Sat.Mar 09, 2019 - Fri.Mar 15, 2019

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Is the bandwagon effect destroying your effectiveness?

Membrain

What do fashion trends, U.S. elections, and your sales team have in common? They’re all influenced, for better and worse, by the bandwagon effect.

Fashion 129
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Stop Focusing On The Top Of The Pipeline!

Partners in Excellence

Virtually every sales person and organization have pipeline/funnel problems. Almost all the time, they are anemic. Virtually every pipeline has quality and integrity issues. Likewise, there are too many velocity issues. It seems the universal, go to, solution for bad pipelines is to find more qualified opportunities. That is, we need to focus at the top.

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5 ways your sales process impacts pricing

Infoteam Consulting

Sales people who fail, often blame price. Good sales people not only make the sale but they avoid or minimise price concessions and their customers believe they’ve received great value. We see the same mistakes repeated regularly in today’s tough B2B environment, so here are the 5 most common errors and how you can avoid them. 1. Submitting your price before establishing the value.

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What You Can Do About the Glass Ceiling

No More Cold Calling

Here’s why women are good for the bottom line. When I published “ The Glass Ceiling Hasn’t Shattered Just Yet ” in February 2015, the post sparked more than 80 comments. Many said the same bias exists for immigrants, even those who are extremely qualified and speak English fluently. Several men responded that they wanted to see a different world for their daughters.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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4 Steps for Getting More Out of CRM Data

Sales and Marketing Management

Author: Tessa Burg In a perfect world, your sales team and your marketing team work side by side to find and close customers. In the real world, however, less than half of companies believe their sales and marketing teams are in any sort of alignment at all. Traditionally, each department has experienced success in the past working in a siloed fashion.

CRM 289

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How to Be a Memorable Salesperson Part 9: Follow Through

Connect2Sell

The opposite of memorable is forgettable. Unremarkable. Average. You are none of those things. So why act like it? Why act like every other seller out there, blending in to a sea of sameness? The work of selling is a lot more fun when you do the things that make you a standout. When you take risks, encourage your buyers, collaborate to co-create something unique, and personalize your approach.

ACT 244
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Dave Kurlan's 10 Rules for Effective Sales Emails That Connect With New Prospects

Understanding the Sales Force

They aren't personal, they aren't written well, their messages are identical, you want to delete them and I know you get these emails too. I had already decided to save some of these worthless emails for an upcoming article when Keenan posted this rant on LinkedIn. After you read his rant and related comments, please return to my article for a short tutorial on what's wrong with these emails and how to make them stickier.

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Why Don’t You Ask That Question?

The Pipeline

By Tibor Shanto. “What-ifs, Maybes And Might-have-beens” is no tag line for your pipeline, (probably why Gerald never looked at sales as a vocational option). However, it does describe many conversations I have with people up and down the food chain. Regrets about doing things, not doing things, left wondering. Questions are a specific example; salespeople will say “I should have asked,” or worse, “I wanted to ask, but”; that last one breaks my heart, every time.

Travel 229
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Are You Growing Your Channel Partners through Symbiotic Relationships?

SBI Growth

As a sales leader, you are always looking for the most optimal route to your customers. When designed & executed correctly, channel partners provide your business an incredible amount of leverage. Correctly managed channel partners can help you expand into.

Channels 240
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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7 Habits the Most Productive Marketers Swear By

Zoominfo

Why do some marketers seem to generate significantly better results than others? It may seem like successful marketers are simply more skilled and motivated— but often, this is not the case. In reality, routines and habits are what separates best-in-class marketers from the rest of the pack. The most productive marketers rely on good habits and systems instead of falling back on motivation, willpower, and ineffective productivity hacks.

Journal 233
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One Question Provides Salespeople with Instant Feedback on How Well They Differentiated

Understanding the Sales Force

Most salespeople do not know the difference between their prospects' decision-making process compared with their decision-making criteria. What's worse is that even more salespeople don't even bother asking about it. According to data from Objective Management Group (OMG) who has evaluated/assessed 1,841,209 salespeople, only 27% of all salespeople are strong qualifiers so it's likely that the majority are not asking.

Groups 231
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2 Truths and a Lie: High Email Bounce Rates and Sender Reputation

DiscoverOrg Sales

Email marketing is hard. Some might argue that B2B email marketing is harder today than it was 5 years ago or 10 years ago, but I would probably counter with “its always been hard.” There are just different challenges today. There are so many factors that contribute to the success of an email program: whether it’s a one-off promotion, a regular nurture or subscription program, or a sequenced email drip over the course of month.There’s subject line , content, graphics.

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Establishing a GTO (Growth Transformation Office) Is the Key to a CEO-Driven Change

SBI Growth

Many CEOs are familiar with the concept of a PMO (Project Management Office). Picture a multitude of spreadsheet-savvy analysts charged with tracking various initiatives through standardized processes using metrics and reports. There is value in an effective PMO, to be.

