Sat.Feb 02, 2019 - Fri.Feb 08, 2019

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Are buyers freezing you out?

Igniting Sales Transformation

I read a LinkedIn post recently that focused on the many complaints about cold calling and sales spam being talked about online. What struck me most was the author’s complaint that people publicly post the “negative” examples of sales spam they receive. She only wants us to share “positive” sales messages that work. And, yes, I’m rolling my eyes as I type those words.

Buyer 86
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Why Emotional Connections Are Often Your Best Sales Differentiator

Janek Performance Group

One of the realities of our global, digital sales world is that buyers have more options and easier access to those wider choices than ever before. What this means for businesses and their sales reps is that the objective and measurable differences, such as specific features or time to delivery, frequently aren’t strong enough to lock down a sale – other companies in the marketplace have similar offerings.

Journal 63
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Putting the 'I' into 'AI' may be the key to your sales success

Trinity Perspectives

It’s a confusing and frightening time for many salespeople right now. They’re grappling with the competing forces of automation and commoditisation in the industry, combined with the rapid disruption of the markets they serve, not to mention artificially intelligent technology that they need to grasp to succeed in this new world. Added to this mix are increasingly well-informed customers, with higher expectations of their vendors and more choice than they’ve ever had before.

Vendor 63
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There’s a Difference Between Being Alone and Being Lonely

No More Cold Calling

“Imagination is the highest form of research.” —Albert Einstein. Ever have a good idea pop into your head, seemingly out of nowhere? We all have, but I bet it didn’t happen when you were heads-down working on a project, facing a demanding deadline, running late for a meeting, yelling at the stupid drivers who cut you off, or in the middle of some other intense experience.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Hiring Salespeople Should Not be Like a Coin Flip

Understanding the Sales Force

Hiring the right salespeople has always been problematic for most companies but with the shortage of quality sales candidates, it's more difficult than ever. The pressure to fill a role often causes sales management to hire the best of the pool of candidates instead of the right candidate. What's the difference you ask? The difference is huge, especially if you have a complex sale, a long sales cycle, or a lot of competition.

Hiring 263

More Trending

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5 Changes to Your Office Environment That Can Boost Sales Effectiveness

Sales and Marketing Management

Author: Dean Stier All successful sales teams share common qualities regardless of what industry they are in. Winning teams have a strong culture of communication and know what their goals are, they are part of a collaborative environment where best practices can move throughout the organization. They are comprised of energetic self-starters that are hungry to close the deal.

Study 216
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Ending Sales Team Resistance to Your Pricing Initiatives

SBI Growth

A sales rep’s mind can be their worst enemy when it comes to pricing initiatives. You have probably heard the comments in the hall-way and board rooms. “We don’t have good products/solutions to command those types of prices” “My customer.

Sales 214
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What You Like Doesn’t Matter

The Sales Heretic

So I’m sitting around with a bunch of friends, and we’re discussing really important stuff, when somehow the subject of potato chips comes up. (Possibly because we were eating them.) Within a few seconds, our friendly discussion morphed into a heated debate on the merits of regular potato chips versus “Kettle-Cooked” potato chips. Both sides [.].

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Friday Five - Professional Development

Score More Sales

Resource #1. Modern Sales Pros virtual Google group and in-person meetings. They are totally focused on peer knowledge sharing and whether virtual or in-person, you’ll learn from them.

Google 187
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The Skills Sales Leaders Need to Hire Now to Profit in the Future

Sales and Marketing Management

Author: Richard Lowe There’s no doubt in my mind that the world of software sales has evolved drastically in recent times with the growth of Software as a Service (SaaS) creating the need for new skills and knowledge from professionals in this arena. As this service-based approach becomes the norm, we are seeing a new type of expert emerge. One with a combined ability to both understand the functionality of their solutions but combine that with a much deep knowledge of the value delivered to the

Hiring 201
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The Culprit for Your Failed Demand Generation Project Is Likely Poor Execution, Not Poor Design

SBI Growth

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5 Reasons to Clean Your Marketing Database Today

Zoominfo

Data hygiene. It’s a topic you’re likely familiar with if you work in marketing— and especially if you’ve read our blog in the past. But, there’s a reason this topic has been discussed at such great length. That is, data quality is one of the biggest challenges facing businesses today. Consider these statistics ( source ): 62% of organizations rely on marketing and prospect data that’s up to 40% inaccurate. 25% of the average B2B database is inaccurate. 64% of “very successful” data-driven marke

Marketing 178
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How to Be a Memorable Salesperson Part 4: Be a Giver

Connect2Sell

When it’s time to buy, a buyer will reach out to a seller who left a memorable impression. No one likes to start from scratch and take a chance. No one likes to go through the vetting process of talking to multiple sellers (and then dodging their follow-up calls for months). We’d all prefer to have a seller top-of-mind who has already become memorable.

