Score More Sales

JANUARY 10, 2013

A big win for your sales team would be to find more prospective customers and start listening to what they are saying. If your potential buyer is a sales recruiter, for example, you can see where they are active and what they are working on, then tailor your messaging to better fit what their world is like currently.

InsideView 249

InsideView Research Prospecting Eloqua 249

Pointclear

AUGUST 8, 2013

Online content in the sales and marketing industries is dynamic and constantly changing. Via Eloqua. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. The 6-Step Path to Creating Inherently Useful Marketing. People Don’t Share Brochures, They Share Stories.

Eloqua 209

Eloqua PointClear B2B Marketing 209

Zoominfo

OCTOBER 28, 2018

While demographic and firmographic data are essential to B2B sales, technographics complete the picture. Here’s an example from VentureBeat : A financial tech firm noticed that Eloqua marketing automation was a predictive signal for its top prospects. Improve Close Rates More informed sales conversations. And new markets.

Data 100

Data Eloqua Buyer Persona Demographics 100

Pointclear

SEPTEMBER 5, 2013

Online content in the sales and marketing industries is constantly changing. The ever-present gap between marketing and sales continues for many businesses. Read on to learn Laurie''s keys for closing the gap and how marketing can deliver exactly what sales needs. Via Eloqua. How Marketing Can Deliver Qualified Leads.

Eloqua 176

Eloqua PointClear B2B Marketing 176

Pointclear

OCTOBER 24, 2013

Rowley, who oversees social selling enablement for 23,000 sales professionals at Oracle, earned her marketing handle during her previous decade at Eloqua. She spent six years in management consulting and 52 quarters in software sales. At Oracle she heads up social selling evangelism and enablement. Define Your Personal Brand.

Oracle 223

Oracle Eloqua Social Media Twitter 223

The ROI Guy

AUGUST 24, 2018

This is vital, as today’s buyer doesn’t want a sales pitch, they seek personalized and consultative digital experiences. This means you need to leverage ROI and TCO Calculators, Assessment Tools, Pricing, Sizing and Recommendation Tools to better connect and engage with your prospects and customers.

Lead Scoring 45

Lead Scoring Lead Rank Eloqua Unica 45

No More Cold Calling

JANUARY 30, 2014

Prior to joining Heinz, Brian was the chief marketing officer at Zephyr 47, a marketing-automation agency where he helped EMC Isilon win an 2011 Eloqua Markie award. Associations Enterprise Sales Management Small Business' You can follow Brian on Twitter @RemarkMarketing or Google+ , and view his background on LinkedIn.

Eloqua 240

Eloqua Face-to-face Vendor Channels 240

Nutshell

DECEMBER 8, 2023

For sales professionals, business card scanner apps that automatically transfer contact info to your CRM are much more useful than hardware devices that only generate and store images. Scanbizcards integrates with SugarCRM and Salesforce, and plans on integrating with HubSpot, Eloqua, and Marketo in the future. You’ve earned it.

CamCard 62

CamCard SalesForce Hubspot CRM 62

SBI Growth

NOVEMBER 27, 2012

As the Sales Leader, you have high expectations for Marketing to deliver. Don’t get stuck with a team incapable of leveraging the tools of Sales 2.0. Each member of your Sales Team can develop a personal brand. Just ask Eloqua. You’ll no longer fill the pipe with just two channels – 1) marketing and 2) sales team.

Social Selling 308

Social Selling Social Media Eloqua Twitter 308

SBI

FEBRUARY 8, 2018

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. This week I interview Erroin Martin , VP of Sales for Conversica. Nancy: What are the top 3 ways your solution changes the game for a sales organization?

Prospecting 139

Prospecting Eloqua Microsoft Marketo 139

Pointclear

FEBRUARY 27, 2014

Their data shows that companies using automation combined with a reasonable lead management process—inquiry generation, qualification, nurturing and hand off to sales—produced four times the sales volume of companies with automation but with weaker processes.

Marketing 266

Marketing Strategy Eloqua Marketo 266

Pointclear

MARCH 31, 2011

A new eBook reports on sales rep perceptions of marketing-generated leads, and the findings run from surprising to shocking to downright scary. The survey sample is nicely balanced with responding reps engaged in field sales, inside sales, and inbound and outbound lead generation and lead qualification.

