Understanding the Sales Force
MARCH 31, 2025
April Fools. We all get these spammy emails and LinkedIn messages on a daily basis which promise more meetings, more customers, an increase in revenue, and success like we’ve never seen before. It’s April Fools every day! Even the people who provide the services promising inbound leads, meetings, and sales increases are struggling to generate inbound leads!
Sales Gravy
MARCH 30, 2025
This is a very important Monday because this is the first Monday of the second quarter and its time for a major gut check and assessment of where you are against your number, coming out of Q1 and what you need to adjust and think about as we move into Q2. Start with setting aside a dedicated, focused time block of one to two hours for reviewing your: Q1 Results Current state of your pipeline 2025 goals & Personal business plan Evaluate Your Q1 Performance Against Your Sales Goals Begin with an h
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Sales 2.0
MARCH 31, 2025
Often when were talking about about sales, we seem to be saying the salesperson is in charge of when deals move forward and ultimately when they close. But that is not reality. When you’re selling you are a steward of a buying process. You can influence when a sale happens, but you cannot overcome the inherent dynamics of how that customer wants to buy.
Partners in Excellence
MARCH 31, 2025
My friend, Charlie Green, and I exchange ideas on new AI tools. This weekend, he shared a tool that summarizes all the newsletters he subscribes to. Both he and I tend to subscribe to a lot of things. Inevitably, it gets overwhelming. I can’t read everything I subscribe to. Tools like the one Charlie referenced help us deal with that overwhelm.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Understanding the Sales Force
APRIL 3, 2025
Despite writing about sales process quite frequently over the years, this article will take a very different approach. Let’s define a couple of terms: Sales Process – a series of 4-6 stages, each with 5-10 milestones, that provide salespeople with a repeatable framework for sales success. Sales Methodology – a repeatable approach that guides salespeople to have quality conversations that move the sales process forward from milestone to milestone and from stage to stage.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Sales Hacker
MARCH 30, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
SalesFuel
APRIL 3, 2025
To establish credibility in sales requires going beyond reliability. It requires consistency, predictability and transparency. Trust is built through a series of interactions that consistently meet or exceed expectations, not just a single transaction. Why should you establish credibility in sales? Customers value partners who not only deliver results but do so consistently and predictably over time, writes Pascal Yammine.
Koncert
APRIL 1, 2025
Cold Calling vs. Intent-Based Selling: Which Strategy Drives B2B Results? Beyond traditional sales debates lies a critical decision for revenue teams: should you focus on broad cold outreach or targeted intent-based strategies? Companies implementing the right approach for their market see conversion rates soar by 30% while shrinking sales cycles by 25%.
Force Management
APRIL 3, 2025
For today's B2B tech firms, the path to rapid growth and repeatable revenue means advancing through stages and change. Each transformation story is different, but most boil down to three keys for success: choosing the right strategy or partner, applying the new methodology within daily rhythms, and ensuring long-term adoption. When Patra, an insurance-tech provider, crossed the $100M in ARR benchmark, their leadership launched a partnership with Force Management to elevate their go-to-market app
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
No More Cold Calling
MARCH 30, 2025
How a family history of womens leadership and legacy shaped my career path and paved the way for future generations This Womens History Month, Ive spent a lot of time reflecting on generational strengthhow the most influential women in my childhood (my family members) helped to shape the woman I would become, the two women I would later raise, and the granddaughters I am watching become women now.
Anthony Cole Training
APRIL 3, 2025
AI is a leading topic in almost every industry publication these days from Forbes to Insurance Journal to the American Bankers Association. As it should be, since it is revolutionizing most job functions, including sales and business development. AI is another tool that offers many benefits for salespeople, and staying informed as AI is evolving will be important.
Sales and Marketing Management
MARCH 31, 2025
Technology isnt just a nice-to-have; its a survival tool for small businesses one thats essential for growth. The entrepreneurs who thrive in 2025 will be those who stick to sound business fundamentals, keep refining their marketing approach, and embrace new tools and technologies to stay ahead. The post The Resilient Entrepreneur: Adapting and Innovating with Technology and Customer-Focused Marketing appeared first on Sales & Marketing Management.
Zoominfo
APRIL 2, 2025
Throughout my career guiding B2B teams through data transformations, I’ve identified a recurring challenge: despite investing millions in sophisticated data tools, companies maintain operational silos that severely limit their return on investment. My colleague Ali Z. Syed recently highlighted this problem through the lens of Systems Thinking an approach that examines how components interact within a complex whole.
