Sales and Marketing Management
AUGUST 8, 2024
As we see athletes reach the pinnacle of physical and mental strength, pay heed to the lessons you can apply to your sales team to improve their performance and results. The post Five Lessons from the Olympics for Your Sales Teams appeared first on Sales & Marketing Management.
SBI Growth
AUGUST 5, 2024
In today’s complex selling environment, Generative AI rapidly changes how sales teams operate. While using GenAI can produce significant efficiency gains for sales teams, it can accelerate a sales organization’s bad processes without regard to accuracy, relevancy, or security. Sales professionals often prioritize efficiency over effectiveness. Our inboxes are full of examples of misguided AI scripts and automated messages every day.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SalesFuel
AUGUST 7, 2024
Attending a sales conference offers many opportunities to fill up your pipeline. But it takes effort to convert those contacts into leads. In an article for LeanData, Kim Peterson shares some best practices to boost your event strategy. Take Action Before the Sales Conference A lot of time and money goes into attending an event. And for good reason.
Smooth Sale
AUGUST 8, 2024
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Is There A Perfect Method For Onboarding The Right People? Because onboarding the right people into your organization is critical, many institutional leaders will ask themselves if a foolproof method is possible. After all, the impact one person can have on your organization is quite hard to overstate, especially after investing so much time, effort, money, and education into their development.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Sales and Marketing Management
AUGUST 7, 2024
Ric Neely of Hinda explains why B2B sales teams are increasingly using incentive programs that reward reps for completing steps to the sale and not just closed deals themselves. The post Rewarding Sales and the Steps That Lead to Sales appeared first on Sales & Marketing Management.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Zoominfo
AUGUST 8, 2024
To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. You can throw in tactical skills like effective messaging, multi-threading, persuasive cold-calling, and much more. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.
Alice Heiman
AUGUST 6, 2024
What if the key to your company’s success lay hidden in a challenge you’re currently facing? David Dulany’s journey from sales frustration to creating a thriving business is a testament to this idea. In this episode of Sales Talk for CEOs, Alice Heiman speaks with David Dulany, founder of Tenbound, about his transition from working at Achieve Global to founding a company focused on sales technology tools.
Pipeliner
AUGUST 3, 2024
In the latest episode of the Expert Insight Interview, host John Golden talks with Cara Armstrong. Cara is a seasoned business development expert and the visionary behind Jarvie and Co. and She Dreamed She Did. With over a decade of experience in various industries, Cara shares her insights into building effective B2B sales strategies. This blog post delves into the main theme of the episode, breaking down Cara’s three-step framework: Refine, Attract, and Convert.
RAIN Group
AUGUST 7, 2024
Sales enablement isn't just a nice-to-have—it's a strategic imperative for driving sales success in today's dynamic business environment. Yet, many organizations struggle to implement and sustain effective sales enablement initiatives. This article explores how leveraging change management principles can transform your sales enablement strategy, leading to lasting improvements in sales performance.
Advertisement
Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Zoominfo
AUGUST 6, 2024
Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. This is where lead capture software comes into play, offering a powerful solution for businesses looking to streamline their lead generation processes, boost their sales pipeline , and track key sales metrics. Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels.
Hubspot Sales
AUGUST 7, 2024
The secret's out: behind every “How do they do it all?” SaaS worker is a CRM platform holding their life together. If you're new to the world of CRMs, then prepare to have your world turned upside down. I distinctly remember the day I learned about CMRs: I was using a spreadsheet for my contact management, and I felt like other people maintained their networks better by sheer luck.
Anthony Cole Training
AUGUST 9, 2024
In selling, you should have various rules of engagement when it comes to cultivating a prospect. Across the country, most salespeople just chase prospects. They do not follow any rules of engagement. They fundamentally lack a process, a decision tree, if you will, for deciding yes or no in terms of determining if a prospect is truly a prospect for them.
Understanding the Sales Force
AUGUST 9, 2024
SalesProCentral.com aggregates Blog posts and sends a daily newsletter highlighting the selected posts. While articles from my Blog are often included and highly rated with their readers, I was shocked by some of the other titles from their July 9 newsletter : Tailored to Succeed: How Personalized Learning Transforms Sales Teams Sales Talk for CEOs: From Engineer to CEO: Marko Dinic’s Unexpected Journey in Tech Leadership (Ep127) 10 Best Practices for Conducting a Great Candidate Interview 5 Th
Advertiser: ZoomInfo
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Zoominfo
AUGUST 8, 2024
Sellers across every industry are under intense pressure to deliver ambitious results in tightly competitive markets, and it’s much more than a passing trend. Salesforce, for example, now requires 3X pipeline coverage for its sales teams — an increase of 50%. But it’s backing up those higher targets with support investments, a strong signal that executives view higher coverage figures as a new normal.
Hubspot Sales
AUGUST 7, 2024
Early on in my position as head of business development at Lead Prosper, a SaaS company, I found myself on the receiving end of a software demo for an industry-leading company. After some initial discovery, the capable sales rep dove into the platform to give me a look at one of the functionalities I was most interested in. But during the live demo, disaster struck.