Marketing Qualified Lead 172

Marketing Qualified Lead Lead Rank Ideal Customer Profile Lead Scoring 172

SBI Growth

SEPTEMBER 22, 2013

Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Sales enablement tools can’t get a cursory review. Stop kidding yourself when you say you involved the sales team. Asking a couple of sales reps does not constitute understanding the buyer. Buyer insights.

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

SBI

FEBRUARY 26, 2019

Seismic, the recognized leader in sales and marketing enablement, today announced that the company now boasts more than 70 integrations across the technology ecosystem found among sales and marketing teams. For enterprises to truly align their sales and marketing teams today, their technologies need to be aligned as well.

Eloqua 65

Eloqua Siebel Marketo Oracle 65

The ROI Guy

OCTOBER 21, 2011

Captures rich customer intelligence for superior lead nurturing and accelerated sales cycles Alinean introduced Interactive Content Connectors at the Eloqua Experience event, helping integrate Alinean-value sales / marketing tools with CRM / Marketing Automation solutions, including salesforce.com, Eloqua and more.

Eloqua 61

Eloqua CRM Marketing Lead Nurturing 61

SBI Growth

APRIL 20, 2013

As a VP of Sales, what is your biggest fear when it comes to competitors? As a result, you should include it as part of your Sales Cadence. Include it as a part of your agenda during regular sales meetings. LinkedIn Groups and Connections allow for: Following Specific Trade Groups (ie: Sales / Marketing Executives ).

Social Media 316

Social Media Competition Media Eloqua 316

Salesmate

FEBRUARY 16, 2021

Sales have been a male dominant industry for a long time now. Our previous blog on Sales influencers proves this dominance, with almost 85% names being men. But first, let us understand what difference does women makes in sales. Why do we need more women in Sales? Women are good at sales. Coco Chanel.

Influencer 105

Influencer Eloqua Social Media Oracle 105

InsideSales.com

MAY 27, 2020

When it comes to increasing sales productivity, the simplest answers are still the best. AI-Driven Sales Engagement. There are constantly new innovations to sales tools. However, despite these innovations, there are several sales tools that are still necessary for any company hoping to increase sales. Social Media.

Sales Tools 63

Sales Tools Tools Social Media Hiring 63

SBI Growth

JANUARY 16, 2013

I recently met Jill Rowley, a Sales Rep at Eloqua. Jill remains Eloqua’s #1 Sales Rep since 2006. Other Sales Reps can't keep pace with them. This type of Sales Rep cares about appearances. She is “passionate about helping Marketing teams increase their contribution to the Sales pipeline.”.

Eloqua 331

Eloqua Networking LinkedIn Influencer 331

SBI

NOVEMBER 14, 2017

Sales speaks in revenue. Revenue is the literal translation of advocacy’s role throughout marketing, sales, and customer success, and reveals its impact on driving new business. Sales speaks and lives for revenue, they’re entirely driven on closing that next deal. Marketing Automation (Marketo, Eloqua, etc.).

Revenue 139

Revenue Eloqua Lead Rank Lead Scoring 139

Increase Sales

MARCH 29, 2013

Many small business owners believe that hiring another sales person will increase sales and expand business growth. Since small business owners initially start in the role of specialist usually sales, the marketing is also left to these crazy busy people through: Business to business networking events. Cold calling.

Eloqua 151

Eloqua Hiring Marketing Small Business 151

Score More Sales

MARCH 25, 2014

Many who work for companies – especially mid-sized ones selling to other businesses – get stuck in doing the same old things year after year to build sales. to help entrepreneurs grow sales to ultimately grow their businesses. Lori speaks, writes, trains, and consults with inside sales teams in mid-sized companies.

Social Selling 232

Social Selling Oracle Eloqua Influencer 232

SBI Growth

DECEMBER 26, 2012

Oracle’s recent acquisition of Eloqua for $871 million puts the definitive statement on this trend. Retaining customers and creating long lasting customer loyalty is still one of the mother lode goals of marketing and sales. Fusion of CMO and IT. Powering the new engines of marketing, as we saw in 2012, is becoming big business.

Trends 316

Trends Top of Funnel Marketing Eloqua 316

Pointclear

MAY 5, 2011

CRM unites areas like sales force automation, lead management, customer service, and analytics. The core idea of RPM naturally brings to mind other approaches like CRM and ERP, both bringing strategies, applications, and integration together into unified wholes.

