No More Cold Calling
NOVEMBER 22, 2024
Stop chasing suspects. Focus on winning prospects. Ben confided in me about the four types of people in his database: suspects, prospects, clients, and the dead. Really? Curious, I asked Ben to clarify the difference between suspects and prospects. Suspects, he explained, were just names pulled from a list his company had purchased. And boy, were those supposed “leads” frustrating.
Understanding the Sales Force
NOVEMBER 1, 2024
In Central Massachusetts, the 2024 Foliage season was dramatically different from a year ago when the leaves turned late in the fall, without much color, and they didn’t drop until the second half of November. Long Foliage Cycle. This year, much like when I was growing up, the leaves turned in mid-October and had mostly fallen from the trees by the end of October.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Anthony Cole Training
NOVEMBER 7, 2024
Sales leaders must be both effective managers and great coaches by arming their salespeople with the skills to be successful and managing their strengths. This week, we identify the final 5 keys to success in leading a sales team.
Understanding the Sales Force
NOVEMBER 10, 2024
The title of today’s article might be confusing, but it’s true. Phil told me so. But before I share what he said, I have some anecdotal evidence that supports the claim that I’m an imposter. Here are ten reasons why I could be an imposter: I stand tall but I’m actually just 5′ 6″ I’m a white collar professional yet I never wear a jacket or tie I have helped B2B sales teams for nearly 40 years but prior to that I sold only B2C I invented and perfected
Advertiser: ZoomInfo
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Steven Rosen
MARCH 10, 2024
In the highly competitive SaaS world, prospecting is often seen as the most challenging task—a test dreaded by many and mastered by few. Indeed, 40% of salespeople cite it as the most challenging part of the sales process, more daunting than either closing or qualifying. Despite this, it is the critical first step in a journey where every interaction has the potential to bloom into a significant deal.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Understanding the Sales Force
SEPTEMBER 8, 2024
Sunday, when the Priest was giving his sermon he said they (the Priests) compare mass attendance at the end of each weekend. He said since everyone has returned from their summer vacations, Saturday night mass was full, the two earlier Sunday masses were full and this mass was full. My wife and I looked around and it seemed to us that the church was a bit more than half full.
No More Cold Calling
JULY 25, 2024
Rusty sales skills won’t win the gold. Gold medals aren’t just handed to Olympic athletes. Commitment to a daily routine and practice separates them from every other athlete out there. It’s the same for your sales team. If you want this to be a game-changing year, it’s up to the CRO to make skills-building and practice a requirement, an integral part of your culture, and a major component of your sales strategy.
Steven Rosen
MAY 20, 2024
In this episode of the Sales Leadership Awakening Podcast, Margo Edris , Regional VP of Sales at Salesforce, shares insights on sales leadership and discusses topics such as handling challenges gracefully, preparing for coaching, and integrating fun into the workplace. She also provides valuable advice for women in male-dominated industries and stresses authentic interactions for success.
Anthony Cole Training
AUGUST 16, 2024
Every business that has ever been started has done so by wanting to position its products or services on a continuum between the two extremes of value and price. Some businesses (think Apple, Ritz Carlton) are focused on delivering a high value experience. Some businesses (think Walmart) are focused on being the low-cost provider in their industry. Most businesses land somewhere in the middle.
Advertisement
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Sales 2.0
JULY 2, 2024
As we’ve introduced more ways to communicate, we (and more importantly our customers) have spread our communication over many channels, leaving less concentration on any one channel. When we only had a desk telephone, you could reach more people on it, as that was the primary channel for communication. Your prospects picked up the phone when it rang, as it might be their customer or family on the other end.
Bernadette McClelland
AUGUST 4, 2024
Sales and Marketing Management
JANUARY 17, 2024
Many B2B companies are building better-balanced partner programs that can maximize channel revenue. They're not abandoning underperformers, they're building them up. Here are three ways to build a stronger partner ecosystem. The post Tips for Building a Strong Partner Ecosystem appeared first on Sales & Marketing Management.
SBI Growth
FEBRUARY 16, 2024
Knowing who to hire and what sort of traits to foster across an organization’s talent can go a long way in creating value for customers and seeing the business returns of customer success.
Advertisement
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Mr. Inside Sales
JANUARY 19, 2024
I don’t know why sales reps still have trouble handing this typical blow off. They know it’s coming; they get it daily or weekly, yet many still struggle to handle it effectively. The way to not only handle it, but to overcome it is to be prepared in advance with a proven, scripted approach. Like this: “I’m sure you do, and that’s why I’m calling you today.
Smooth Sale
JANUARY 29, 2024
Image – CC0 License Attract the Right Job or Clientele: Is Email the Best Way to Engage With an Audience? Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. However, email marketing can be a far more invaluable tool, raising the issue that it is always best to examine all perspectives upfront.
Zoominfo
OCTOBER 24, 2024
Reaching the right prospects at the right moment is often the difference between closing a deal and coming in second. And in the age of AI-assisted sales, what was once a long process of research, targeting, and crafting outreach has now become remarkably fast. But today’s top AI sales assistants don’t just help sales teams work faster — with the right data, AI helps sellers make smarter decisions.
