2012

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Applying Sales 2.0 in Real Life

Sales 2.0

Every now and then I like to go check my own view of the world by talking to smart people who are out there actually selling. This week is one of those weeks. I interviewed sales manager, sales person, sales trainer and all around smart guy Jorge Soto. I asked Jorge about how he uses Sales 2.0 and how it is impacting Silicon Valley startups (an environment where he’s spent a lot of his career). 1.

Hiring 384
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The Biggest Mistake a Marketing Leader Can Make in 2013

SBI Growth

SBI’s CEO Greg Alexander, was recently quoted in Hubspot’s “ 20 Marketing Trends & Predictions for 2013 & Beyond ”. Greg tells CMO’s that “The pressure is on”. “CEO’s are paying more attention to marketing’s contribution and are holding them accountable for revenue generation.”. Marketing leaders need to drive a strong impact to show a return on investment.

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Why Your Candy Dish is Killing Your Trade Show Sales

The Sales Heretic

“When I attend a trade show, I only stop at booths that have candy dishes. Because, if you have candy, you must be a terrific company. And the greater the variety of candy you have, the more likely I am to buy your product or service.” This sentiment has never been expressed by anyone, ever. [.].

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Sales Boxing Day

The Pipeline

There numerous histories and origins attributed to Boxing Day, so it’s only proper that we add to tradition from a sales point of view. While I normally encourage sales professionals to think out of the box, in this post I will suggest you take some specific things and put them in a box so you can store them and get them out of your way to being more productive in the coming year.

Referrals 326
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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12 Ways To Increase Your Sales In 2013

MTD Sales Training

With the year-end fast approaching and 2013 looming on the horizon I wanted to share with you my top tips for increasing your sales in the new year. There are certain things you should be focusing on. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 319

More Trending

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Develop Me or I’m History

Sales and Marketing Management

Issue Date: 2012-09-16. Author: Beverly Kaye and Julie Winkle Giulioni. Teaser: Study after study confirms that best-in-class managers – the ones who consistently develop the most capable, flexible and engaged teams able to drive exceptional business results – all share one quality: they make career development a priority. Study after study confirms that best-in-class managers – the ones who consistently develop the most capable, flexible and engaged teams able to drive excepti

Study 317
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Effective Sales Coaching Practices – Part 2

Steven Rosen

What do the best sales coaches do? In this article we want to further explore what effective sales coaching looks like. As I previously discussed in Part 1 of Effective Sales Coaching Practices , the goal of coaching is to help the individual improve their performance and reach their true potential. In our business, that means being the best sales rep they can be.

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The TOP 6.5 Referral EARNING Strategies

Jeffrey Gitomer

Tweet Here are the TOP 6.5 referral EARNING strategies: 1. Deliver memorable service. It’s simple. Be friendly and helpful, and give positive response. 2. Be available. Make it easy to do business with you and anyone else in your company 24/7/365. 3. Be a consistent value provider. Create an email magazine and blog with content that helps customers, and a business Facebook page where you post positive and helpful information and good news, and allow for customer interactions. 4.

Referrals 305
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3 Smart Ways to Close Deals in Your Sales Pipeline

Score More Sales

A corporate salesperson was telling me about his pipeline, and explaining all of the opportunities that were stalled. Nearly every one had what he thought were insurmountable problems. He was perplexed, frustrated, and in his mind, his career at a new company would be short-lived. We sat down and talked through every sales opportunity he had listed.

Pipeline 297
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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10 Sales Competencies of Steve Jobs

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan I read the Steve Jobs biography and although he was a very talented designer, innovator and inventor, it was clear to everyone who worked with him, and even to Jobs himself at the end of his life, that he was an a **e. A simply horrible human being. Despite his miserable people skills, he was on a mission to design products that would change the world.

Microsoft 292
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Social Selling – This Could Take a While

Sales 2.0

A few things happened to me this week that remind me how long It can take for new sales techniques to be adopted – and become a habit with sales people. I was discussing a situation with one of my sales consultant friends where they are seeing a sales force where solution selling is still only a skill of the minority. This sales force is largely made up of “product presenters” that don’t ask about the prospect’s business.

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Do CEOs Need ‘Doers’ or ‘Strategists’ Leading Marketing?

SBI Growth

“Executives owe it to the organization and to their fellow workers not to tolerate nonperforming individuals in important jobs.” – Peter Drucker. If you run a $5B company, you need a strategic presence in your marketing organization. However, if you think you need a highly experienced marketing strategist to take your company from $50M to $100M, think again.

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15 Questions Your Prospect Wants Answered

The Sales Heretic

When it comes to making a buying decision, prospects have a lot on their minds. Whether they’re consumers or business buyers, they have a lot of fears, concerns and doubts. And as long as those uncertainties remain unresolved, they’re going to be hesitant to buy. The challenge is, prospects don’t always voice their fears and doubts. [.].

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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The Value of Cross Referrals – Sales eXchange 158

The Pipeline

Last week I was working with a group, we were looking at more effective prospecting, when we got around to discussing referrals, I got back some familiar comments. We all know that referrals are a highly effective way to grow your leads and prospect base, (yes, there is more than cold calling, and more than referrals), but at times reps and sales organizations place unnecessary limitations on their ability to fully leverage referrals.

Referrals 324
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Are Your Sales Goals Too High?