How To 157
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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[VIDEO] Discover Org Charts: 5 Ways to Leverage Organizational Intel

DiscoverOrg Sales

Hey everyone, welcome to the Discover Series! I’m Krystan Resch , DiscoverOrg’s Director of Partnerships. Today, we’re gonna be talking about the importance of organizational intelligence – AKA knowing how to leverage the org chart of your target accounts. Wait – what are org charts? Org charts are a visual way to represent a company’s hierarchy.

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Does Your Resource Plan Start at the C-Suite?

SBI Growth

“Strategy is simply resource allocation. When you strip away all the noise, that’s what it comes down to.” – Jack Welch. As the CEO, your job is to execute against your corporate strategy. To do this, you must align your resources.

Resources 208
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The Definitive Guide to Conversational Marketing

Zoominfo

As with most business functions, technology is drastically changing the way we market our products and services. We’ve long since understood the power of one-to-one marketing, but without modern technology, it wasn’t always feasible, scalable, or affordable. So, instead of one-to-one interactions, marketers relied on one-to-many marketing tactics– i.e. email, social media, direct mail, billboards, etc.

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Everything You Need to Know About the Realtor Code of Ethics

Hubspot Sales

Disclaimer : This article does not constitute legal advice. Interpretations of the Realtor Code of Ethics may differ from state to state, so you should seek your own legal advice to ensure you follow the correct process. A client came to David Magua , a top-selling real estate agent in Weston, Florida, asking for advice on a subdivision he had his eye on.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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How to Successfully Deal with the Gatekeeper

Mr. Inside Sales

Many sales reps don’t know how to deal successfully with the gatekeeper. If things like: “Will he know what this call is regarding?” keep you up at night, then you need to watch this video and use the proven techniques in it. And if you’re a sales manager , you need to send this out to all of the reps on your team! The post How to Successfully Deal with the Gatekeeper appeared first on Mr.

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Moving to a New, Hybrid Approach to Business

SBI Growth

Dave Peranich is the EVP of Sales for Palo Alto Networks a global leader in preventing successful cyber attacks. This is a company that is on an unbelievable growth trajectory. Tune in to hear more from Dave on how a business can move.

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February 2019 B2B Blog Post Round-Up

Zoominfo

Welcome back to our B2B Blog Post Round-Up series. We took two months off to plan for the upcoming year. But, we’re back and better than ever with our February 2019 installment. For those of you who aren’t familiar with this series, let us explain. We use this monthly post to highlight the great work the ZoomInfo team has contributed to outside publications.

B2B 150
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Prestige Pricing Explained in 600 Words or Less

Hubspot Sales

Have you ever purchased a product based solely on its quality? Whether we're thinking about purchasing the next iPhone or a new-release Nike sneaker, we often justify the purchase of an expensive item based on more than just quality -- we also factor in our perception of the product and brand behind it. And if we do purchase one of these products, we're often left thinking, "Is the actual value and quality of this product really worth the price I paid for it?".

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Entrepreneurs: 3 Best Practices for Building an Inside Sales Team

Mr. Inside Sales

If you’re an entrepreneur or small business owner and you want to sell your product or service over the phone successfully, then there are 3 things you need to know before you begin. Watch this short video, and I’ll tell you exactly what they are: The post Entrepreneurs: 3 Best Practices for Building an Inside Sales Team appeared first on Mr.

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Your Product Does Not Sell Itself – Why Clarity Between Product Management and Marketing is Critical

SBI Growth

As the product leader, the knock is on your door when sell-through doesn’t meet expectations. And then the painful inquiry starts – was this a strategic error? Poor execution? One fatal cause often overlooked is functional alignment – well-intentioned people.

Intent 185
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Asking “Is It Over?” Can Lead to Greater Sales Success

Anthony Cole Training

Part of being a highly successful and effective salesperson is having the ability to walk away from an opportunity. After numerous attempts to contact a prospect and close a deal, there will be a time when you as a professional must determine when and how to call it quits.

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Was Your Prospect Interested In Your Pitch?

MTD Sales Training

How many times have you walked away from a sales meeting, returned to your office and stated that the sale is in the bag, and it’s just a matter of getting the signature on the contract? How often have you then been disappointed that the sales didn’t materialise, especially after you had been convinced the customer bought into your solution and said all the right things while you were making your presentation?

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to handle the many-headed hydra of sales technology

Membrain

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SBI’s January 2019 Pricing Newsletter

SBI Growth

Should Competitors Dominate Your Pricing Analysis? Few companies regard pricing as a strategic lever, to be used proactively, rather than in reaction to a competitor’s moves. Competitive analysis is one part of the broader evaluation of where a company should play.

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Finally! A Contact Strategy That I Appreciate

John Barrows

There are three types of contact strategies in my experience: 1) Tailored: where you do research on a specific person or company and then craft multiple, relevant, and direct messages, 2) Targeted: where you segment contacts based on similar characteristics and develop messages that focus on their broad priorities or challenges, and 3) Templated: where you create various, self-serving templates about your great solution and then blast messages out to everyone on a list.

Strategy 128