Sales and Marketing Management
MARCH 15, 2021
The wrong target market is not limited to a sales problem. The damage starts with your lead generation system, then spreads to your entire business. Idioms about salespeople like “she could sell sawdust to a sawmill” have a fundamental flaw. Exceptional salespeople don’t waste their time on prospects who aren’t in their target market. Contrary […].
Zoominfo
MARCH 17, 2021
Having increasing website traffic is a great indicator that your business is growing organically with online visibility. More traffic means a greater likelihood of conversion, and possibly a sale. The best way to achieve increased traffic is through effective search engine optimization (SEO). SEO builds visibility for your website and awareness for your product or service.
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Partners in Excellence
MARCH 15, 2021
Recently, I’ve been reading a series of discussions debating the concept, “Can we really be driven by helping our customers while still focused on selling?” Some of the comments revolved around, “How can we sell if we are focused on being helpful? It’s incompatible to be driven by a goal to be selling a certain solution.” I have to confess reading the discussions several times, trying to understand the arguments being made.
The Pipeline
MARCH 18, 2021
By Tibor Shanto. Don’t roll your eyes, not another piece about remembering to reach out to a prospect or a client. I am speaking more of the follow-through in execution, completing the action that you initiate. The problem in most instances the fault is not with the rep, but the people who put them up to it. This piece is more to my fellow pundits, and sales disablement folk , when developing salespeople, don’t forget the follow-through.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Understanding the Sales Force
MARCH 18, 2021
It's short article Friday. According to NetShopISP, there are about 305 million total startups created globally each year and around 1.35 million of those startups are tech related. Did you have any idea the number was that huge? Typically, founders of start ups put it all on the line - everything - their house, savings, loans from friends and family and perhaps bank loans, angel investments and more.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Anthony Cole Training
MARCH 18, 2021
Making a job offer that a candidate can’t refuse, needs to think over, or can use to get a better deal from their current employer can be a difficult task. In the 8th blog of our series No Assembly Required Hiring , we discuss how to properly set up the offer meeting to help improve the probability of getting a yes from your sales candidate.
The Pipeline
MARCH 16, 2021
By Tibor Shanto. More often than not success is a question of mastering the simple and most common fundamentals. There is a reason why professional athletes practice the most likely things to happen versus the anomalies. Unlike athletes, once salespeople have a bit of success, they stop learning and practicing. If you have a base of accounts, you can probably get by for a time, but it eventually catches up.
Sales and Marketing Management
MARCH 18, 2021
Mid-flight, you hear a ding and the “fasten seat belt” light illuminates. Your heart rate surges and your stomach sours. The pilot announces you’ll be experiencing “rough air” for the next 20 minutes. You are anxious and feel out of control. The person next to you appears relaxed and doesn’t even bother to look up […].
SBI Growth
MARCH 17, 2021
Customer Success (CS) teams originated in the mid-1990s in response to the sky-high failure rate of large-scale Customer Relationship Management (CRM) implementations.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Zoominfo
MARCH 15, 2021
“Women belong in all places where decisions are being made. It shouldn’t be that women are the exception” — Ruth Bader-Ginsburg. Women struggle for equal access in the technology space. According to Kornferry, women hold only 5 percent of CEO positions at the technology leadership level, with 10 percent holding CIO and CTO spots. But, if you think women in tech will stay in the shadows, think again.
SBI
MARCH 18, 2021
Remote Selling has become an important focus for every sales organization. Digital sales technologies, by default, are what enables remote selling. In this interview series, we ask executives at leading salestech companies to describe how their customers are leveraging technology, what metrics are now possible, and more. . Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling?
Membrain
MARCH 14, 2021
I wanted to share some thoughts on what should occur every time you lose a bid/potential order/piece of significant business and even more importantly what should happen when you win a bid/potential order etc.
SBI Growth
MARCH 16, 2021
You survived the rollercoaster of 2020. Now, you have 2021 ahead. It’s a new year, a fresh start, and the much-needed reset with your Board of Directors. Whether your business boomed in 2020 or busted, the expectations you set around.
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This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
Zoominfo
MARCH 15, 2021
“Women belong in all places where decisions are being made. It shouldn’t be that women are the exception” — Ruth Bader-Ginsburg. Women struggle for equal access in the technology space. According to Kornferry, women hold only five percent of CEO positions at the technology leadership level, with 10 percent holding CIO and CTO spots.
Alice Heiman
MARCH 16, 2021
March 11th, 2021 marked the one-year anniversary of COVID-19 shutdowns. Soon following the shutdowns, many businesses in nearly every industry resorted to remote work to protect their employees and abide by social distancing guidelines. Many organizations quickly saw the benefits of remote work and have opted to keep this through 2021 and for the foreseeable future.