MTD Sales Training

Setting good sales goals and performance targets is a crucial step in sales success. We all know that setting goals too low can cause some serious problems. However, setting your sales targets too. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Is it time to think in opposites?

Bernadette McClelland

'Is it time to think in opposites? Counterintuitive Selling. I have the privilege of working closely with a pretty cool guy by the name of Nils Vesk who is all about thinking differently. He’s into innovation and has written a great book “Ideas with Legs” which is well worth reading. One of his key messages is to ‘Be Counterintuitive’ So how can a sales person be innovative by being counterintuitive?

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3 Steps to Fully Optimized B2B Prospect Development

Sales and Marketing Management

Issue Date: 2012-12-10. Author: Dan McDade. Teaser: B2B prospect development – the combination of lead generation, lead qualification, lead nurturing and lead hand-off to sales – is a critical element that many marketing and sales teams are failing. Dan McDade, author of "The Truth About Leads," provides three steps to help you emerge from a chaotic state, rise above average, and achieve a fully optimized state of prospect development.

B2B 302
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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FREE Kindle Sales Management Book

Steven Rosen

Monday Nov. 19th, 2012. As part of a special one day promotion I am offering my new eBook 52 Sales Management Tips – The Sales Manager’s Success Guide FREE. Click here to get your FREE copy. Visit my website and go to the FREE BONUS GIFT section to sign up for hundreds of dollars in FREE resources. Whether you are a sales executive, senior sales leader or a new, experienced or aspiring sales manager I’m confident you will find this book to be a valuable guide to consult whenever you are experie

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How to Get Your Prospects to Call You Back

No More Cold Calling

It’s not a sales secret: when you receive a referral, you’ll always connect. This blog headline, “How to Get Your Prospects to Call You Back,” nearly sent me screaming out of my office. Why even ask this question? Getting prospects to call you back is deceptively simple. Receive a referral introduction from a trusted colleague of your sales prospect, and you will always receive a call back.

Call-back 290
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3 Smart Ways to Close Deals in Your Sales Pipeline

Score More Sales

A corporate salesperson was telling me about his pipeline, and explaining all of the opportunities that were stalled. Nearly every one had what he thought were insurmountable problems. He was perplexed, frustrated, and in his mind, his career at a new company would be short-lived. We sat down and talked through every sales opportunity he had listed.

Pipeline 297
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4 Buyer Trends That Will Shake Marketing in 2013

SBI Growth

If you believe buyer behavior would stand pat for a short while, you better let go of this belief. Technology interruption, good and bad, continues to alter buyer behavior and disrupt marketing. For CMO’s today, staying abreast of shifts in behaviors associated with content consumption and purchase decisions is becoming job one. Without this understanding, leveraging marketing spend can turn into a wild guess.

Trends 330
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The 6 Worst Decisions Sales Leaders Make

SBI Growth

“With every mistake and failure, not only mine, but of those around me, I learned what not to do.” – Mark Cuban. As we conduct research across 19 different industries, patterns emerge. Over time, we see trends - some good, some unfortunate. Think of this article as a holiday gift. Use it to compare your thought process to that of other executives. Are you ahead of the curve?

Hiring 326
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Excellence Accelerator – Unlock the Potential of Your Marketing Team

SBI Growth

Acquiring new customers is a marathon event made up of quarterly sprints. Strong demand generation effort is required throughout the year to maintain a steady flow of leads to the sales field. Marketing leaders need a proven framework to unlock the potential of your marketing team. The Marketing Implementation Assessment Tool provides the following benefits: Maximize Feasibility of Success.

Lead Rank 326
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Why You Should Quit

The Sales Heretic

Virtually every personal development “guru” and business “expert” extolls the value of persistence and perseverance. Quitting is considered the ultimate sin. Phooey. Quitting is valuable. Important. Even crucial to your success, both in sales and in life. If your sales, your career, your project, your relationship isn’t where you’d like it to be, your best course of action [.].

Course 327
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Why Fear is Stifling the Careers of Sales VPs

SBI Growth

Fear is preventing you from reaching your goals. As a VP of Sales, your fear of failure is holding you back. You have sales productivity problems that are causing you to miss the number. Will you get a leg up on your peers if you solve the problem? Yes. Will you expose yourself to undue scrutiny if your solution is wrong? Maybe; so you avoid the risk.

Groups 324
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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3 Signs your Sales Team Isn’t Happy

SBI Growth

This post is written for the head of sales. We will discuss 3 leading indicators to spot looming sales turnover. 1. Your front-line Sales Managers don’t add sufficient value. 2. Your Reps are underpaid in the market. 3. Your hiring process isn't executed consistently. Before we get into leading indicators, let's explore exit interviews. Exit interviews help determine why turnover happened after the fact.

Hiring 324
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The Worst Sales Call of 2012

SBI Growth

In 2012 our consultants attended 438 live sales calls. Two weeks ago, we participated in the worst sales call of the year. I thought I would share this story with you. I hope to help you avoid some mistakes. The story begins with the EVP of Sales of a large technology company. He hired our firm. The purpose of the engagement was to understand why The Challenger Sale was not working.

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22 Ways to Use QR Codes to Boost Your Sales

The Sales Heretic

Have you tapped into the power of QR codes yet? If not, what are you waiting for? QR codes have enormous potential as sales and marketing tools. For those unfamiliar with them, a QR (Quick Response) code is a square-shaped bar code (like the one at left) that can be scanned with a smartphone’s camera, [.].

Tools 322