SBI Growth
AUGUST 8, 2024
An engaging and impactful sales kickoff (SKO) event goes a long way in setting the tone for your sales team's performance in the coming year. At the same time, you want it to be more than just one big pep talk. You want content based on real data that provides your sales reps with actionable insights relevant and applicable to their day-to-day work, leading to tangible results.
Partners in Excellence
AUGUST 8, 2024
Continuing my series on applying Lean/Agile principles to our GTM strategies, I want to move on to the ideal of “Continuous Improvement.” In the original development of Lean/Agile principles in manufacturing, leaders recognized they could never rest on their laurels. The concept, “we are doing the best possible, we have to keep doing it, but we are doing enough, we don’t have to change,” was completely foreign to these leaders.
Advertisement
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Zoominfo
AUGUST 6, 2024
Email is a cornerstone of today’s go-to-market strategies, but crafting personalized and relevant messages that truly connect with prospects can be a complex and time-consuming task. ZoomInfo Copilot’s AI Emailer revolutionizes this process by harnessing the power of generative AI, enriched with unparalleled data and buying signals, to automate and refine email creation for efficiency and impact.
Smooth Sale
AUGUST 5, 2024
Photo by Geralt via Pixabay Attract the Right Job or Clientele: How to Overcome the Challenge of Questionable Situations It’s almost a given that 100% of the population has experienced questionable situations, but some overcome them better than others. How can people generally work a disturbing event to end in their favor or at least be amicable? While it may be difficult for many to believe, sales skills offer the answer.
The Center for Sales Strategy
AUGUST 7, 2024
The ability of a sales team to consistently achieve goals and exceed expectations hinges not only on the team's talent and determination but also on the quality of coaching they receive. Identifying where your people need coaching is key. Without this insight, your coaching efforts might be well-intentioned but ultimately ineffective. By identifying specific problems or struggles, you can tailor your coaching to address these areas directly, leading to more meaningful improvements in performance
Partners in Excellence
AUGUST 7, 2024
Continuing my series on applying lean/agile manufacturing principles to selling, I was reminded by Charles Green and Dave Jackson about an important aspect of these principles that is never mentioned by those promoting lean/agile in our sales assembly lines. When you actually spend time on a manufacturing line, you see how problems are resolved on the assembly line.
Advertisement
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Sales Hacker
AUGUST 7, 2024
Paul Mander currently leads all of go-to-market for B2B at Optery. He previously built the pre and post sales solutions team at mParticle from zero to supporting hundreds of enterprise customers. Along the way of selling and supporting a product as complex as a Customer Data Platform (CDP), he tackled some of the more common topics go-to-market leaders encounter as they build and scale their customer facing teams.
Sales and Marketing Management
AUGUST 5, 2024
Companies rarely pay enough attention to when a customer stops being an active customer. Here's why it's important to do so. The post Are You Paying Attention to Your Customer Alumni? appeared first on Sales & Marketing Management.
Grant Cardone
AUGUST 9, 2024
The Summer Olympics in Paris has outperformed the prior year’s viewership and Snoop Dogg has played a HUGE role. One may not think that a gangster rapper could make such an impact on a storied athletic event. Nonetheless, NBC executives acknowledge that viewers prefer the Olympic games with the Doggfather… Based on an NBC Sports […] The post Why Are the Summer Olympics HOT?
Partners in Excellence
AUGUST 6, 2024
We have long been consumed with efficiency in our GTM efforts. We spend billions in providing tools and technologies to increase the efficiency. For years, we’ve focused on how we can pack more outbound emails, social, and calls into each hour. We can generate 1000s of “personalized” outreaches in each hour. And AI has shown us how we can scale these to even higher levels.
Advertisement
This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
Sales Hacker
AUGUST 6, 2024
Andrew Johnston is currently the Head of Sales at Superhuman, where he leads the go-to-market strategy as part of the executive team. Previously, he built the Mid-Market and PLS motion at Scale AI and led the global sales team at SendGrid following its acquisition by Twilio and its IPO. Discussed in this Episode: The key differences between product-led growth (PLG) and product-led sales (PLS).
The Center for Sales Strategy
AUGUST 5, 2024
You want to hire great people, but it’s harder than it sounds. I get it! How are you supposed to know whether your candidate is right for the job?” Let’s start with how you are screening your candidates. What are you looking at to determine whether they may be right for the job? Even if you don’t have a formal screener, you are currently using something to screen candidates.
Grant Cardone
AUGUST 8, 2024
The chances of becoming a Powerball lottery winner are one in 292.2 million. As rare as that is, there is a smaller group — those who have used their winnings to successfully give back. Roy Cokrum is a member of that exclusive club and this is his story… Roy Cockrum Never Stopped Being a Theater […] The post Lottery Winner Defies Odds And Creates Successful Charity appeared first on GCTV.
Expert insights. Personalized for you.
296 
Let's personalize your content