Understanding the Sales Force
NOVEMBER 26, 2024
Randy Newman has written a lot of hit songs. The two most popular were probably Short People and I Love LA but he also wrote the music for Toy Story and Monsters, Inc. In 1970, Three Dog Night recorded one of his songs called Mama Told Me (Not to Come). If you don’t remember or weren’t around to hear one of the first hits of the 1970’s, you should probably watch/listen to the song, Mama Told Me (Not to Come) below and pay attention to the words in the chorus.
Advertisement
This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
No More Cold Calling
DECEMBER 26, 2024
Heres what you might have missed from No More Cold Calling this quarter. “The best reason to do something is because it’s never been done before.” That’s what my first manager told me, and I’ve never forgotten her comment. Her words are just as true, if not more so, today. It’s easier to go along with what everyone else is doingto write blogs, comment on social media, write catchy email subject lines, and rely on inbound marketing to fill your pipeline.
Steven Rosen
FEBRUARY 5, 2024
David Hennessy , the VP of Sales at Kite Pharma, delves into his transformative moment as a sales leader, stressing the significance of active listening and strategic questioning. He underscores the necessity for a well-defined and compelling strategy that is effectively communicated to the sales team. David also highlights the crucial balance between the strategy’s rational and emotional facets, resonating with intellect and emotion.
Anthony Cole Training
DECEMBER 19, 2024
As 2024 comes to a close, were sharing our most read and favorite sales training and management content that helped sales teams thrive this year. Whether youre focused on leadership, skill development, or strategic planning, you can use these resources to help drive sales success in 2025. Don't miss our top videos and free downloads at the end!
Sales 2.0
DECEMBER 3, 2024
I’ve started a new sales project, and I need some quick wins to show my clients that they made the right decision. If you’ve ever started a new sales job, or been given a new territory, you will recognize this scenario. I’m going to be writing about how I tackle this situation, applying my sales strategies, and letting you know how they work out (or don’t).
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.
Bernadette McClelland
JUNE 16, 2024
3 Fail Proof Ways To Embrace Deliberate Disruption Deliberate Disruption This time last year in New York City, I realised a dream and launched my last book, “Shift and Disrupt: Stop Selling Widgets. Start Selling Wisdom,” and I could not have been more proud of the book and the feedback. The feedback focussed on the need for salespeople to have more deeper conversations with buyers and of course one aspect is the need for all of us to address the internal stories we all tell ourselve
Sales and Marketing Management
OCTOBER 21, 2024
By embracing the technology of digital business cards, sales and marketing executives can bridge cultural divides, track engagement, and create lasting impressions – all while reducing their environmental footprint and maximizing the return on their networking efforts. The post How Digital Business Cards are Transforming Sales and Marketing appeared first on Sales & Marketing Management.
SBI Growth
JULY 18, 2024
Facing headwinds from inflation, rising wages, and decades-high interest rates, it has been a challenge for commercial leaders to realize their growth ambitions. The way forward doesn’t seem to be any easier: CEOs and CFOs must continue to tighten spending while still allowing for necessary growth investment, requiring full attention from growth leaders to make the right decisions now for growth in 2024 and beyond.
Mr. Inside Sales
JUNE 30, 2024
Happy Fourth of July! If you’re looking forward to an extended holiday and want to know the best way to spend it, then I’ve got a suggestion: Why not spend some of it learning and getting better at your craft of sales? Why not come back to the office after the holiday better than you left it? Better than the other sales reps competing with you? Years ago, I made a commitment to be one of the best reps in my company, to make more money than I ever had before, and to make my job easier and enjoy i
Advertiser: ZoomInfo
Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.
Understanding the Sales Force
OCTOBER 9, 2024
The Boston Red Sox had a mediocre team in 2024. They had too many left-handed hitters, not enough starting pitching, an undependable bullpen, and by far, the worst defense in the MLB. Sure, they won half their games, but they lost the other half – many of them games they should have won. Most sales teams win fewer than half their “games,” and while defense can’t be blamed, pitching can!
Understanding the Sales Force
OCTOBER 6, 2024
I last wrote about the efficacy of cold emails/LinkedIn Messages in February, when it was clear that immature AI and ineffective cold messaging wasn’t effective. The phone was and still is a better option. Read here. Although I continue to receive pathetic emails and Messages, I recently got one that was significantly better. Allow me to share some examples of typical emails/messages so that you can avoid these mistakes and then I’ll show one that suggests there is finally hope for
Understanding the Sales Force
MARCH 20, 2024
Although this is an article about sales process, the first two paragraphs have more to do with religion than sales. To fully understand this powerful analogy, you’ll want to read the next three paragraphs and allow me to make my case. It will be worth it! My wife thought I would enjoy a book she found at the airport bookstore and I agreed that it looked compelling.
Expert insights. Personalized for you.
313 
Let's personalize your content