Membrain
MARCH 17, 2021
Some of the worst mistakes we make in life we make without realizing their implications at the time. Sometimes, we don’t even know we’re making the mistake, and we may never know we made the mistake - but its effects will impact us regardless.
Sales and Marketing Management
MARCH 18, 2021
Change and uncertainty have reshaped the revenue landscape. The best performing companies will be the ones that continuously adapt their revenue engines to capture new opportunities, as well as mitigate any downturns, says TMT Chief Commercial & Revenue Officer Raul Martinez.
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.
SalesProInsider
MARCH 17, 2021
We offer 30 minutes of free coaching focused on a specific sales situation of the person’s choice, which we call Sales Strategy Conversations. And in the last 20 of these Sales Strategy Conversations that I’ve had, 13 of them have focused on how to help prospects get the value of what the seller is offering and how to help that prospect make a more confident and quick buying decision. 13 out of 20 – so obviously this is a very important topic!
Nutshell
MARCH 15, 2021
Sales multithreading is the process of connecting with multiple stakeholders at the companies you hope to sell products and/or services to. This is the opposite of single-threaded sales, which is defined as a one-on-one relationship between a buyer and a seller. To find success with this approach, you simply pinpoint the decision-maker at a company, build a relationship with them, and make them an offer they can’t refuse.
Nimble - Sales
MARCH 18, 2021
Let’s get down to the basics: what exactly is a CRM system, and why the heck would you want one? Do you remember anyone’s phone number by heart, nowadays? I only know my own. Imagine having to not only manage phone numbers, but also email addresses, customer data, engagement histories, and business insights without the […]. The post The Ultimate Beginner’s Guide to CRM appeared first on Nimble Blog.
Engage Selling
MARCH 19, 2021
In earlier times—let’s call it 2018—it was common for sellers to be exclusively in control of their sales pipeline. They built it and moved prospects through it based only on inputs that mattered to their organization. However, just because those … Read More » The post Building a Buyer-Verified Pipeline first appeared on The Sales Leader.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Hubspot Sales
MARCH 14, 2021
Social media is borderline-omnipresent nowadays, and that trend isn't exclusive to our personal lives. It's become a fact of professional life as well — particularly in the sales world. Solid social selling skills are transitioning from a nice-to-have to a need-to-have for sales professionals, but developing that kind of expertise is much easier said than done.
Sell Courses Online
MARCH 13, 2021
The post How to Market Online Courses in 2021 (36 Proven Strategies) appeared first on Sell Courses Online. … How to Market Online Courses in 2021 (36 Proven Strategies) Read the Post. The post How to Market Online Courses in 2021 (36 Proven Strategies) appeared first on Sell Courses Online.
The Center for Sales Strategy
MARCH 18, 2021
There is an inherent danger in grouping two items together for conversational purposes, even when they go together. The danger is when they are always tied up in one phrase; they begin to sound like they are the same thing. Peanut butter and jelly go together, but they are not the same thing. The same rings true for recruitment and selection.
Predictable Revenue
MARCH 18, 2021
The standard SaaS startup model for a sales team is deeply ingrained in US business culture. But Billy’s sales team has been subverting this structure since the very beginning. The team itself is separated by 8,070 miles of land, water, and (sometimes spotty) internet connection. The post How to Manage a Sales Org Spanning Two Continents and Two Cultures appeared first on Predictable Revenue.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Sales Hacker
MARCH 19, 2021
For every dozen sales professionals, there are only one or two who advance their career to the next level, growing into a sales leader. So what is the trend among the few who grow their careers from individual sales contributor to leader ? As someone who’s grown from an Inside Sales Consultant with absolutely no technical experience in sales to my most recent role as VP of Sales for Zillow Group Rentals, I have spent nearly a decade hiring hundreds of sales professionals and developing a handful
Hubspot Sales
MARCH 15, 2021
Motivation is a key factor of sales success. Besides simply being motivated to do their job, sales professionals also need to be motivated to push past rejections, deals that fall through, and pipelines that are hard to manage. There are various tried and true methods that sales leaders can use to motivate their teams , like comprehensive training programs, building trust, and constructive feedback.
The Center for Sales Strategy
MARCH 19, 2021
- MOTIVATION -. "Treat objections as requests for further information.". -Brian Tracy. - AROUND THE WEB -. > Does the Ben Franklin Close Still Work in 2021 – HubSpot. All of Benjamin Franklin's achievements are a credit to certain aspects of his personality — his patience, his rationality, his boldness, his bravery, and his fondness for pros-and-cons lists.
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