Sat.Oct 30, 2021 - Fri.Nov 05, 2021

article thumbnail

Top 5 Strategies for Creating Sales Content that Closes Deals

Allego

B2B sales have changed—perhaps forever. Your sales reps have only about 5% of a customer’s time during their buying journey, according to Gartner. B2B sales are also much more complex and lengthy than those of the past, often taking months (even years) and numerous touchpoints to close. For today’s product marketers, creating content that supports this sales cycle has never been more challenging.

Closing 125
article thumbnail

Outbound Sales 101: Lead Generation For High-Level Executives

Predictable Revenue

Learn the key aspects of outbound sales lead generation to help you drive revenue growth in the following article. The post Outbound Sales 101: Lead Generation For High-Level Executives appeared first on Predictable Revenue.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Makes a Great Sales Mentor?

Janek Performance Group

Being a Sales Mentor to your peers can be one of the most rewarding aspects of a sales career. There’s no salary. No commission. The hours can be irregular, but the benefits make it worthwhile. As anyone who has had a mentor will tell you, a mentor’s ability to shape and guide a career extends beyond the professional. However, while all sellers benefit from the guidance, not all experienced sellers make great mentors.

Salary 118
article thumbnail

The CMO and CSO Will Soon Be a Single Role. Here’s Why.

Sales and Marketing Management

As B2B buyers become increasingly comfortable with an online buying process, the sales journey become simpler. The responsibilities of the chief marketing officer and the chief sales officer are becoming less distinguishable. In the near future, the roles could become one. The post The CMO and CSO Will Soon Be a Single Role. Here’s Why. appeared first on Sales & Marketing Management.

B2B 246
article thumbnail

Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

article thumbnail

Free Scripts and Resources to Help You Sell More!

Mr. Inside Sales

Want some free, proven resources to help you or your team sell more right now? Head on over to my blog and you’ll find tons of excellent, free resources to help with just about any problem you’re having! And you can search for any topic that is giving you trouble: For example, need help cold calling? Click here. Want to know what a tie-down is and how to use them more effectively?

Resources 242

More Trending

article thumbnail

Salespeople – You Are What You Say You Are

The Pipeline

By Tibor Shanto. One of the hardest challenges salespeople face is an undifferentiated world is price. While all roads lead to price, the question is which road you choose, and how you get your prospect there. So, while price will always be a factor, you don’t have to be a hostage to it. If you lead one way, you’ll face one set of responses, pick a different path, and you will yield different results.

article thumbnail

When Do B2B Startups Need a Customer Success Platform?

Sales and Marketing Management

Startups need to run lean, but waiting to bring a customer success platform on board could be a costly mistake. The post When Do B2B Startups Need a Customer Success Platform? appeared first on Sales & Marketing Management.

B2B 218
article thumbnail

New Allego Research: Sales Reps Unprepared for Buyer Product Questions

Allego

On average, sales reps don’t know the answer to 40% of product questions asked by customers. That’s just one of the many surprising findings from new Allego research on the current state of sales enablement for companies nationwide. The report, Who Owns Sales Enablement? , provides insights into this emerging function and the training and revenue challenges companies face without it.

Research 143
article thumbnail

Do We Really Want Our Sales People To Be Value Creators?

Partners in Excellence

In complex B2B buying, it’s popular to talk about being consultative and/or creating value with our customers. We talk about sales people as problem solvers, working with our customers to identify and help solve their problems. Despite giving lip service to these concepts, it seems our actions are focused on the opposite. Too many organizations seem so focused on their own efficiency, mechanizing our process, and transactionalizing our engagement strategies.

article thumbnail

AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

article thumbnail

The Monday Morning Breakfast For Champions Podcast – Episode 46 – Joel Stevenson

The Pipeline

Subscribe today , and take the Breakfast on the go! Joel Stevenson is the CEO of Yesware – a leader in sales productivity software. Prior to Yesware Joel was the GM and founder of Wayfair’s B2B division which he grew to several hundred million in revenue. He began his Wayfair career by leading the company’s home improvement products division, followed by his role as Managing Director of Wayfair UK, where he drove growth of the company’s international presence.

Study 173
article thumbnail

Don’t Make This Mistake with Your Sales Data | Sales Strategies

Engage Selling

I recently worked with a client on a new program and got the opportunity to interview a few of their sales managers. I wanted to identify what differentiated top performing managers from poor performing managers. There was one aspect, in … Read More » The post Don’t Make This Mistake with Your Sales Data | Sales Strategies first appeared on The Sales Leader.

Data 143
article thumbnail

What got us here won’t get us to where we need to be!

Membrain

The one thing constant in this world is change! Thankfully, if this wasn’t a universal constant, the prospects for all sellers would be bleak. If our customers see no reason to change, there is no reason to buy.

article thumbnail

The Digital Buying Journey Is Very Human

Partners in Excellence

We see tremendous research on the digital buying journey. We know customers spend more of their buying journey finding information in digital and other channels. Engagement with sales people represent the smallest part of their time investment. I’ve written about this transformation suggesting we are going through a transformation of sales led, digitally supported to digitally led, sales supported.

article thumbnail

Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

article thumbnail

10 Crucial Lessons Learned from Our Sales Kickoff

BrainShark

Every event is a learning experience, and this year’s sales kickoff taught us a lot in terms of what we did right and what we can do better next time. .

