Sat.Jun 12, 2021 - Fri.Jun 18, 2021

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A Properly Constructed Sales Process Can Help You Experience the Euphoria of a Walk-Off Win

Understanding the Sales Force

We attended last night's Red Sox Game. Unlike most games at Fenway Park, this contest was a pitcher's duel and the Red Sox held a fragile 1-0 lead over the Toronto Blue Jays heading into the top of the 9th inning. The Red Sox closer, Matt Barnes came in and quickly struck-out the first two batters and that brought up the best hitter in the major leagues, Vladimir Guerrero Jr.

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5 Ways to Make Your Prospecting Emails Less Impersonal

Zoominfo

When we asked ZoomInfo’s Andy Lyon to tell us the story of how he successfully closed an eight-figure deal , he had a lot of things to say: Tips on overcoming common roadblocks, wisdom about the art of persistence, and meaningful insights that apply to life inside and outside of sales. But the very first step, he insisted, was creative outreach. Once he and his team identified their ideal prospect, they did some research and found that one of his first jobs was at an apple orchard.

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Managing Objectives, Not Tasks

Sales and Marketing Management

If a task does not serve a meaningful purpose, then the short-lived sense of accomplishment is only a fix. The post Managing Objectives, Not Tasks appeared first on Sales & Marketing Management.

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Want to increase sales?

The Pipeline

Then make it safe to be ambitious and safe to miss targets. Guest Post by – Matt Roberts. Yes, you did read that correctly. I am proposing that you make it safe to miss a sales target. Hear me out. I have some research that makes this a great debate to have in your sales team right now. Psychological Safety is important to team performance. It relates directly to how goals, targets and quotas are set and hit.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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3 Keys to an Unmatched Account Segmentation Strategy

SBI Growth

A good account segmentation will keep the lights on, but a great segmentation is how market leaders surpass their competition. How does yours compare? On today’s show, we are joined by Malorie Feidner, Senior Consultant at SBI, to discuss what it takes to achieve.

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Sales Development Reps: Your Strategic Sales Superpower

Sales and Marketing Management

Sales development reps protect your account execs' time, but they need the right data to be effective. The post Sales Development Reps: Your Strategic Sales Superpower appeared first on Sales & Marketing Management.

Account 314
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Meet Your Prospects On the Right Plane

The Pipeline

By Tibor Shanto. In an effort to simplify things, sellers and marketers want to put people in neat categories and boxes. People are not that simple; their emotions and reactions change in many ways at different points in the cycle. Given most deals will involve multiple buyers, we need to consider how individuals evolve, and the interplay between them.

Meeting 314
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Defining Your Partner Marketing Strategy Through 3 Lenses

SBI Growth

As a CMO, your time, attention, and budget have competing priorities. You and your team are focused on building a strong and credible brand. Your CEO and board are asking you to quantify the impact of your marketing budget. Your.

Marketing 250
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Two Ways To 10X Your Business

Grant Cardone

Do you like money? How would you like to make even more of it by either exiting your company or working less and making more money? In my lifetime, I’ve owned 7 businesses and every one of them – whether I decide to sell them or work less and keep my ownership – has an exit plan. . In this post, we’re talking about the two ways to 10x your business so y ou can either exit your business rich and never have to work again or make more money and work less.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Why Salespeople Can’t Be Good If They Don’t Use the CRM

A Sales Guy

The Sales world is desperate for an upgrade. We’ve been holding on to, too many outmoded approaches, ideas, tropes, and concepts. It’s time sales let’s go of the tired and ineffective belief systems if we’re going to truly deliver the value we say we want to in the 21st-century. The biggest miss and most unsettling issue facing sales today is their brutal and debilitating contradicting view of what’s most important to sales AND the value of the CRM.

CRM 163
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How to Win More Deals by Making Better Human Connections

Membrain

People like to do business with people they trust. Unfortunately for sales professionals, salespeople are often the last people anyone trusts.

How To 157
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Increase Your Sales Team’s Productivity With the Use of Virtual Chatbots

SBI Growth

Digital Sales Transformation Has Accelerated: There is no debate that COVID-19 accelerated the digital transformation in the B2B world. Businesses that pivoted their Go-to-Market strategy to changing customer demands thrived while laggards were left behind waiting for the dust to settle.

Pivotal 227
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What Is The Objective Of This Call?

Partners in Excellence

Do you have a clear objective for each call/meeting you have with the customer? Is it aligned with the customer’s objectives for the call? I talk to 100’s of sales people every year. They are constantly busy making calls and having meetings, but when I ask them, “What was your objective? Did you accomplish it? Could you have accomplished more?

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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6 Actions Sales Leaders Can Take for Managing Complex Sales While Working Remote

Alice Heiman

We’ve talked in the past about the sales leader’s role in conquering the complex sale. In fact, I have a free webinar you can watch if you’re finding it harder to close large enterprise deals. But as the world adjusted to the pandemic and more sales teams began working remotely, managing complex sales became even more challenging. Today, I want to share six actions sales leaders can take to manage complex sales – even while working remotely.

Hiring 142
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The 3 Biggest Obstacles Standing in the way of Excellent Sales Coaching

SBI

The 3 Biggest Obstacles Standing in the way of Excellent Sales Coaching. By Ariel Hitron, Second Nature AI. No matter what you’re selling, you need an effective sales team to discover your prospects’ needs, present possible solutions, answer questions, and close deals with new and existing customers. Like diamonds, however, natural born sellers are rare gems.

