Sat.Jun 28, 2025 - Fri.Jul 04, 2025

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The 20-Year Legacy of Baseline Selling: Why Its Sales Process Still Wins in 2025

Understanding the Sales Force

If you saw my Baseline Selling posts on LinkedIn this week (week of July 4th 2025) then this is a far more comprehensive version of three of those short posts. The 3 -minute video rant below answers the question, “Why don’t more companies follow a systematic, scientific, strategic, tactical, consultative sales process?” I think it’s one of my best rants ever.

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5 Best Sales Playbook Examples to Drive Revenue & Succeed

RingDNA

There has never been more pressure on revenue teams than right now in this economic downturn. To succeed, revenue teams need to know what works and then scale those best practices across the organization. In order to make success repeatable, teams need to incorporate the best sales playbook examples into their playbook. Just like no football team is going to win the Super Bowl without a book of winning plays, no sales team should try to beat the competition without a playbook.

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3 Reasons Hiring Top Sales Performers Is Harder Than Ever (and How to Adapt)

The Sales Collective

Hiring a top-performing salesperson has always been critical to a business’s success, but lately, many sales leaders and CEOs are finding it more challenging than ever. If it feels harder to recruit those A-players who consistently crush their quotas, you’re not alone. The sales landscape has undergone significant changes in the past few years.

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Follow the Sales Cycle to Improve Business Growth

Pipeliner

While most people are not ‘officially’ in the sales profession, anytime one desires to communicate their ideas and make requests successfully, it’s vital to know the elements of the sales cycle to be successful. My recent experiences with receiving professional proposals from various vendors were mind-boggling. I wanted to know whether the companies provided any training before sending representatives into the field to meet with prospective clients, but kept the question to myself.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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29 Years of Building Referral Cultures—And We’re Just Getting Started

No More Cold Calling

Check out the blog posts you might have missed from No More Cold Calling this quarter. This month marks 29 years since I started my business, No More Cold Calling. Nearly three decades working with sales teams, consultants, and business owners to build what most leaders only dream about—a true Referral Culture. Here’s what I’ve learned: Everyone hates cold calling.

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Responding to RFPs in B2B Sales: A Strategic Approach for 2025

RAIN Group

RFPs (Requests for Proposals) are a necessity in B2B sales. Yet most sellers respond reactively, mistakenly believing that more proposals mean more deals. In truth, without a strategic approach, businesses waste valuable resources on low-probability bids. Worse, failing to differentiate means buyers default to price-based decisions rather than value-based ones.

B2B
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Selling Isn’t Easy, So Why Do We Keep Hitting The Easy Button?

Partners in Excellence

We all know that selling is hard. It’s not just that buyers are overwhelmed, it’s not just the disruption/change everyone faces, it’s not the unpredictability we and our customers face. Just doing it right takes effort. Focus, discipline, mastery, relentless execution. Knowing this, why do we keep looking for the shortcuts? Why do we look for the hacks, so we don’t have to put in the effort?

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The Underrated Sales Superpower: Grit

SalesHood

Explore how sales training, coaching, and AI Role Play help sales teams build persistence, and proactive selling skills like grit.

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When to Give Up on a Deal

Engage Selling

You know that deal in your pipeline that’s been dragging on and on… It’s time to be honest: Is this prospect worth it? This video breaks down how to spot … The post When to Give Up on a Deal first appeared on Colleen Francis - The Sales Leader.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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The Best Sales Certifications to Get in 2025

RingDNA

The best sales certifications in 2025 include programs like the Certified Professional Sales Person (CPSP), Certified Inside Sales Professional (CISP), and Salesforce Sales Operations certification. These credentials help sales reps and managers build skills, improve credibility, and advance their careers. Whether you’re an SDR looking to boost cold outreach or a sales leader scaling a team, these certifications offer specialized training to fit your goals.

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4 Warning Signs You Are Pushing Clients Away

Sales Gravy

You think you're being helpful. Your clients think you're being annoying. Early in his career, Justin Goldstein learned this lesson the hard way. He admits, "I thought that picking up the phone and calling a client to talk about almost everything was the right way to go. I personally hate communicating over email. I'd rather just talk to you and figure it out.

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B2B Lead Generation Strategies for Complex Industries Like Healthcare and Manufacturing

MarketJoy

In highly specialised sectors like healthcare and manufacturing , the traditional approach to marketing no longer delivers meaningful results. The decision-making process is longer, the stakeholders are more diverse, and the expectations are far higher. That’s why B2B lead generation in these industries must evolve from volume-based tactics to precision-focused strategies.

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What’s New in AI Sales Training Role Play for 2025

Allego

Want to see a sales rep roll their eyes? Just mention role-playing. If you search through Reddit’s /rsales, you’ll see what I mean. You won’t see literal eye rolls, but you will find plenty of people frustrated with the process. To sellers, the in-person practice has become synonymous with awkward exchanges and unnatural conversations. Even sales leaders aren’t always on board.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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B2B sales enablement: How to elevate your approach

Highspot

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Ongoing sales rep training and coaching and analysis and adjustment of content provided to and plays executed by sellers lead to B2B sales improvements. Buy-in and continual support from go-to-market (GTM) leadership is crucial to building highly impactful—and high-converting—sales enablement approaches.