Report 229
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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8 Easy Ways to Repurpose Webinar Content

Zoominfo

Webinars have proven time and time again to be one of the most successful channels at a marketer’s disposal. According to 73% of B2B marketers and sales leaders, webinars are the number one way to generate high-quality leads ( source ). Here’s the thing— webinars require a significant amount of prep work. So much so, that it’s easy to forget about a webcast’s after-life.

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Misconceptions About Outsourcing In Emerging Markets

Sales and Marketing Management

Author: Rilind Elezaj There are people who have made it their business to use misconceptions and unfounded myths to scare businesses from outsourcing in emerging markets. They will tell you how unhealthy and unaffordable outsourcing is, but they will never tell you how outsourcing can help you to expand your startup in China , among other emerging markets.

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How To Sell A Product To A Customer?

MTD Sales Training

When you think of a salesperson, what immediately springs to mind? Is it the old ‘snake-oil’ salesperson of old who put their foot in the door, or never stops talking, or puts undue pressure on you to ‘sign today’? Hopefully, that age-old metaphor is long dead. But there are still people for whom the very notion of being ‘sold-to’ strikes the fear of God into them, and they would run away from such an encounter.

Customer 181
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The Portfolio Company Is Missing the Q1 Number. Do You Blame the People or Do You Blame the Plan?

SBI Growth

It’s late February. The company’s sales producers returned to the office from the high energy (and super expensive) 2019 Sales Kick Off over 3 weeks ago. Confidence was through the roof and opportunity appeared to be within reach. However, a.

Company 196
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Speaking of Prospecting.

The Sales Heretic

How would you like a prospecting opportunity that’s not only free, but includes a meal in the bargain? They’re occurring all around you, five days a week. Local service clubs (Lions, Rotary, Moose, Optimist, Kiwanis, Knights of Columbus, etc.) are constantly in need of speakers for their regular breakfast and lunch meetings. As a professional [.].

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The Biggest Sin In Sales

John Barrows

Do you know the biggest sin in sales? It’s not to lose a deal. It’s to take too long to lose a deal. You know the ones: they sit in our pipeline or forecast as the 20 percenters and get pushed out month over month over month because we’re “saying there’s a chance.” We, like Jim Carrey in Dumb and Dumber (video included for your viewing pleasure below), are the eternal optimists in Sales.

Exact 182
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Show Me the Money

Anthony Cole Training

Without revenue, a sale cannot be made. However, making a sale is not all about the money, and it is a salesperson's duty to overcome their prospect's money problem and be prepared for what objections are thrown their way.

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SBI’s February 2019 CPO Newsletter

SBI Growth

Your Product Does Not Sell Itself — Why Clarity Between Product Management & Marketing is Critical Don’t let confusion between product management and product marketing responsibilities risk your product’s success. Devote time early on to clarify these within your team and.

Marketing 189
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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14 Pro Tips for Running a Successful Business

Hubspot Sales

Anyone can start a business. Fill out a few forms. Get the necessary permits or licenses. Advertise in some way, shape, or form. Running a successful business, though, is an entirely different story. For example, in the United States roughly 9% of businesses both new and old close each year. On the flip side, only 8% are opened. We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009.

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Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

Openview

Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. Brands including HubSpot, Atlassian, Slack, Xero, Zendesk and Klaviyo use a variety of partner programs and other tactics to expand into new markets, scale their sales efforts and take advantage of partners’ existing connections and credibility.

Channels 129
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Build Your Wall

Grant Cardone

There’s a lot of talk about building walls lately. But the truth is, walls are everywhere. Your house or apartment has a wall. Why? To keep people OUT, right? Every University in this country also has a wall. It’s not a physical wall, but it’s a WALL. It’s called admissions. For example, you can’t get over Harvard’s wall without meeting certain standards.

Call-back 134
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How a Chief Growth Officer Can Make or Break Your Year

SBI Growth

Today Jill Rowley, former Chief Growth Officer of Marketo, discusses how this emerging role brings together sales and marketing leaders to leverage the power of their best salespeople: their customers. Jill shares key drivers that bring about executive alignment that.

Marketo 184
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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A More Beautiful Question

A Sales Guy

I just picked up a truly badass book by Warren Berger. It is absolutely straight fire. A More Beautiful Question. . If you’ve read Gap Selling , you know the key to executing is rooted in questions. The better you are at questions, the better you can execute the Gap Selling methodology. Since its launch and in almost all of my training sessions, I’ve been asked for more info on how to ask really good questions.

ACT 124
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You Only Get One Chance to Make a First Impression

Women Sales Pros

Before any sale can be made, a relationship must be opened. And if multiple sales are to be made to the same customer, that relationship must be maintained and maximized through continually opening new opportunities and, sometimes, new relationships that will enhance the buyer/seller partnership. Many sellers focus too much of their time and attention to closing sales.

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6 Ways to Turn a List to Leads

Alice Heiman

I can never write enough about prospecting. It is essential to staying in business! Dips in sales are tough on cash flow and moral. In order for your company to have steady growth, you need a steady flow of leads. Many businesses lack a process for lead generation , if you don’t have one, you are not alone. It doesn’t have to be complicated, but you do have to have a process.

Leads 112