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10 deal-making negotiation tips from Chris Voss

Gong.io

What do sales and hostage negotiations have in common? . Turns out, a lot more than you’d think. The stakes in a sales deal may not literally be life or death. But success in any negotiation depends on knowing what you’re doing every step of the way. . Know who’s top dog in that realm? Chris Voss. Chris was the lead international kidnapping negotiator for the Federal Bureau of Investigation, and has years of experience in international crisis and high-stakes negotiations.

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Must-Have SaaS Tools for Small Sized Businesses

Predictable Revenue

As the world is changing at a fast pace, the use of business-related software has increased. SaaS tools provide an excellent opportunity for small-size businesses to promote their efforts and improve the workflows. The post Must-Have SaaS Tools for Small Sized Businesses appeared first on Predictable Revenue.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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What if we started with a blank sheet of paper?

Membrain

Buying is changing profoundly. This impacts everything we do to try to engage our customers, creating value through their buying and usage journey. To effectively engage our prospects and customer, we have to rethink all our strategies and approaches in working with them.

Strategy 131
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How We Rebuilt ZoomInfo Intent’s Recommended Contact Algorithm

Zoominfo

At ZoomInfo, we’ve put a lot of time and effort into providing top-notch buyer intent data. Our Intent product monitors web traffic to understand which companies are consuming content about specific topics more than usual. If a company that normally doesn’t research “applicant tracking systems” starts showing heavy consumption of that topic that exceeds historical baselines, there might be a strong buying opportunity.

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The Adapter’s Advantage: Mark Caner on Engaging Customers

Allego

Welcome to The Adapter’s Advantage: Breakthrough Moments that Lead to Success. In episode 25, financial services leader Mark Caner shares his expertise in engaging Millennial customers, lessons from adapting to a virtual environment, and the importance of becoming a better listener. Listen and Subscribe Now: Apple Podcasts | Google Podcasts | Spotify | TuneIn.

Customer 127
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Building a Network and a Personal Brand that You Can Keep with You for Life

Predictable Revenue

Jon is a pioneer in the customer management category. He was the creator and co-founder of the award-winning customer management product GoldMine, acquired by FrontRange in 1999. After many years observing the CRM market, he created Nimble, an award-winning social sales and marketing CRM for individuals and teams that is Ranked #1 in Overall Satisfaction by G2 Crowd.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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The Best Places to Research a Prospect Before a Sales Call

The Center for Sales Strategy

Being a decision-maker in today’s business world makes them a target for every over-enthusiastic salesperson with their landline number. Can you imagine how exhausting that must be? To avoid this trap and maximize every opportunity in today's challenging sales environment, you'll need a workable sales strategy and viable methods of researching prospects.

Research 124
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Inside ZoomInfo: What You Need to Know About Our New Recommended Contacts Algorithm in Intent

Zoominfo

At ZoomInfo, we’ve put a lot of time and effort into providing top-notch buyer intent data. Our Intent product monitors web traffic to understand which companies are consuming content about specific topics more than usual. If a company that normally doesn’t research “applicant tracking systems” starts showing heavy consumption of that topic that exceeds historical baselines, there might be a strong buying opportunity.

Intent 130
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Why Businesses Need a Purpose Beyond Being Profitable

Sales and Marketing Management

Scott Goodson and Chip Walker believe more companies have to stretch beyond the business world to define their purpose and mission. Walker dives deeper into the process of activating brand purpose in a discussion with Editor Paul Nolan. The post Why Businesses Need a Purpose Beyond Being Profitable appeared first on Sales & Marketing Management.

Marketing 120
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Nurturing Grit

Chorus.ai

I am so excited for our webinar next week - 5 Essential Things Sales Leaders Can Do to Help Their Team Succeed with Mike McDonough , RVP of Mid Market Sales at Chorus. Let’s face it - Sales is a hard job. Just do the math - the average close rate across all industries is just 19%. That means sales reps hear “ no ” 81% of the time. 81%! Does that mean that reps are failing?

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to Use a Sales Diagnostic to Improve Performance

The Center for Sales Strategy

Have you ever thought about how the 10,000 foot view from an airplane is often more interesting and illuminating than the proverbial 30,000 foot view? This is true when looking at a sales organization as well. The 30,000-ft. view that you tend to take with something like a SWOT analysis or other strategic exercises is good, but the 10,000-ft. view might be more appropriate.

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Big Picture Change: How Your Business Can Benefit from ZoomInfo Intent

Zoominfo

“Bill and Melinda Gates are getting divorced. I guarantee you $100 right now: Public relations.” I’m on a call with Bryan Tunick, a ZoomInfo sales team lead, and he is trying (admirably, but without much luck) to explain to me how our ZoomInfo Intent works. He pops open the business section of the New York Times and clicks on the first article he finds: Bill and Melinda Gates Are Divorcing After 27 Years of Marriage.

Intent 130
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How COVID Helped Create a Better Learning Experience for Sellers

Sales Readiness Group

With in-person, instructor-led training off the table for over a year, companies had to innovate and leverage technology to deliver sales training to their remote sales teams. Initially, the onset of the COVID pandemic sidelined most training initiatives. However, companies quickly realized that sales training was an even higher priority since it was suddenly more difficult to connect with customers, and sales reps were limited to remote selling.

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