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How to Stay Emotionally Consistent in Sales—Even on Your Worst Days (Ask Jeb)

Sales Gravy

Here's a question that'll keep you up at night: What do you do when your emotions are sabotaging your sales performance? That's the exact challenge posed by Kurt O'Donnell and the sales team from Joyland Roofing in Lancaster County, Pennsylvania. They're crushing it—doing $10 million in revenue with individual reps generating $2 million each—but they identified a critical weakness that could derail their ambitious goal of hitting $100 million in 10 years.

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Why Sales Qualified Leads (SQL) Are the Future of B2B Lead Generation 

MarketJoy

In today’s dynamic world of B2B lead generation , one type of lead stands above the rest: the Sales Qualified Lead (SQL). As companies aim for predictable pipelines and sustainable growth, SQLs are proving to be the ultimate currency. Here’s why SQLs are critical—and how partnering with MarketJoy can get you industry-leading results.   1.

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Modern Buyer Journey Demands New Lead Generation Approaches with Zach Jones | Ep. 302

Vengreso

Listen to The Modern Selling Podcast on the app of your choice! In today’s rapidly evolving sales landscape, lead generation remains a top priority for Chief Revenue Officers and sales leaders. But with the rise of AI, changing buyer behaviors, and an overwhelming array of tools and technologies, how can sales teams effectively navigate this complex terrain?

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Revolutionize your business: Unleashing the power of web-based CRM software

Nutshell

The concept of CRM has evolved significantly over the years. In the 1980s and 90s, sales teams used simple contact management systems and digital Rolodexes. In the mid-1990s, Sales Force Automation (SFA) began to streamline sales processes, and the modern CRM began to take shape. In the mid-2000s, cloud computing was introduced, which made web-based CRM software possible and transformed the sales world.

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Latest Podcasts: Upleveling Sales Organizations

Force Management

Hear tangible leadership takeaways from pioneers across industries and professions. In each June episode, John McMahon and John Kaplan brought dynamic guests to share insights on how successful sales leaders elevate their approach to culture, metrics, technology and leadership. Tune in to listen to stories of iteration and evolution, failure and success from seasoned sales leaders at some of the most innovative companies of our time.

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ZoomInfo is a Customers’ Choice in the 2025 Gartner Voice of the Customer Report for ABM Platforms

Zoominfo

When customers speak, we listen. And we like what they’re saying. ZoomInfo has been named a Customers’ Choice in the 2025 Gartner ® Voice of the Customer Report for Account-Based Marketing (ABM) Platforms, the only vendor positioned in the Customers’ Choice quadrant in this report. For us, this recognition highlights the unique value that Go-to-Market Intelligence delivers for marketers everywhere and reinforces our dedication to shrinking the gap between ideas and execution in GTM.

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From Startup to Scale: Jim Weldon’s Playbook for Leveraging Sales Revenue Without Funding (Ep167)

Alice Heiman

What happens when a founder builds nine companies, sells six, and learns from every mistake? In this episode of Sales Talk for CEOs , Alice Heiman interviews her old friend (ok, he’s not that old 😆) Jim Weldon, CEO of Prospect Desk, whose approach to sales, leverage, and data has driven rapid growth across multiple ventures. Jim breaks down how he consistently accelerates early-stage traction by using channel partnerships , founder-led sales , and an unshakable focus on customer problem-solving

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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What Good Looks Like in Revenue Enablement - Here’s What Works

GTM Buddy Blog | Sales Enablement Resources

Why GTM Buddy Wall of Love Platform Knowledge (CMS) CMS Content Management Content Delivery Analytics Learning (LMS) LMS Sales Training &Â Coaching AI Role-Plays DSR Digital Sales Room AI Intelligence AI Native Platform Ask Buddy - AI Co-pilot RFPÂ Automation Rep Success Rep Success Meeting Prep Post Meeting Follow Up Integrations Implementation Security & Complience Solutions By ROLE Sales Enablement Sales Customer Success Partner PMM CRO Resources Blog Podcast Podcast The Gap Voices of

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Enablement and AI: Why GTM success demands more than innovation

Highspot

In today’s high-stakes go-to-market (GTM) environment, success isn’t defined by having the best product or service. Rather, it’s defined by the ability to execute—consistently, cross-functionally, at scale, and in a way that delivers exceptional experiences to increasingly demanding buyers. Yet, this is exactly where many GTM teams fall short. The go-to-market strategies look great in planning decks.

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Solving the Top 3 Sales Challenges Auto-Parts Distributors Face

SugarCRM

If you’re an automotive parts distributor, you know the grind: your margins are under siege, your sales reps are overwhelmed by sprawling SKU lists, and your best customers can disappear without a whisper. The industry is getting tougher, not easier—with rising goods costs, intense price pressure, and competition just a click away. That’s where smarter tools—and sharper strategies—come in.

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Let Me Pose A Hypothetical Question…

Partners in Excellence

What if we rethought our conversations–with our customers, with our own people? What if we thought, about why the best conversations don’t start with answers? Or they don’t start with agenda led questions? Or they may not start with an insight? What if we weren’t driven to focus on proving our value, convincing the customer about our POV, but were about exploring an issue together?

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.