice at a company? Setup social listening alerts. Warm lead unlocked.

Social Selling 130

Social Selling Ideal Customer Profile Social Media Twitter 130

Nutshell

AUGUST 23, 2019

Still, different needs require different tools. mo Notable features: Has a free plan that lets users add a limited amount of contacts to their address books, one at a time Batch export is available in the paid plan, which is $100/year Integrates with SugarCRM and Salesforce, and in the future will integrate with HubSpot, eloqua, and Marketo.

CamCard 93

CamCard CRM Hubspot Eloqua 93

InsightSquared

APRIL 12, 2018

I’ve worked with marketers and MarTech tools for most of my career. The responses came from 410 marketing and sales professionals who use Marketo, Oracle Eloqua, Pardot, HubSpot, or Act-On. Most recently I was head of product management at a MAP startup in Boston. Read the full report here. .

Vendor 63

Vendor Analytics Report Marketing 63

Salesmate

JUNE 15, 2021

A marketing automation tool streamlines the entire marketing process for you with advanced automation and eliminates the dependency on manual tasks. . Lead management and scoring – An ideal marketing automation tool help you focus on important leads by scoring them based on their actions and preferences. Integrations.

Software 52

Software Software Marketing Eloqua 52

The Ultimate Sales Executive Resource

AUGUST 1, 2008

Just the other day , I listen to a Webinar from Eloqua, one of the providers of lead creation, lead scoring and lead nurturing technology, thus a tool for marketers. Eloqua calls this traceability the “digital body language”. Why is this relevant? Today marketers are pushing for this statement to become a reality.

Eloqua 40

Eloqua Lead Scoring Lead Rank Face-to-face 40

Green Lead's B2B

OCTOBER 20, 2010

techniques and tools, optimized Inbound Marketing strategies, and a much more sophisticated buyer, the days of a funnel are gone. I took a different approach to the discussion, and came up with the concept of a Demand Gen Cloud: With the advent of Social, Sales and Marketing 2.0 Buyers put themselves in the funnel where they want to be.

Top of Funnel 37

Top of Funnel Funnel Manticore Pipeline 37

The ROI Guy

OCTOBER 13, 2010

Overcomes Marketing Information Overload, Transforming Traditional White Papers into Dynamic, Personalized Engagement Tools Alinean, the leading creator of value-based interactive sales and marketing tools for B2B vendors, today launched a new demand generation tool for B2B marketers – Alinean Interactive White Papers.

Lead Scoring 40

Lead Scoring Lead Rank Eloqua Ideal Customer Profile 40

LinkedFusion

AUGUST 27, 2023

Utilizing tools and technology that enable Sales and Marketing teams to automate numerous operations they previously performed manually, a tiered approach to ABM enables you to scale your efforts, which boosts production and yields greater results. appeared first on Linked Fusion | LinkedIn Automation Tool.

Account Based Marketing 52

Account Based Marketing Account Scale Ideal Customer Profile 52