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Sales Hacker
APRIL 4, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
Nutshell
APRIL 1, 2025
Tracking engagement with your marketing emails is a critical part of determining whether your strategies are working. And measuring marketing effectiveness is more than just looking at metrics like email open, click, and unsubscribe ratesits also about seeing which recipients are clicking your high-priority calls to action (CTAs), so you can gauge your audiences interests and behavior.
Pipeliner
MARCH 31, 2025
Artificial Intelligence (AI) is reshaping accounting, particularly for startups and small businesses. John Golden spoke with Armine Alajian of the Alajian Group , a Los Angeles-based accounting firm. Their discussion highlighted how AI streamlines financial operations, improves accuracy, and enhances fraud detection. This article explores key insights and practical applications of AI in accounting, providing actionable steps for business owners looking to leverage this technology.
Sales Gravy
APRIL 2, 2025
Dennis from Chesterfield, Missouri, wants to know if sales coaching truly moves the performance needle, especially when shifting from transactional approaches to more consultative selling. Below are the key insights from our conversation on why coaching matters, how it boosts sales and culture, and what leaders should do right now to make it happen.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Nimble - Sales
APRIL 3, 2025
Introducing Nimble Email Marketing! From personalized campaigns to large-scale outreach, Nimble empowers you to build relationships and drive growthall within one intuitive platform. With this brand-new feature, you can send unlimited emails, create stunning campaigns using a drag-and-drop editor or The post Introducing Nimble Email Marketing: Drive Engagement and Fuel Growth appeared first on Nimble Blog.
SalesFuel
MARCH 31, 2025
Are your accounts curious about advertising on podcasts? This format can be a hugely successful way for marketers to connect with specific audiences. And thats especially true if they appear on the right podcast topics. How Big is the Podcast Advertising Market? U.S. podcast advertising amounted to $2.57 billion in 2024. IAB analysts predict the market will reach $3 billion by 2026.
Pipeliner
APRIL 4, 2025
In a recent interview, John Golden talked with Valerie Sandjivy. She is a leadership coach with over 20 years of business experience. Valerie helps people become better leaders. She believes good leadership starts with knowing yourself. She also talks about emotional control and taking care of yourself. This post simply shares her best tips. Valeries Leadership Story Valerie started in engineering.
Nutshell
MARCH 31, 2025
Lists and audiences have always been a sneaky powerful part of Nutshellthey let you seamlessly filter and sort all of your companys contacts and leads so you can send the right message to exactly the right people. Now when creating a list of your contacts, you can easily choose whether its a smart list or a fixed audienceso you pick whether it updates dynamically or includes a set group of your customers.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Sales Hacker Training
APRIL 1, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more. Prior to joining Seismic, he served as President of Global Field Operations at Pegasystems.
Smooth Sale
APRIL 4, 2025
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Stressful Times Require Planning for Better Outcomes Whether we are dealing with career or business turbulence, no one person knows and understands all the issues underlying the upset. Sadly, sleepless nights affect many, with concern over how to move past the present at hand. Currently, we are experiencing a severe downturn in the financial markets, affecting our endeavors on multiple levels.
Sales and Marketing Management
APRIL 2, 2025
Sabina Nawaz is an executive coach and former Microsoft manager whose new book, Youre the Boss, provides insights on a wide range of challenges, traps and best practices for new managers and veterans alike. The post Become the Manager You Want to Be and Others Need appeared first on Sales & Marketing Management.
SBI Growth
MARCH 31, 2025
Companies selling into a complex B-to-B sales environment are shifting away from traditional, stage-based forecasting models in favor of more dynamic approaches, such as Commit/Upside. This shift reflects a broader realization: rigid, probability-based models often fail to capture the nuance of complex selling.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Pipeliner
MARCH 30, 2025
We all know about team selling, dont we? Assembling your firms human assets to increase the chances of winning big deals is a survival skill in the major account world. But in engaging your selling team as effectively as possible, never neglect to focus on one of enterprise sellings top challenges team buying! To understand the concept in the major accounts arena, think first about small and medium-sized businesses.
Smooth Sale
MARCH 31, 2025
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Alone Time Can Raise Unique Ideas for Business Success No matter where we are or what we may be doing, including sleeping, unexpected ideas may suddenly arise that we can ignore or seriously consider. The decision is ours, but know that often hidden nuggets for success are buried within.
Sales and Marketing Management
APRIL 2, 2025
Humanizing your email outreach means more than personalizing the recipients name; its about creating a sense of presence. Video emails get noticed. The post Why Your Prospects Have Gone Silent and How to Reclaim Engagement appeared first on Sales & Marketing Management.
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