Revenue 150

Revenue Eloqua Demand Generation Agencies Demand Generation Targets 150

Zoominfo

OCTOBER 14, 2021

Sales professionals, marketers, and recruiters live and die by two vital metrics when it comes to email: bounce rates and open rates. Inaccurate email data can jeopardize sales, limit the reach of marketing campaigns, and let quality candidates slip through the cracks.

Data 100

Data Lead Rank Scale Eloqua 100

Nudge.ai

SEPTEMBER 7, 2017

With more than a decade in the marketing sales automation sphere Paul Teshima and Steve Woods felt sales reps were letting their relationships with their networks run on autopilot. So they build Nudge.ai, a platform that uses artificial intelligence to identify and help sales people truly leverage their networks.

Eloqua 28

Eloqua Oracle Scale Networking 28

LinkedFusion

AUGUST 27, 2023

Account-based marketing is a marketing tactic that is sales-oriented. Generally, marketing strategies generate leads, and then sales teams try to convert them. With account-based marketing, the efforts of sales and marketing are aligned to convert leads. But the same is not the case with account-based marketing.

Account Based Marketing 52

Account Based Marketing Account Scale Ideal Customer Profile 52

Salesmate

JUNE 15, 2021

Pardot enables the marketing and sales team to collaborate, engage buyers, close more deals, and build lasting relationships. . Pardot possesses powerful features including lead management and generation, email marketing, sales alignment, Artificial Intelligence, insightful ROI reporting to close more business and shorten the sales cycle.

Software 52

Software Software Marketing Eloqua 52

SugarCRM

APRIL 23, 2024

Jill is a trailblazer in social selling and digital sales transformation, renowned for her dynamic approach to reshaping the role of sales and companies around the world. The data shows that women in sales perform better, have higher win rates, and quota attainment, and are more relevant and empathetic with their buyers.

B2B 29

B2B Eloqua Social Selling Networking 29

SugarCRM

APRIL 23, 2024

Jill is a trailblazer in social selling and digital sales transformation, renowned for her dynamic approach to reshaping the role of sales and companies around the world. The data shows that women in sales perform better, have higher win rates, and quota attainment, and are more relevant and empathetic with their buyers.

B2B 26

B2B Eloqua Social Selling Networking 26

Pointclear

APRIL 17, 2012

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Sales and marketing operate on different frequencies. Sales isn’t into sharing data. Marketing’s plate is full.

Lead Generation 172

Lead Generation Sales Qualified Lead Leads Marketing Qualified Lead 172

Nutshell

NOVEMBER 7, 2019

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. LinkedIn Sales Navigator.

CRM 91

CRM Tools Prospecting Lead Rank 91

Pointclear

JULY 11, 2011

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Selling subscriptions via a direct sales force.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

Hubspot Sales

OCTOBER 29, 2019

Sales leaders who'd rather be ahead of the curve than chasing it would be smart to start systematizing the practice in their sales forces. Our goal was to have a one-stop shop for someone looking to get started with social sales -- whether as an initiative for your sales team or for yourself.

Social Selling 129

Social Selling Ideal Customer Profile Social Media Twitter 129

Nutshell

AUGUST 23, 2019

For sales professionals, business card scanner apps that automatically transfer contact info to your CRM are much more useful than hardware devices that only generate and store images. Scanbizcards integrates with SugarCRM and Salesforce, and plans on integrating with HubSpot, Eloqua, and Marketo in the future. Price: $8.33/mo

CamCard 93

CamCard CRM Hubspot SalesForce 93

Partners in Excellence

NOVEMBER 10, 2011

It was “ A Sales View Of Marketing Automation ,” with three of the smartest sales and marketing people I know: Alex Shootman , Chief Revenue Officer of Eloqua, Thor Johnson of Team Thor Marketing, and Carlos Hidalgo of The Annuitas Group. We want to make sure that sales and marketing gets value from these efforts.

Eloqua 92

Eloqua Marketing ROI System 92

The ROI Guy

AUGUST 27, 2018

And when value specialist, sales reps and channel partners use your Alinean Value Selling Tools in customer workshops and engagements, key profile and discovery data are collected, solution recommendations gathered and assessment results captured.

Ideal Customer Profile 55

Ideal Customer Profile Tools Eloqua Customer 55