Sales 139
article thumbnail

Intent Data: How to Focus on the Signals that Matter

Zoominfo

Sales and marketing leaders have reached a tipping point when it comes to using intent data , and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner Inc. predicts this figure will grow to 70 percent in the months ahead. At ZoomInfo, the use of intent data on our platform in the second quarter grew more than 400 percent from a year earlier.

article thumbnail

How To Figure Out If Your GTM Process Is Broken

Predictable Revenue

Sangram Vajre, bestselling author and co-founder of Terminus, highlights the telltale signs that your GTM process is broken and how to fix it. The post How To Figure Out If Your GTM Process Is Broken appeared first on Predictable Revenue.

How To 126
article thumbnail

Mihaly Csikszentmihalyi's impact on your sales organization

Membrain

Most sales trainers and coaches have at least some familiarity with the topics of productivity, motivation, and psychology. Chasing states of optimal productivity, managers may invest in software, process development, and training. To keep salespeople motivated, organizations may bring in speakers, invest in strategic compensation structures, or hire coaches explicitly to keep their people on task.

Hiring 122
article thumbnail

Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

article thumbnail

Geographical Pricing: What It Is & How You Can Make the Most of It

Hubspot Sales

No two regional markets are the same. Your target base in one area might have fundamentally different interests, needs, and degrees of buying power than your ideal prospects in another location. Tapping into multiple regional markets means diversifying your revenue stream and potentially bringing on a wider range of customers. But as I touched on, regional markets are unique, and some are further or less accessible than others.

article thumbnail

How to Plan Content for Every Stage of the Customer Journey

Sales Hacker

Before buying your product or service, people will go through different phases in their customer journey. Some might have just been introduced to your brand and others might be in the final stages of trying to make up their mind about whether or not to buy from you. To help your customers through this journey, you should consider creating content that they will find helpful at every stage.

article thumbnail

How To Make Millions Like An Investor

Grant Cardone

Investing is not just for the rich. It’s a powerful tool that anyone can use to build real wealth and achieve financial freedom. But investing isn’t easy, especially if you don’t know what you are doing. Most people make mistakes when they invest because they do it without a plan or guidance from an expert. Today, I will teach you how to make millions like an investor, so you too can generate indestructible wealth. 1) They don’t save; they INVEST.

article thumbnail

John Barrows hosts “How To Build A Sales Process That Is Easy For Reps To Execute In 2022” Sponsored by HIGHSPOT [Registration Available Soon!]

John Barrows

The post John Barrows hosts “How To Build A Sales Process That Is Easy For Reps To Execute In 2022” Sponsored by HIGHSPOT [Registration Available Soon!] appeared first on JB Sales.

article thumbnail

The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

article thumbnail

SPF, DKIM & DMARC: Why Sales Teams Should Follow These Email Protocols

Hubspot Sales

The sheer volume of spam and phishing scams out there that have made email servers start to work carefully to keep unwanted and sketchy emails out of prospects' inboxes — and sometimes, your messages can get caught up in the fray. Thankfully, there are best practices you can incorporate into your emails, so email servers know that you’re legitimate.

Policies 118
article thumbnail

How to Navigate Sales and Trade Shows Post-COVID

Janek Performance Group

In-person networking events and trade shows are opening back up. The restrictions imposed by shutdowns, social distancing, and travel bans are lifting. Local government regulations prohibiting in-person gatherings have been dropped in many states. The question becomes, should we invest in a tradeshow and if so, what are the new best practices? There is no question we have all missed in-person events.

article thumbnail

5 Mistakes Businesses Make When It Comes to Virtual Sales Meetings

The Center for Sales Strategy

Sales meetings have always been stressful. But with the recent shift to digital, many sales professionals have had to adapt to a whole new way of closing deals. Naturally, as with anything new, mistakes are still being made. And since sales meeting blunders can cost you business, we've created a list of the five most common ones so you can avoid them in the future.

article thumbnail

How We’re Improving Accessibility and Usability at Guru: Part 2

Guru

As part of our commitment to improving the accessibility and usability of Guru , we have a dedicated design system “ pod ” that focuses on creating consistent, accessible, and beautiful experiences across Guru. Today, we’re sharing an interview with the leaders of that pod to provide a look into their thoughtful and deliberate process of creating a great design system.

System 109
article thumbnail

Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

article thumbnail

What Is Optional Product Pricing?

Hubspot Sales

Sometimes things that we buy can be supplemented by an additional purchase, like a case for a laptop or in-flight upgrades. While it may feel like we really need to buy the extra item, it’s usually something that will simply improve our experience. When we buy these optional items, they’re usually priced using a strategy called optional product pricing.

Airlines 112
article thumbnail

Our Latest Podcasts: Four Topics to Share with Your Sales Team

Force Management

Our October episodes provide a refresher on key sales fundamentals that your reps can use to stand out from the competition and move their deals forward faster. Each episode provides tactics your salespeople can add to their approach as they prepare for their next sales conversation. Send these episodes to your sales team today. Have your managers listen as well so they can coach on those critical skills during future opportunity review sessions.

article thumbnail

Fixed Mindset vs Growth Mindset in Sales

The Center for Sales Strategy

Your answer to the classic ' sell me this pen ' exercise shows whether you're trapped in a fixed mindset or excelling in a growth mindset. Everyone knows that you perform better after a year in sales than a day in sales. But, what about after five years? Do your skills keep leveling up, or do you slip into repetitive routines? Adopting the growth mindset in sales is the way to make sure every contact your team has is memorable, the orders start pouring in, and the customers keep coming back for

Exercises 109